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Be The One with DECA's Corporate Challenges
DECA Challenges provide members opportunities to demonstrate the knowledge and skills learned in the classroom through innovative challenges in partnership with several corporate partners.

Case Study of the Week: Staff Communication
Step into the role of a front desk employee at Grand Grocery Distribution Center, a large distribution center for a regional grocery store. The manager asked you to communicate a change in policy to all staff.

How to Build Cross-functional Teams Across Tech, Digital and Marketing
In this article, dive into the key themes on integration and collaboration that emerged during a panel discussion hosted at NRF Nexus 2024 with professionals from BJ’s Wholesale Club, REI and Tractor Supply Company.

Tackling Imposter Syndrome
Starting a new school year can bring a multitude of challenges. Overcoming self-doubt and embracing your potential is key. Here are some strategies to help you conquer imposter syndrome and confidently navigate your journey.

How to Stand Out During College Application Season
As the school year begins, senior DECA members prepare to start the college application. But what does it take to get into your dream school? Here are some of my tried-and-true tips to help you navigate applying to college.

From Options to Opportunity: How to Pick Your Competitive Event
With 60 competitive events, DECA has a place for everyone, but picking an event can be overwhelming and confusing. Use these strategies to help select your competitive event.

4 Tips to Elevate Your Chapter Meetings
As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.

SBE Tips & Tricks for Success
Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Be The One with Back-to-School Resources for Your Chapter
Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Why Join Collegiate DECA?
Have you ever wondered what's involved with Collegiate DECA? Learn about the similarities and differences from the high school division and how to join an existing chapter on your future campus (or start your own chapter!)

Watch Now: DECA's 2021-2022 Membership Video
The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.

How to Maximize Your Chapter’s Recruitment
With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.

15 Steps to Build Your Brand on LinkedIn
Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.

Marketing, Communications, PR and Advertising: What's the Difference?
The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?

3 Leadership Activities to Jump-start Your New Team
An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!

Building an Innovative Community
Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

How to Dominate with Color Psychology in Marketing
Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

First Impressions in 7 Seconds
People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

3 Reasons to Continue Your DECA Journey in College
The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.

How to Maximize Your Summer Job or Internship Experience
From bagging groceries to working with your dream company, many students choose to use their free time during the summer to get a job. Using these tips, you’ll be able to maximize the experience you receive from holding such a position.

DECA Announces the 2021-2022 Membership Theme: Maximize Your Momentum
Take your DECA membership to the fullest and get ready to Maximize Your Momentum in 2021-2022.
Most Recent Articles
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Creating a Leadership Legacy: Investing in Yourself, Investing in Collegiate DECA
The greatest legacy we can leave is not measured in titles or accolades but in the lives we touch and the impact we make. So, let us continue to invest in ourselves and each other, and together, let us write the next chapter in the remarkable story of Collegiate DECA.

Final Exam Survival Guide
As we gear up for the grand finale of finals week, I thought I'd drop some wisdom to make this journey more exciting. As your trusty Collegiate DECA Executive Officer, I've curated a survival guide that's more thrilling than a blockbuster movie.

Managing School Stress During Busy Times
Managing many different parts of life places a burden of stress on your shoulders that can sometimes feel unmanageable. As someone who has been through this, survived this and is also currently going through this, here are my top tips!

Answering “Why DECA?”
As the year closes, recruitment strategies start to come back into mind. Promoting DECA to new members is simple; it’s all about showcasing the personal experience. Effectively answering the question of “Why DECA?” can pose an opportunity to turn an interested student into a committed member.

6 Tips to DECA Dress to Impress
As a DECA member, your attire plays a crucial role in presenting yourself, projecting professionalism, confidence and attention to detail. Here are six tips and ideas to help you stand out in your DECA dress professional attire.

Taking Care of YOU at ICDC
Attending ICDC offers unparalleled networking and competition opportunities, but prioritizing self-care is essential amid the excitement. This article emphasizes the importance of taking care of your mental and physical health to help you truly Experience the Difference in Anaheim.

Recognizing Your 2023-2024 Success
This article highlights meaningful ways for chapters to recognize their members for their accomplishments during the 2023-2024 academic year, including awards ceremonies, appreciation events and social media shoutouts.

Financial Literacy 101: It’s Never Too Early to Start
In an increasingly complex and interconnected world, financial literacy is a prerequisite for success and stability. High school students who prioritize developing this skill set early on position themselves for a future marked by financial independence and security. Read how you can set yourself up for financial success early here.

Congratulations to the 2024 Marriott Foundation ICDC Travel Scholarship Recipients
Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2024 International Career Development Conference (ICDC) in Anaheim, CA.

Congratulations to DECA's 2023-2024 Scholarship Recipients
DECA is pleased to announce the 2023-2024 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Exploring Anaheim with California DECA
Figuring out what to do and where to eat in a new city can be quite challenging. But fear not! We've got you sorted; California’s Team 74 Officers have curated a selection of local gems and personal favorites for you to explore.

Announcing the 2024 DECA ICDC Social Media Team
The DECA Inc. Communications team is excited to announce the 2024 #DECAICDC Social Media Team! Team members will help drive the conference conversation through TikTok Videos and Instagram Reels.