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Case Study of the Week

Case Study of the Week: Investing in Smart Carts

Aug 11, 2025

Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.

Spotlights

Extra, Extra! Write All About Your DECA Experience

Aug 7, 2025

Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Discover why you should submit, what to submit and how to submit your DECA story in this article.

Chapter Strategy

Behind the Booth: How to Run an Impactful DECA Recruitment Table

Aug 7, 2025

Your DECA recruitment booth is your chapter's initial impression. Learn how to develop a captivating booth, tell your story authentically and turn interest into enrollment. This guide contains the essentials of what exactly works to get prospects to pause, listen and sign up.

Partners

DECA Receives $20,000 Community Grant from Taco Bell Foundation to Support Local Youth

Aug 7, 2025

The Taco Bell Foundation is awarding a record-breaking $28 million in Community Grants in 2025 – marking the first year that DECA has been selected as a grant recipient.

Chapter Strategy

Watch Now: DECA's 2025-2026 Membership Video

Aug 5, 2025

Check out DECA's 2025-2026 membership video to help your chapter show students why joining DECA empowers members to Go The Extra.

Conferences

Watch the #DECAICDC 2026 Promo Video

Aug 5, 2025

Go The Extra at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Atlanta, GA on April 25-28, 2026.

Chapter Strategy

The 2025-2026 SBE Chapter Certification Guidelines are Now Available

Aug 4, 2025

The SBE chapter certification guidelines and competition guidelines for the 2025-2026 school year are now available.

Chapter Strategy

Go The Extra with 2025-2026 Chapter Campaigns

Aug 4, 2025

The 2025-2026 DECA Chapter Campaigns are here to help you GO THE EXTRA! Participating in the chapter campaigns encourages DECA members to engage with their community and grow membership.

Case Study of the Week

Case Study of the Week: Can Posh be Swag?

Aug 4, 2025

Step into the role of the owner of Posh, a luxury portable charger for mobile phones. The director of sales wants you to choose a new sales channel that will increase sales but not damage the brand image.

Chapter Strategy

Prepping for a Record Year: Building Your Chapter’s Calendar with Purpose

Aug 1, 2025

If you want to lead your chapter to a record year, you need a calendar that covers competitions, community service, social events and everything in between. Here's how to build one that works.

Chapter Strategy

Go The Extra: High School Program of Leadership

Aug 1, 2025

The 2025-2026 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Go The Extra through advocacy, communications and membership engagement.

Chapter Strategy

How to Have the Best First Chapter Meeting

Aug 1, 2025

What’s the secret to having the best first chapter meeting of the year? Spoiler: it’s not free donuts. As we approach the start of a new school year, chapter officers need to hold an informative and engaging first meeting.

Case Study of the Week

Case Study of the Week: Online Reviews to Boost a Ghost Tour

Nov 8, 2021

You are to assume the role of the owner of Gullet City Ghost Tours, a walking tour for residents and tourists visiting Gullet City. Your business partner wants you to determine how the business can solicit online reviews from customers for use in marketing.

Career Insights

4 Tips to Help You Get Ready for Your Next Networking Event

Nov 5, 2021

DECA members know the importance of networking. It can be exciting and nerve-racking, but networking is an exciting opportunity to showcase your talents to recruiters. Here are four tips to help you get started.

Partners

The #DECAATTProject Provides Creative Mentorship Opportunities

Nov 4, 2021

As the #DECAATTProject entered its seventh year, no one could have imagined the challenges the school year would present. But DECA members across the country sprang into action to really show us what it means to take DECA to the #NextLevel.

Career Insights

How to Build a Resume That Will Land Your Dream Internship

Nov 3, 2021

Constructing a resume that highlights your strengths to make you stand out as the best candidate may seem challenging. Here are a few tips to make the resume-building process easier.

Case Study of the Week

Case Study of the Week: Designing Employee Service Anniversaries

Nov 1, 2021

You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Spotlights

2021 DECA Pumpkin Contest Winners

Nov 1, 2021

Congratulations to the winners of DECA's Annual Pumpkin Contest! This year's contest had an impressive 565+ submissions from members all across the DECA world. The selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Compete

3 Steps to Win DECA Glass in Your Prepared Event

Oct 27, 2021

Wining DECA Glass is every competitor’s goal. Here’s how to achieve your goal in a prepared event.

