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Chapter Strategy

Philanthropy with Flair: FUNdraising Your Chapter Will Love

Mar 13, 2026

The most successful DECA fundraisers are interactive, meaningful and enjoyable for members. When fundraising is both fun and purposeful, chapters gain both financial support and a stronger community atmosphere.

Leadership

Breaking the Glass Ceiling: Why Women in Business Must Keep Going

Mar 13, 2026

Through organizations like DECA, young women gain the confidence, skills and resilience needed to pursue leadership and continue the work of creating more equal opportunities in business.

Career Insights

Consumers Leaning into St. Patrick’s Day in 2026 as Holiday Spending Climbs

Mar 12, 2026

Consumers have been upping the ante on St. Patrick’s Day lately, with more coming out to celebrate over the past several years. Read on for more about plans for this year’s St. Patrick’s Day celebration, spending and more.

Career Insights

How Gen Z is Reshaping the Workforce

Mar 11, 2026

For decades, the workplace followed a familiar formula, but as Gen Z enters the workforce, that formula is rapidly evolving. Raised in a digital-first world, Gen Z is reshaping how companies hire, manage and retain talent.

College Success

Celebrating the Win: How to Celebrate and Prepare for the College Experience

Mar 11, 2026

The best way to enjoy your college acceptance is to celebrate the moment, thank the people who helped along the way and begin preparing for the opportunities that lie ahead.

Chapter Strategy

Behind the Scenes of the West Forsyth DECA Playbook

Mar 10, 2026

West Forsyth DECA’s high-energy DECA Playbook delivers quick, powerful coaching tips to help members succeed. Through engaging weekly videos, officers and leaders turn big goals into winning plays for the entire chapter.

Career Insights

How DECA Prepares You for a Career in Consulting

Mar 10, 2026

Many members don’t realize how closely their competitive events experience mirrors a career in consulting. Check out five skills that members learn in DECA that can easily be applied to a career in consulting.

DECA News

Congratulations to DECA's 2025-26 Scholarship Recipients

Mar 10, 2026

DECA is pleased to announce the 2025-26 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

DECA News

Congratulations to the 2025-26 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 9, 2026

DECA and Knowledge Matters are excited to announce the winners of the 2025-26 Digital Presentation Skills Challenge.

Career Insights

A High Schooler's Guide to Internships

Mar 9, 2026

For high schoolers, an internship is one of the best ways to explore a career field before committing to a college major. In this article, discover how to find opportunities and how to stand out on your application.

Case Study of the Week

Case Study of the Week: Expanding Into Fashion Accessories

Mar 9, 2026

Step into the director of marketing for Kosport, a brand of backpacks that are sold at various retailers across the country. Kosport has been making backpacks for over 60-years and is the most well-known brand for school-use backpacks.

Partners

Bring AP Business with Personal Finance to Your School in Fall 2026

Mar 6, 2026

AP Business with Personal Finance blends real-world business applications, personal finance skills and project-based learning, which naturally complement DECA. If you’re considering offering the course next fall, here are six steps to help you get started.

Leadership

The Next Level is Inclusion

Sep 8, 2020

It has never been more important for emerging leaders to be characterized by teamwork, innovation, competency and integrity. Fortunately, those are the valued characteristics of DECA’s student leaders. What if this moment needs you and the unique values that drive your leadership?

Chapter Strategy

Top Tips for Socially-distant Membership Recruitment

Sep 8, 2020

Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

Chapter Strategy

The Power of the Diamond

Sep 8, 2020

Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?

Chapter Strategy

Cultivate Your Chapter’s Culture

Sep 8, 2020

2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Chapter Strategy

Discover Your DECA Leadership Style

Sep 8, 2020

There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Leadership

Influence with Informal Leadership

Sep 8, 2020

While you may not have an official leadership title, you still have the ability to help take your chapter to the #NextLevel with your informal leadership influence. Read on to learn more about informal leadership and how you can use it to make this year a success for you and your chapter.

DECA News

DECA Members Raise $7,000 Through the MDA Muscle Corp Program

Sep 1, 2020

DECA members raised over $7,000 for the Muscular Dystrophy Association (MDA) this summer through the pilot MDA Muscle Corp Program. Twenty-one DECA members successfully completed the program and earned 40 hours of community service.

Spotlights

Mountain View High School Virtual Recruitment

Sep 1, 2020

Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.

Chapter Strategy

10 Ideas for Collegiate DECA Freshman Recruitment

Sep 1, 2020

Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

Chapter Strategy

How to Raise Your Membership to the #NextLevel

Aug 18, 2020

As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Chapter Strategy

Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video

Aug 11, 2020

This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.

Career Insights

Establishing Your Target Market

Aug 11, 2020

The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.

Most Recent Articles

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Leadership

Be Consistent with Core Values

Dec 12, 2022

The "Be Consistent with Core Values" episode features Steve Holmes, the Non-Executive Chairman of Wyndham Worldwide & Wyndham Destinations.

Case Study of the Week

Case Study of the Week: Declaring Dividends

Dec 12, 2022

Step into the role of the controller of a publicly traded company called, Textron, Inc. The vice president of finance will be presenting information to the board of directors and needs your input.

Spotlights

SCCC DECA Attends the New York Experience Conference

Dec 9, 2022

Students from SCCC DECA attended DECA's New York Experience for a once-in-a-lifetime trip to New York City. The trip was full of exciting learning experiences about different aspects of marketing, business, entrepreneurship, hospitality, and finance.

Spotlights

POB DECA Is Stronger Together

Dec 8, 2022

One amazing aspect of DECA is supporting  causes that positively impact the community and change the course of people's lives. Throughout the month of October POB DECA partnered with Stacy's Warriors, a local breast cancer charity, to raise over $9,000.

DECA News

DECA’s Workforce Development Summit: Industry Trends

Dec 6, 2022

College and career partners discuss the current and future industry forecasts as well as trends that are changing the landscape.

DECA News

DECA’s Workforce Development Summit: College + Career Readiness

Dec 6, 2022

College and career partners discuss how we can master the DECA member experience by aligning with workforce needs, delivering real industry experience and developing skills necessary for college and career success.

DECA News

DECA’s Workforce Development Summit: Fueling the Talent Pipeline

Dec 6, 2022

College and career partners discuss how DECA and industry partners can work with educators to build a successful talent pipeline and utilize DECA members to fill voids within the workplace.

DECA News

DECA’s Workforce Development Summit: Making a Difference

Dec 6, 2022

College and career partners worked to translate key findings into actionable objectives to continue the conversation and increase industry involvement with DECA.

DECA News

Collegiate DECA 2022 Virtual Case Simulation Competition Winners

Dec 6, 2022

This year, 112 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Chapter Strategy

One DECA: December 2022

Dec 6, 2022

Check out what you missed on the December 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Career Insights

Preparing for Your Future Career Starts Today

Dec 5, 2022

During the Ultimate DECA Power Trip, the Executive Officer Team attended the first ever DECA Workforce Development Summit. Members of DECA’s National Advisory Board gathered to discuss the future of employment and industry across the business world.

Case Study of the Week

Case Study of the Week: Turning a Hobby into a Business

Dec 5, 2022

Step into the role of a small business consultant. You will meet with an entrepreneur to discuss the initial steps that must be completed or researched before the entrepreneur markets the new business.