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Chapter Strategy

Go The Extra with 2025-2026 Chapter Campaigns

Aug 4, 2025

The 2025-2026 DECA Chapter Campaigns are here to help you GO THE EXTRA! Participating in the chapter campaigns encourages DECA members to engage with their community and grow membership.

Case Study of the Week

Case Study of the Week: Can Posh be Swag?

Aug 4, 2025

Step into the role of the owner of Posh, a luxury portable charger for mobile phones. The director of sales wants you to choose a new sales channel that will increase sales but not damage the brand image.

Chapter Strategy

Prepping for a Record Year: Building Your Chapter’s Calendar with Purpose

Aug 1, 2025

If you want to lead your chapter to a record year, you need a calendar that covers competitions, community service, social events and everything in between. Here's how to build one that works.

Chapter Strategy

Go The Extra: High School Program of Leadership

Aug 1, 2025

The 2025-2026 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Go The Extra through advocacy, communications and membership engagement.

Chapter Strategy

How to Have the Best First Chapter Meeting

Aug 1, 2025

What’s the secret to having the best first chapter meeting of the year? Spoiler: it’s not free donuts. As we approach the start of a new school year, chapter officers need to hold an informative and engaging first meeting.

Career Insights

Taylor’s Version: A Masterclass in Branding, Loyalty and Business Strategy

Aug 1, 2025

This moment is a real-time lesson in business strategy, branding and consumer behavior. Here’s why Taylor Swift’s move matters to DECA members and what it teaches us about business and brand identity.

Chapter Strategy

Freshmen Are the Future: How to Spark Interest and Grow Your DECA Chapter

Aug 1, 2025

The key to gaining freshmen interest isn’t just handing them a flyer or discussing competition. It's about making them feel welcome, excited and connected. Here’s how to make that happen.

Chapter Strategy

Money Moves: Effective Fundraising for Your Chapter

Aug 1, 2025

The best chapters treat fundraising like a business: they plan smart, market well and get creative. Here’s how to make money moves that matter!

Partners

DECA Welcomes New Partners in Empowering the Next Generation of Leaders

Jul 28, 2025

Please join us in applauding our newest collaborators who are providing realistic insights into business and industry, and promoting meaningful, relevant learning for DECA members.

Conferences

Announcing the Ultimate DECA Power Trip Keynote Speakers

Jul 23, 2025

DECA is pleased to announce that Eddie Slowikowski and Josh Sundquist, will deliver the keynotes during the opening and closing sessions at the 2025 Ultimate DECA Power Trip.

Chapter Strategy

Bee-lieve in the Buzz: East Paulding DECA’s Secret to Chapter Marketing Success

Jul 21, 2025

When it comes to marketing your DECA chapter, it’s more than just promotion. It’s about creating visibility and connection – just what East Paulding DECA did with its “Bee The One” theme for the 2024-25 school year.

DECA News

Get to Know the 2025-2026 Executive Officers

Jul 16, 2025

During this year's DECA ICDC in Orlando, members elected the leaders who will serve during the 2025-2026 school year. As the team prepares to Go The Extra this year, take a moment to learn more about the faces behind the blazers and the stories that led them here.

Chapter Strategy

Writing Does Wonders: How to Write an Effective CTE Advocacy Letter

Feb 13, 2025

Advocating for CTE benefits future students and helps ensure that programs like DECA can continue to shape tomorrow’s industry leaders. Check out this step-by-step guide and sample template to help you create a persuasive CTE advocacy letter.

DECA News

Spread the Love with DECA Valentines

Feb 13, 2025

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

How DECA Shaped My Success as a Chemical Engineering Student

Feb 12, 2025

DECA gave me the skills to stand out in engineering. The ability to present ideas, collaborate effectively and think strategically has set me apart in a competitive field, proving that business and engineering go hand in hand.

