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College Success

Lip Balm to Life Choices: Finding Your College Essay Topic

Jun 1, 2026

Your future goals can shape the stories you choose to center your college essays around. One of the best ways to brainstorm a strong essay topic is by looking at the projects, hobbies and products that connect back to you.

Chapter Strategy

Your Chapter’s Guide to Finishing Your School Year Strong

Jun 1, 2026

As the school year ends, it's important to make sure members feel recognized, celebrated and motivated for what’s next. Here's a guide to finishing the year strong so you can hit the ground running next school year.

Conferences

The ELS Experience for Association & Chapter Officers

Jun 1, 2026

DECA's Emerging Leader Series is designed to help association and chapter officers gain leadership skills, meet members from across DECA and leave feeling inspired for the year ahead.

Career Insights

The Real World Awaits

Jun 1, 2026

Though finding an internship may sound a little terrifying, employers are excited to see our generation eager to get involved in their industries. Discover both the benefits of an internship and how to secure one in this article!

Case Study of the Week

Case Study of the Week: K-pop Revenge?

May 25, 2026

Step into the role of the promotional director for Shony Pictures Animation. The vice president wants you to create a promotional plan for the theatrical release of Revenge at K-pop Hall.

Chapter Strategy

Leveraging the DECA Brand to Make a Community Impact

May 22, 2026

By following three key steps, chapters can turn simple connections into lasting impact, transforming participation into true community influence. Community involvement is just the beginning of DECA success.

Spotlights

First Place Wasn’t The Best Thing I Got From DECA

May 19, 2026

From making states to earning first place in PMFL and placing top 20 at ICDC, DECA gave me confidence, leadership skills, unforgettable friendships and lessons that will continue to shape my future long after I graduate.

Partners

16 Personal Finance Terms Everyone Should Know

May 18, 2026

Learning the language of personal finance is one of the most practical steps you can take toward feeling more in control of your money. This guide walks you through 16 essential terms, from everyday basics to more advanced concepts.

Case Study of the Week

Case Study of the Week: Tradeshow Planning

May 18, 2026

Step into the role of the owner of Splendid Foods, a business that produces varieties of protein bars, granola bars and other nutritious snacks. Your business partner has asked you to determine the marketing plan for a food industry trade show.

DECA News

Congratulations to the 2026-27 Marriott Foundation Curriculum Grant Recipients

May 13, 2026

Congratulations to the following chapters selected to receive the VBC–DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA News

Apply Today for the Adobe x DECA Luminary 2026 Program

May 11, 2026

The DECA Luminary Program is an opportunity for exceptional chapter advisors who not only excel in their roles but also show strong potential to mentor fellow advisors within their chartered associations by leading professional learning experiences.

Partners

Download Your American Marketing Association (AMA) Associate in Marketing Management Certificate Now

May 11, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Conferences

Things to Do in Minneapolis During Collegiate DECA Engage

Oct 1, 2024

With so much to do in Minneapolis, Engage 2024 attendees can make the most of their downtime by exploring the local favorites. Whether you’re into art and history or want to try some amazing food, Minneapolis has something for everyone.

Chapter Strategy

The New Collegiate DECA Chapter Map

Oct 1, 2024

Are you curious if your current or future college campus has a Collegiate DECA chapter? Look no further than our Collegiate DECA Chapter Map, which gives you a glance at the over 200 institutions our division calls home.

Case Study of the Week

Case Study of the Week: Reducing Operating Costs

Sep 30, 2024

Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Case Study of the Week

Case Study of the Week: Sell out?

Sep 23, 2024

Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.

College Success

Boost Your Scholarship Chances with DECA

Sep 20, 2024

Whether you are submitting an application for a scholarship this year or want to gain some better insight for applying for future scholarships, check out this article to learn how to leverage your DECA involvement to stand out.

Case Study of the Week

Case Study of the Week: Promoting an After-Hours Daycare

Sep 16, 2024

Step into the roles of the owners of Twilight Childcare. An investor in the business has asked your team to develop a plan to promote the new business to targeted markets.

Case Study of the Week

Case Study of the Week: Correcting Journal Errors

Sep 9, 2024

Step into the role of the senior accountant at Monaco Company. The manager of the company wants you to correct journal entries and errors made in your absence.

Case Study of the Week

Case Study of the Week: Staff Communication

Sep 2, 2024

Step into the role of a front desk employee at Grand Grocery Distribution Center, a large distribution center for a regional grocery store. The manager asked you to communicate a change in policy to all staff.

Leadership

How to Build Cross-functional Teams Across Tech, Digital and Marketing

Sep 1, 2024

In this article, dive into the key themes on integration and collaboration that emerged during a panel discussion hosted at NRF Nexus 2024 with professionals from BJ’s Wholesale Club, REI and Tractor Supply Company.

Chapter Strategy

Making Money for Your Chapter: Creative Ways College Students Are Fundraising

Sep 1, 2024

Fundraising is crucial for college student organizations to fund trips, community projects and other yearly initiatives. Successful chapters often use a combination of strategies to meet their financial goals.

Conferences

Excitement for ENGAGE

Sep 1, 2024

Whether you are a first-time member or returning, the ENGAGE conference is a perfect place to interact with the Collegiate DECA community. Learn about what ENGAGE is and why you should attend this year in Minneapolis, Minnesota.

Chapter Strategy

Maintaining Connections with Advisors and Professors

Sep 1, 2024

Maintaining connections with advisors and professors is vital for the success of your chapter. With the school year just starting, now is the perfect time for your leadership team to network.

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DECA News

Apply to Join the 2026-2027 DECA Content Creators

Jul 6, 2026

The 2026-27 DECA Content Creators will help increase the DECA brand by showcasing their unique DECA experience. Content creators gain exclusive access to insider information while working to increase DECA's digital presence.

Compete

Summer and Competition Preperation is in Session

Jul 1, 2026

Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.

Chapter Strategy

A Leader’s Checklist for Preparing for a New School Year 

Jul 1, 2026

For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.

Leadership

5 Ways to Lead Outside of DECA 

Jul 1, 2026

While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.

Chapter Strategy

Be a Founder: 6 Steps to Bring Collegiate DECA to Your University 

Jul 1, 2026

During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.

Leadership

Simple Ways to Balance Work, Life and DECA

Jul 1, 2026

Balance does not mean doing everything perfectly. It means finding a routine that helps you stay organized, communicate clearly and take care of yourself.

College Success

The Surprising Benefits of Volunteering

Jul 1, 2026

Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.

Chapter Strategy

From Vision to Victory: How SMART Goals Transform a DECA Chapter

Jul 1, 2026

At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.

Career Insights

Sparking Sales: The Business of the Fourth of July

Jun 25, 2026

This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.

DECA News

Download the 2026-2027 DECA Guide

Jun 23, 2026

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Spotlights

Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive

Jun 12, 2026

From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.

DECA News

Get to Know the 2026-27 Executive Officer Team

Jun 12, 2026

As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.