Partners

DECA and Piper Sandler Complete 42nd Semi-Annual Survey of 10,000+ U.S. Teens

Oct 26, 2021

DECA and Piper Sandler completed the 42nd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 10,000 teens across the U.S. with an average age of 15.8 years.

Case Study of the Week

Case Study of the Week: Keeping the Fixings Bar at Burger Country Fresh

Oct 25, 2021

You are to assume the role of the operations manager at Burger Country, a fast food restaurant with five locations that specializes in hamburgers. The owner of the company has asked you to explain operational considerations in a new portion of each restaurant called the “fixings bar.”

Case Study of the Week

Case Study of the Week: Remarketing a Classic Shoe Store

Oct 18, 2021

You are to assume the role of a marketing communications consultant hired by Cost Less Shoes, a national chain of discount footwear for men, women, and children. The CEO of the company has hired you to develop a marketing communications plan that will remarket the brand.

Compete

5 Ways to Improve Your Prepared Event

Oct 17, 2021

Written events can be difficult to master. What does a winning project look like? What kind of before-hand preparation is required?

Career Insights

Improving the Employee Experience

Oct 15, 2021

This year's Business Operations Research topic focuses on ways to improve the employee experience. We visited with Intuit, Men's Wearhouse and Marriott International to learn how they are charting a course for the future of their workplace culture based on their experiences from the past year.

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Case Study of the Week

Case Study of the Week: Beyond the Regular Product Collection

Mar 24, 2025

Step into the role the owner of Beyond, a luggage and travel accessories brand. Your business partner wants you to propose two different special collections that Beyond can create.

DECA News

Announcing the 2025 Invest Innovation in Action Challenge Winners

Mar 18, 2025

DECA Inc. and Invest are excited to announce the winners of the 2025 Innovation in Action: Driving Next Gen to Insurance Careers Challenge.

DECA News

DECA's 2025 Advocacy Campaign Winners Announced

Mar 18, 2025

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2025 DECA Advocacy Campaign.

Case Study of the Week

Case Study of the Week: WHO CARES ABOUT MY CREDIT SCORE?!

Mar 17, 2025

Step into the role of a financial advisor. A client does not understand why a credit report and credit score are needed to secure an automobile loan and needs you to explain.

Career Insights

What to Know About the Consumer in 2025

Mar 15, 2025

Last year, consumers proved their resiliency yet again, demonstrating a willingness and ability to spend in the face of inflation, higher interest rates and more. And looking ahead, consumers continue to face an uncertain environment.

DECA News

Congratulations to the 2024-2025 Leadership Passport Recipients

Mar 11, 2025

Congratulations to the 2024-2025 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week

Case Study of the Week: Pausing Operations to Strengthen Customer Service

Mar 10, 2025

Step into the role of an operations assistant for Blue Ribbon Gifts. A customer service employee wants you to explain how a pause in order fulfillment can be communicated as positive customer relations to those complaining.

DECA News

Congratulations to the Top Teams in the 2025 MDA Disability is Diversity Challenge

Mar 7, 2025

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge.

DECA News

Congratulations to the 2025 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 7, 2025

DECA and Knowledge Matters are excited to announce the winners of the 2025 Digital Presentation Skills Challenge.

Conferences

DECA ICDC: Things to Do in Orlando

Mar 5, 2025

Deciding what to do and where to eat in a new city can be tricky—but don’t worry! DECA has handpicked a collection of local gems for you to discover in Orlando.

DECA News

Announcing the 2025 NPCF Social Impact Leader of Tomorrow Challenge Winners

Mar 5, 2025

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025 Social Impact Leader of Tomorrow Challenge.

Spotlights

Collegiate DECA Stock Market Challenge Experience

Mar 3, 2025

This year, I participated in the Stock Market Challenge, an experience that both challenged and enhanced my understanding of finance. It allowed me to apply what I've learned in the classroom to real-world scenarios while playing a pivotal role in shaping my career aspirations.