Spotlights

Optimizing Collegiate DECA's Value to Members

Feb 12, 2025

By evolving with the business landscape, fostering mentorships and bridging the gap between DECA and corporations, we can maximize opportunities for our members and solidify DECA’s impact in the professional world.

Spotlights

JWU DECA Gives Back: Serving the Providence Community

Feb 12, 2025

This year, JWU DECA has been committed to positively impacting the Providence community through various service initiatives. Through these efforts, we strive to make a meaningful difference beyond the classroom.

Case Study of the Week

Case Study of the Week: Identifying Banking Risks

Feb 10, 2025

Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.

Conferences

Collegiate DECA ICDC: Things to Do in San Francisco

Feb 3, 2025

The ultimate end of the 2024-2025 Collegiate DECA membership year leads us to the city by the bay in this unique conference setting. In this article, learn more about the city, known for its fun attractions, unique dining amenities and exciting sights.

Case Study of the Week

Case Study of the Week: Can a Volunteer be Fired?

Feb 3, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Chapter Strategy

Advocating for Collegiate DECA: Part 2

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article explores ways to expand your reach, including engaging with policymakers and leveraging resources to amplify your voice.

Chapter Strategy

Advocating for Collegiate DECA: Part 1

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.

Chapter Strategy

The Diversity of DECA with Emerging Leaders

Feb 1, 2025

As an organization that prepares emerging leaders and entrepreneurs, DECA is also known for being diverse in career studies and backgrounds. Hear from three students on how they value diversity within a community.

Career Insights

Exploring Funding Options for Entrepreneurs

Feb 1, 2025

As an aspiring entrepreneur and a DECA member, understanding the various funding options available can help you bring your vision to life and set you apart in your competitive events and professional endeavors.

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Partners

DECA and Piper Sandler Complete 47th Semi-Annual Survey

May 1, 2024

DECA and Piper Sandler completed the 47th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 6,020 teens across the U.S. with an average age of 16.1 years.

DECA News

Army ROTC Awards Over $2,000,000 in Scholarships to DECA Members

Apr 30, 2024

12 DECA members are the recipients of over $2,000,000 in total scholarships from the Army ROTC.

DECA News

DECA Honors Advisors for 40+ Years of Service

Apr 30, 2024

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

DECA News

Introducing the 2024-2025 DECA Executive Officer Team

Apr 30, 2024

Congratulations to the newly-elected 2024-2025 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

2023-2024 IMPACT Program Winners Announced

Apr 30, 2024

The 2023-2024 IMPACT Program awards were presented during the Chartered Association Officer Luncheon at the International Career Development Conference in Anaheim.

Conferences

Congratulations to the 2024 DECA ICDC Competitive Event Champions

Apr 30, 2024

Congratulations to the 2024 DECA International Career Development Conference competitive event champions!

DECA News

DECA Honors 2023-2024 Top Leaders, Advisors, Chapters and Associations

Apr 29, 2024

DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Conferences

Congratulations to the 2024 DECA ICDC Competitive Event Finalists

Apr 29, 2024

Congratulations to the competitive event finalists from DECA's 2024 International Career Development Conference in Anaheim, CA!

Case Study of the Week

Case Study of the Week: You Must be a Member to Shop Here!

Apr 29, 2024

Step into the role of an employee at Pat’s Club, a warehouse club that sells a wide variety of merchandise in large quantities. You must explain to a customer why they cannot shop at the store without purchasing a membership.

Partners

DECA Recognizes National Advisory Board Partners for Their Longtime Support

Apr 28, 2024

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

Partners

Congratulations to the 2023-2024 Top MDA Fundraising DECA Chapters and Associations

Apr 27, 2024

DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.

DECA News

DECA Celebrates the 2023-2024 Top 10 Chapters in the World

Apr 27, 2024

DECA is excited to congratulate the top 10 membership chapters in the world for the 2023-2024 academic year! Thank you to all chapters who worked to experience the difference in membership recruitment.