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Chapter Strategy

Behind the Scenes of the West Forsyth DECA Playbook

Mar 10, 2026

West Forsyth DECA’s high-energy DECA Playbook delivers quick, powerful coaching tips to help members succeed. Through engaging weekly videos, officers and leaders turn big goals into winning plays for the entire chapter.

Career Insights

How DECA Prepares You for a Career in Consulting

Mar 10, 2026

Many members don’t realize how closely their competitive events experience mirrors a career in consulting. Check out five skills that members learn in DECA that can easily be applied to a career in consulting.

DECA News

Congratulations to DECA's 2025-26 Scholarship Recipients

Mar 10, 2026

DECA is pleased to announce the 2025-26 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

DECA News

Congratulations to the 2025-26 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 9, 2026

DECA and Knowledge Matters are excited to announce the winners of the 2025-26 Digital Presentation Skills Challenge.

Career Insights

A High Schooler's Guide to Internships

Mar 9, 2026

For high schoolers, an internship is one of the best ways to explore a career field before committing to a college major. In this article, discover how to find opportunities and how to stand out on your application.

Case Study of the Week

Case Study of the Week: Expanding Into Fashion Accessories

Mar 9, 2026

Step into the director of marketing for Kosport, a brand of backpacks that are sold at various retailers across the country. Kosport has been making backpacks for over 60-years and is the most well-known brand for school-use backpacks.

Partners

Bring AP Business with Personal Finance to Your School in Fall 2026

Mar 6, 2026

AP Business with Personal Finance blends real-world business applications, personal finance skills and project-based learning, which naturally complement DECA. If you’re considering offering the course next fall, here are six steps to help you get started.

Partners

DECA joins the Intuit Hour of Finance™ Challenge

Mar 6, 2026

Financial confidence opens doors. Join the DECA community in the Intuit Hour of Finance Challenge and bring one hour of engaging financial literacy to students nationwide.

Career Insights

Lucky Charms: Tools Every DECA Member Needs to Succeed

Mar 4, 2026

Just like finding a four-leaf clover, success in DECA comes from having the right tools at your fingertips. Here are the "lucky charms" every DECA member should have in their toolbox to maximize their competitive edge.

Chapter Strategy

The DECA Drop Episode 5: Dear Newly Elected Association Officer

Mar 3, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Mar 3, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

The Ultimate DECA Video Series: Student Leadership

Mar 3, 2026

From chapter officer guides and association officer tools to planning and leadership development materials, this video walks through the resources created to support leaders at every level of the organization.

DECA News

Collegiate DECA Celebrates the Top 10 Chapters at ICDC

Apr 10, 2022

Collegiate DECA is excited to announce the top 10 membership chapters for the 2021-2022 academic year that received recognition during Collegiate DECA's International Career Development Conference in Baltimore, MD.

DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 10, 2022

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Case Study of the Week

Case Study of the Week: Great Success leads to Big Decisions

Apr 4, 2022

You are to assume the role of an entrepreneur that has created a line of all-natural hair care products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products and decide which is the best sales channel for the company to reach the target market.

Conferences

Marriott's Apoorva Gandhi to Keynote Collegiate DECA ICDC 2022

Apr 1, 2022

DECA is pleased to announce Apoorva Gandhi, Vice President, Senior Vice President, Multicultural Affairs, Social Impact and Business Councils at Marriott International, Inc., will deliver the keynote during the 2022 Collegiate DECA International Career Development Conference Grand Opening Session.

Leadership

4 Steps to Better Budgeting

Apr 1, 2022

‍“Where did all my money go!?” If you find yourself asking that question at the end of every month or in the days before your next paycheck, it’s time to get your budget in shape. Don’t have a budget? No problem! It’s easy to get started.

Case Study of the Week

Case Study of the Week: Promoting Unique Service to Traveling Families

Mar 28, 2022

You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.

DECA News

Congratulations to DECA's 2021-2022 Scholarship Recipients

Mar 22, 2022

DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: A Dilemma in the Produce Department

Mar 21, 2022

You are to assume the role of director of produce operations for City Foods, a regional grocery store chain with 50 locations. The vice president of merchandising has asked you to analyze a produce vendor and determine whether or not the chain should continue to sell its products.

Case Study of the Week

Case Study of the Week: Value the Customer Before the Coin

Mar 14, 2022

You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

Case Study of the Week

Case Study of the Week: Mattress Company Adds to the Product Mix

Mar 7, 2022

You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.

DECA News

Collegiate DECA 2021-2022 Leadership Passport Program Recipients

Mar 1, 2022

Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!

Career Insights

Residential Property Management: Success Starts Here

Mar 1, 2022

With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!

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Case Study of the Week

Case Study of the Week: Marketing Safe Winter Driving

Feb 2, 2026

Step into the role of the regional manager for Rental Car Academy, a rental car agency that caters to budget-conscious travelers. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Leadership

Pressure Forges Diamonds: 10 Practical Public Speaking Tips for DECA Competitors

Feb 1, 2026

DECA competitions place students in high-pressure speaking environments where performance is evaluated, timed and compared. Here are practical public speaking tips specifically for DECA competitors.

Career Insights

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity

Feb 1, 2026

Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Chapter Strategy

CTE Month is More than a Celebration

Feb 1, 2026

CTE Month is a time to spotlight the programs, students and educators preparing the next generation of leaders, innovators and professionals. It is about building confidence, creating opportunity and shaping futures.

Compete

Understanding Collegiate DECA Competitions

Feb 1, 2026

Reviewing what goes into prepared business presentations, individual case studies, and team case studies will help you take on your association-level competition and later Collegiate DECA ICDC.

Career Insights

Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior

Feb 1, 2026

While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.

Chapter Strategy

Small Steps, Big Impact: Go the Extra During CTE Month

Feb 1, 2026

This month is your moment to step not only into the professional realm, but also the legislative realm. Here’s a look at how you can meet with your elected officials during CTE Month and beyond.

Career Insights

Super Bowl Advertising: Is It Worth It?

Feb 1, 2026

For DECA members, Super Bowl advertising demonstrates an important lesson: success is driven by preparation and strategy, not budget alone. Even on the biggest stage, impact depends on execution.

Compete

Mastering the Mindset for Competition

Feb 1, 2026

From your very first role-play to stepping into a final round at ICDC, that mix of excitement and anxiety is almost unavoidable. Being nervous can sharpen your focus, fuel your energy and push you to perform at your best.

Chapter Strategy

How Every Student Can Advocate for CTE

Feb 1, 2026

Advocacy does not require a title, a podium or even a formal meeting. It starts with everyday actions and intentional choices that elevate the value of CTE in schools, communities, DECA and beyond.

College Success

From Career Clusters to Campuses: Navigating College Success with DECA

Jan 30, 2026

Ask almost any senior what they’re most nervous about when it comes to college, and you’ll probably hear the same answer: choosing a major. With so many options, it’s easy to make a decision. That’s where DECA makes a real difference.

Career Insights

Preparing for the Business World of 2026: A DECA Member's Guide

Jan 30, 2026

DECA members are preparing for careers in a world where yesterday's strategies cannot necessarily guarantee tomorrow's success. Here are three essential skills every member should implement to thrive in 2026 and beyond.