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DECA News

DECA Welcomes American Marketing Association (AMA) as Strategic Partner

Nov 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Career Insights

The Psychology Behind Holiday Shopping

Nov 20, 2025

November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.

Career Insights

The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity

Nov 17, 2025

Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.

Chapter Strategy

5 Design Tips to Build Your Brand

Nov 17, 2025

DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.

Compete

Find the Right DECA Competitive Event For You

Nov 17, 2025

With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 17, 2025

DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Compete

Mastering Prepared Events: The Secret Formula Behind DECA Champions

Nov 14, 2025

When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.

Conferences

DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip

Nov 11, 2025

Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.

Compete

From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch

Nov 10, 2025

When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.

Chapter Strategy

DECA Announces Expanded Partnership with IBM SkillsBuild to Empower Members & Advisors with Cutting-Edge Resources

Nov 10, 2025

All DECA members and advisors will gain free access to IBM SkillsBuild’s library of interactive courses, digital learning modules and recognized industry credentials.

Leadership

Giving Back with Servant Leadership

Nov 1, 2024

Embracing servant leadership and prioritizing community service has a positive impact on your DECA chapter in many ways. Integrating these principles into your leadership practices ensures that your chapter makes a meaningful difference in the community and beyond.

Career Insights

3 Things You Need to Do to Get a Job During Winter Break

Nov 1, 2024

If you're aiming to secure a job during winter break, now is the time to act. By tailoring your resume, leveraging Collegiate DECA networks, and engaging with industry professionals, you can set yourself apart from other applicants.

Chapter Strategy

Investing in Collegiate DECA Alumni and Professional Membership

Nov 1, 2024

Membership within Collegiate DECA isn’t just for students and advisors. We also welcome alumni and business community members to join in the fun of our division. Learn more about how to invest in alumni and professional members.

Chapter Strategy

Exploring Community Service with DECA's Partners

Nov 1, 2024

There are many benefits to getting involved in community service. In this article, three of our valued partners answer questions about the importance of community service and its impact on their lives, professionally and personally.

Partners

DECA Announces National Advisory Board Partnership with Stukent

Oct 30, 2024

DECA is excited to welcome Stukent as one of its newest National Advisory Board partners. Stukent shares DECA’s passion for empowering the next generation of leaders and is committed to providing members with innovative resources that enhance their educational experience.

Conferences

A Look Back on Collegiate DECA Engage in Minneapolis

Oct 28, 2024

230 Collegiate DECA members attended the 2024 Engage Conference in Minneapolis, Minnesota on October 24-26, 2024.

Case Study of the Week

Case Study of the Week: Keeping a Business Relevant

Oct 28, 2024

Step into the role of the owner of Boards of Fun, a unique catering company that provides large charcuterie and grazing boards for events. Your business partner needs you to determine how Boards of Fun can remain relevant.

Partners

DECA Announces a New Partnership with Raising Cane's Chicken Fingers

Oct 21, 2024

DECA is thrilled to announce a new partnership with Raising Cane's Chicken Fingers! The partnership will focus on connecting local restaurants with DECA chapter advisors, DECA members and chartered associations.

Case Study of the Week

Case Study of the Week: Dealing with Angry Parents

Oct 21, 2024

Step into the role of the recreation manager for Grant City Parks & Recreation, an organization run by the city. The director of youth sports wants you to address the ongoing issue of hostile parents at youth sporting events run by the organization.

College Success

How to Use DECA Involvement to Strengthen Your Scholarship Applications

Oct 16, 2024

DECA enhances your chances of success with scholarship applications. Regardless of the type of scholarship you're applying for, capitalizing on your DECA experience will allow you to showcase that you are a well-rounded student.

Partners

Adobe + DECA Unlock Creative Career Pathways for Next-generation Talent

Oct 15, 2024

Through the partnership with Adobe, DECA members will learn creative and AI skills that will help them get ahead, and stay ahead, in today's job market. Adobe's new initiative helps DECA members build a competitive resume and learn the skills they need.

Chapter Strategy

Collegiate DECA Chapter Leadership Guidebook

Oct 15, 2024

The newly updated Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Be The One in your chapter this year.

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DECA News

Congratulations to the DECA Ethical Leadership Challenge 2021-2022 Winners

Feb 1, 2022

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2021-2022!

Chapter Strategy

Maximize Your Advocacy Visits During CTE Month®

Feb 1, 2022

Career and Technical Education Month® has arrived! Here are some quick tips to help you get started advocating for DECA and CTE.

DECA News

Positioning for the Future: DECA's 2020-2021 Impact

Feb 1, 2022

As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

DECA News

Congratulations to the Intuit Social Innovation Challenge Winners

Feb 1, 2022

This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top teams in the 2021-2022 Intuit Social Innovation Challenge!

College Success

Getting Involved in High School and Beyond

Feb 1, 2022

You do so much through DECA and other activities, but how can you turn your accomplishments and involvements into college acceptance? Learn how to become a stand-out candidate when applying to college and future career positions.

Chapter Strategy

Valentines Day... But Make it DECA Style

Jan 31, 2022

The season of love has arrived! February is the month to cherish your loved ones and let them know how much you appreciate them. Here are three ways to celebrate Valentine’s Day with your DECA chapter!

Case Study of the Week

Case Study of the Week: To Tell or Not To Tell

Jan 31, 2022

You are the director of human resources and director of customer relations for Soundwave Company Bakery, a regional chain of coffee shops with twenty-five locations. Soundwave Company Bakery provides the communities it serves with coffees, teas, muffins, scones, croissants and other beverages and freshly baked treats.

Conferences

Announcing the Speaker Lineup for DECA's Sports and Entertainment Marketing Conference

Jan 31, 2022

From a sell-out crowd of loyal fans waiting for the opening kickoff to a high-profile entertainer eager to take the stage for an encore presentation, sports and entertainment marketing provides a rush for those interested in these career areas.

Case Study of the Week

Case Study of the Week: Insurance Needs for Young Adults

Jan 24, 2022

You are to assume the role of a senior college student. You are meeting with a risk management advisor at an insurance organization to learn about the need for insurance, the benefits of having insurance and the consequences of not having insurance.

Career Insights

6 Steps to Create an Integrated Marketing Campaign

Jan 15, 2022

With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Career Insights

Advertising: Generating Ideas

Jan 15, 2022

Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

DECA News

Congratulations to the DECA Stock Market Game 2022 ICDC Qualifiers

Jan 10, 2022

DECA Inc. is pleased to announce the 2022 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.