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Chapter Strategy

Answering “Why DECA?”

Apr 1, 2024

As the year closes, recruitment strategies start to come back into mind. Promoting DECA to new members is simple; it’s all about showcasing the personal experience. Effectively answering the question of “Why DECA?” can pose an opportunity to turn an interested student into a committed member.

Conferences

6 Tips to DECA Dress to Impress

Apr 1, 2024

As a DECA member, your attire plays a crucial role in presenting yourself, projecting professionalism, confidence and attention to detail. Here are six tips and ideas to help you stand out in your DECA dress professional attire.

Conferences

Taking Care of YOU at ICDC

Apr 1, 2024

Attending ICDC offers unparalleled networking and competition opportunities, but prioritizing self-care is essential amid the excitement. This article emphasizes the importance of taking care of your mental and physical health to help you truly Experience the Difference in Anaheim.

Chapter Strategy

Recognizing Your 2023-2024 Success

Apr 1, 2024

This article highlights meaningful ways for chapters to recognize their members for their accomplishments during the 2023-2024 academic year, including awards ceremonies, appreciation events and social media shoutouts.

Career Insights

Financial Literacy 101: It’s Never Too Early to Start

Apr 1, 2024

In an increasingly complex and interconnected world, financial literacy is a prerequisite for success and stability. High school students who prioritize developing this skill set early on position themselves for a future marked by financial independence and security. Read how you can set yourself up for financial success early here.

Conferences

Congratulations to the 2024 Marriott Foundation ICDC Travel Scholarship Recipients

Mar 29, 2024

Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2024 International Career Development Conference (ICDC) in Anaheim, CA.

DECA News

Congratulations to DECA's 2023-2024 Scholarship Recipients

Mar 26, 2024

DECA is pleased to announce the 2023-2024 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Conferences

Exploring Anaheim with California DECA

Mar 25, 2024

Figuring out what to do and where to eat in a new city can be quite challenging. But fear not! We've got you sorted; California’s Team 74 Officers have curated a selection of local gems and personal favorites for you to explore.

Conferences

Announcing the 2024 DECA ICDC Social Media Team

Mar 25, 2024

The DECA Inc. Communications team is excited to announce the 2024 #DECAICDC Social Media Team! Team members will help drive the conference conversation through TikTok Videos and Instagram Reels.

Case Study of the Week

Case Study of the Week: Fair and Inclusive Employee Benefits

Mar 25, 2024

Step into the role of the senior vice president at Jamwell Pets, a company that produces varieties of foods for dogs and cats. The president of the company wants your team to determine how to respond to unethical allegations regarding employee benefits.

DECA News

DECA Announces the 2024-2025 Membership Theme: Be The One

Mar 25, 2024

When you join DECA, you're not just another member; you're part of a global network of emerging leaders and entrepreneurs who are shaping the future. It's time to step up, stand out and Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Creating a Marketing Plan for New Merchandise

Mar 18, 2024

Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

Career Insights

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control

Feb 27, 2023

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week

Case Study of the Week: Methods to Market an Inconvenient Location

Feb 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Spotlights

UW Madison DECA's Mentorship Program

Feb 21, 2023

UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.

Spotlights

FVTC DECA Restocks Local Food Pantry

Feb 20, 2023

FVTC DECA collected over 400 food items during the statewide Trick-or-Can helping restock the FVTC food pantry. The FVTC food pantry is dedicated to providing students with access to free food.

Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

Spotlights

Helping Our Communities

Feb 17, 2023

Volunteers stepped up on a rainy Sunday afternoon to drop off bags requesting nonperishable food items for the Whitewater Community Space, a nonprofit community center that provides free clothing, furniture, books, food and many other items to anyone in need.

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week

Case Study of the Week: The Importance of Emotional Intelligence in Lending

Feb 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

Career Insights

The Magic of Next: 5-Word Motivation from Iconic Super Bowl Slogan

Feb 10, 2023

In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.

Spotlights

Mayville State DECA Gives Back with the Feed My Starving Child Initiative

Feb 8, 2023

Thirteen Mayville State University DECA members help feed 48 starving children across the world by volunteering with the Feed My Starving Child Initiative.

Spotlights

Ensign College Mock Competition 2023

Feb 7, 2023

Ensign Collegiate DECA had a blast preparing for Utah's state conference during our mock competition. Getting together as a chapter to learn, build on each other's energy and make much-needed memories together.

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DECA News

Congratulations to the Top Teams in the 2025 Non-competitive Stock Market Game

May 9, 2025

DECA Inc. is pleased to announce the top teams in the 2025 Non-competitive Stock Market Game, administered by the SIFMA Foundation.

Conferences

Previous Collegiate DECA ICDC Competitive Event Winners

May 7, 2025

Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

Conferences

Previous ICDC Competitive Event Winners

May 7, 2025

Congratulations to the competitive event top performers from past DECA International Career Development Conferences.

Compete

DECA Announces Competitive Event Topics and Updates for 2025-2026

May 6, 2025

Get a head start on the 2025-2026 competition season with DECA's updates, topics and resources for next year's competitive events program.

Case Study of the Week

Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?

May 5, 2025

Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.

Career Insights

AICPA & CIMA On-demand Student Webinar is Now Available

May 1, 2025

Discover an accounting major's “day in the life” and be inspired by their surprising journey. Brought to you by AICPA & CIMA’s “Q&A with a CPA” webinar series, Hunter Richardson and Katherine Suh share insights on misconceptions, internships and becoming a CPA.

Conferences

Your Post-ICDC Questions Answered

May 1, 2025

We hope you were able to be the one during DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

DECA News

Army ROTC Awards DECA Members with Scholarships

Apr 29, 2025

Congratulations to the DECA members who received recognition on stage at DECA ICDC for being the scholarship recipients from the Army ROTC.

DECA News

DECA Honors Advisors for 40+ Years of Service

Apr 29, 2025

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

DECA News

Introducing the 2025-2026 DECA Executive Officer Team

Apr 29, 2025

Congratulations to the newly-elected 2025-2026 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

2024-2025 IMPACT Program Winners Announced

Apr 29, 2025

The 2024-2025 IMPACT Program awards were presented during the Business and Election session at the International Career Development Conference in Orlando.

Conferences

Congratulations to the 2025 DECA ICDC Competitive Event Champions

Apr 29, 2025

Congratulations to the 2025 DECA International Career Development Conference competitive event champions!