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Chapter Strategy

Appreciating the Unsung Heroes of DECA

Jan 1, 2024

Your chapter advisors have fostered your love and success thus far in DECA, and their efforts may often go unnoticed, so here are some ideas to appreciate all they do for you!

DECA News

On the Horizon: Gauging Your Fit for DECA Executive Office

Jan 1, 2024

Are you looking for a way to grow in leadership and serve thousands of members? Do you have a passion for spreading the benefits of DECA? If this sounds like you, keep reading to find out if an Executive Officer position is the right fit for you.

Chapter Strategy

Preparing DECA's Next Generation

Jan 1, 2024

As we celebrate the involvement of the next DECA generation, let's take a closer look at the unique opportunities and considerations we can provide for our future emerging leaders.

Chapter Strategy

Your Blueprint for Mastering Chapter Collaboration

Jan 1, 2024

Ever thought about working with other chapters to plan events and expand your leadership? Boost your leadership and plan exciting collaborative chapter events with these five steps.

Leadership

Exploring the Benefits of DECA’s Leadership Styles

Jan 1, 2024

DECA leadership styles are important for personal and professional development as they provide a framework for self-understanding, team collaboration, adaptability, effective communication and career planning.

Career Insights

Powering Up for The New Year

Jan 1, 2024

Acquiring power skills can alter the trajectory of your high school years and your subsequent collegiate experience and professional life. Prepare to enter your ‘power’ era—by honing the skills to get there.

Spotlights

Community Involvement During the Holiday Season

Dec 26, 2023

One of the best things to do during the holiday season is to help others in your community. See how Edmond North DECA organizes a school-wide project that helps families during the holiday season every year.

Case Study of the Week

Case Study of the Week: An Ethical Partnership?

Dec 25, 2023

Step into the role of the director of partnerships at Body Positivity Society, a nonprofit organization that educates and promotes body positivity. The executive director wants you to analyze whether to accept a generous bid for partnership from a national apparel chain.

Spotlights

Expanding Your Chapter's Reach to Elementary Schools

Dec 21, 2023

Have you ever considered expanding the idea of "career readiness" to local elementary schools in your area? This innovative approach allows your chapter to engage with elementary schools in a creative way.

DECA News

Announcing DECA's 2023-2024 Chapter Campaign Winners

Dec 19, 2023

DECA members are experiencing the difference, with an impressive number of chapters completing their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Spotlights

Elevate Your DECA Written Event: 5 Tips to Make Your Presentation Unforgettable

Dec 18, 2023

As we get ready for another exciting year of DECA competition, written event preparation is in full swing! From document aesthetics to judge adaptation, learn how to level up your DECA written presentations to make a memorable impact.

Case Study of the Week

Case Study of the Week: Learn a Foreign Language Month

Dec 18, 2023

Step into the role of the marketing communications specialist for Speak Now, a subscription-based language learning app. The senior vice president wants you to create messaging that will inform the public that December is “Learn a Foreign Language Month” and persuade them to use Speak Now.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in Session One of the Collegiate DECA Stock Market Game

Aug 20, 2024

Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Spotlights

Leadership Lessons from DECA: Growing as a Student Leader

Aug 8, 2024

Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Spotlights

Recruitment Tips From a Human Resources Perspective

Aug 7, 2024

The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.

Spotlights

Summer of DECA Quest with Syosset DECA

Aug 7, 2024

This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.

Career Insights

The Business of the Olympics

Aug 6, 2024

The Olympics. An event, a competition, a show. While millions tune in to the most prestigious athletic contests in the world, few can see the business behind the scenes. This article will delve into the business side of the Olympics, from margins to media.

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Leadership

DECA Direct Magazine: Limitless

Sep 3, 2017

This issue features an the #Limitless Year Quiz that you can take to find a perfectly tailored list of DECA conferences, programs, challenges and activities you can participate in this year that relate to your own career interest.

DECA News

Collegiate DECA's 2016-2017 Recognition Award Winners

Apr 5, 2017

Congratulations to these Collegiate DECA members for owning their futures this year!

DECA News

Collegiate DECA 2016-2017 Leadership Passport Program Recipients

Apr 5, 2017

Congratulations to these chapters and members for all their hard work! Way to #OwnYourFuture!

DECA News

DECA's 2017 Advocacy Campaign Recipients

Mar 27, 2017

Congratulations to the following chapters that earned recognition in the DECA Advocacy Campaign.

DECA News

DECA Scholarship Recipients 2016-2017

Mar 20, 2017

Recipients who will be present at the 2017 #DECAICDC in Anaheim, Calif., will be recognized on stage.

DECA News

Collegiate DECA Scholarship Recipients 2016-2017

Mar 20, 2017

Collegiate DECA scholarship recipients present at the 2017 #CDECAICDC in will be recognized on stage.

DECA News

FIDM Entrepreneur of Tomorrow Challenge 2017 Winners

Mar 12, 2017

DECA and FIDM would like to congratulate the top three teams in the 2016-2017 FIDM Challenge.

DECA News

DECA's 2017 Emerging Leader Honor Award Recipients

Feb 27, 2017

This year, over 400 DECA members have been recognized for the Emerging Leader Honor Award.

DECA News

2016-2017 DECA Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 20, 2017

These teams are now eligible to participate in the Virtual Business Challenge in their designated category at the 2017 DECA ICDC.

DECA News

DECA's 2017 Certified School-based Enterprises

Feb 13, 2017

This year the project experienced a 13.5% increase in participation with 401 entries received.

Compete

3 Quick Tips to Nail Your DECA Role-Play

Feb 9, 2017

With some competitions in full swing and many coming up in a month or less, many competitors are practicing and preparing for their role-play. Here are some pointers to brush up on that will help you nail your time in front of a judge.

DECA News

2016-2017 DECA Virtual Business Challenge Round 1 ICDC Qualifiers

Jan 24, 2017

DECA congratulates finalist teams in the first round of the 2016-2017 Virtual Business Challenge.