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Chapter Strategy

Activate Your Chapter Early for Exclusive Competitive Event Benefits

Aug 26, 2025

Activate your chapter by September 30, 2025 to receive a free digital download of competition resources to help your chapter prepare for competition this year.

Compete

Compete in the DECA Stock Market Game

Aug 25, 2025

DECA members are invited to participate in the DECA Stock Market Game (SMG) beginning on September 8, 2025.

Case Study of the Week

Case Study of the Week: Troubles in the Drive-Thru

Aug 25, 2025

Step into the role of a general manager for Better Burger, a fast food restaurant with two drive thru lanes. The district manager wants you to suggest methods to handle complaints about new technology in the drive thru.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Sean Lewis

Aug 24, 2025

Sean Lewis, DECA advisor and marketing teacher at Hillgrove High School in Georgia, has built a thriving chapter by blending classroom instruction with real-world business experiences.

Chapter Strategy

8 Ways To Use the Membership Video for Back-to-School Recruitment

Aug 21, 2025

Discover eight ways members are using the 2025-26 DECA membership video during their events and meetings this back-to-school season and get ideas for your own chapter!

Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

DECA News

Meet the 2025-2026 DECA Content Creators

Aug 19, 2025

The DECA Inc. Communications team is excited to announce the 2025-2026 DECA Content Creators! Team members will help grow the DECA brand by showcasing their unique DECA experience.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Spotlights

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with DECA's Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!

Leadership

Your Leadership Position Is Ending... Now What?

Jun 27, 2022

Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

Case Study of the Week

Case Study of the Week: A Solution for Unopened Emails

May 30, 2022

You are the director of customer relations and the marketing communications specialist for Unique Gifts, a catalog and online retailer. More than half of the products are handmade by independent artists and artisans.

Leadership

Summer Engagement Tips for Your Chapter

May 26, 2022

The summer months are great for relaxing and having fun, but what could be better than having fun while helping your chapter? These tips and tricks can help your chapter members connect more, prep your chapter for next year, and have fun all at the same time!

Case Study of the Week

Case Study of the Week: The Role of Small Business on the Economy

May 23, 2022

You are to assume the role of a small business development officer with City Majestic Financial, a non-profit organization that helps business owners with growth and development. A client has asked you for information regarding economics and entrepreneurship.

College Success

I Graduated! What’s Next?

May 19, 2022

Did you recently graduate high school? Are you wondering how you can Get the Edge in the next stage of your life? Well, look no further! This is how you can bring DECA with you, even after graduating high school.

Case Study of the Week

Case Study of the Week: Soliciting Customers from Illness

May 16, 2022

You are to assume the role of director of operations for SickRX, a new mobile app that helps users determine the severity of symptoms and appropriate actions needed. The director of development has asked you to analyze an offer from a potential investor.

Case Study of the Week

Case Study of the Week: Promoting Small Town Local Start-Ups

May 9, 2022

You are to assume the role of an investment team working at New Fund, an investment firm that specializes in venture capital located in a city of 4 million people. You will be meeting with the founder of the firm to discuss your plans to increase the number of start-ups coming from small towns.

Conferences

Download ICDC Certificates and Competitor Transcripts

May 4, 2022

Learn how to download certificates and competitive event transcripts from DECA's International Career Development Conference.

Most Recent Articles

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Chapter Strategy

Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter

Sep 5, 2022

As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.

Case Study of the Week

Case Study of the Week: Best Brand for Mixed-use Space

Sep 5, 2022

Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.

Spotlights

An Innovative Way to Increase Member Engagement

Sep 2, 2022

Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!

Chapter Strategy

Selling Collegiate DECA: Tabling Talking Points

Aug 30, 2022

Are you ready to recruit new Collegiate DECA members at your next tabling event? Follow this guide to craft responses to commonly-asked questions.

Chapter Strategy

Collegiate DECA Tabling Tips for Your Campus Activities Fair

Aug 30, 2022

Tabling at events is a great way to recruit new members and share the amazing things that your Collegiate DECA chapter does with your campus community. Use these tips to boost your recruitment efforts to raise awareness of your chapter with prospective members.

Compete

You Do You: Choose Your Competitive Event

Aug 30, 2022

Do you aspire to attain some #DECAGlass in DECA’s Competitive Events Program this year? Set yourself up for success in DECA’s competitive events by using this two-fold method.

Compete

An Introduction to DECA Role-plays

Aug 30, 2022

If you are competing in an event with a role-play (Principles, Individual Series or Team Decision Making events), here are a few tips to help you get the edge this school year!

Chapter Strategy

Top 5 Reasons to Join DECA

Aug 29, 2022

Looking for a reason to join DECA? Here are five of our favorite reasons you join your school's chapter.

Case Study of the Week

Case Study of the Week: Is It Truly STEM Approved?

Aug 29, 2022

Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”

Chapter Strategy

SBE Chapter Certification Guidelines Available Now

Aug 22, 2022

The chapter certification guidelines and competition guidelines for the 2022-2023 school year are now available.

DECA News

Intuit Empowers Students to Make a Positive Impact in Their Communities

Aug 22, 2022

When they signed up for Intuit’s Social Innovation Challenge, Sofia Broughman, Fluorine Tutelman and Sophia Bustos were prompted to think of ways to support underrepresented minority entrepreneurs and business owners.

Case Study of the Week

Case Study of the Week: Excessive Debt, Excessive Consequences?

Aug 22, 2022

Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.