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DECA Welcomes American Marketing Association (AMA) as Strategic Partner
This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.
The Psychology Behind Holiday Shopping
November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.
The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity
Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.
5 Design Tips to Build Your Brand
DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.
Find the Right DECA Competitive Event For You
With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!
Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.
Case Study of the Week: The Importance of Inventory
Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.
How to Become an Entrepreneur: 8 Actionable Steps
Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.
Mastering Prepared Events: The Secret Formula Behind DECA Champions
When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.
DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip
Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.
From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch
When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.
DECA Announces Expanded Partnership with IBM SkillsBuild to Empower Members & Advisors with Cutting-Edge Resources
All DECA members and advisors will gain free access to IBM SkillsBuild’s library of interactive courses, digital learning modules and recognized industry credentials.
Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.
Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!
How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.
Alumni: Tell Us Your DECA Story!
DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.
Case Study of the Week: Luggage For Rent
Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.
Shop DECA FAQs & Answers
How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.
DECA and the NRF Foundation Celebrate 30 Years of Partnership
For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.
From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter
From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.
Building and Leading a Strong Officer Team
Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!
Stepping Into DECA: Lessons From My First Year
Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.
Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics
At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.
Mastering Money: Why Finance Events Are Essential for DECA Members
Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.
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DECA Inc. Honors 2023 Outstanding Service Award Recipient, Dr. Jeffrey Victor
DECA Inc. congratulates the 2023 recipient of the Outstanding Service Award, one of DECA’s most prestigious recognitions.
DECA Honors Advisors for 40+ Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.
Meet the 2023-2024 DECA Executive Officer Team
Congratulations to the newly-elected 2023-2024 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.
Congratulations to the 2023 DECA ICDC Competitive Event Champions
Congratulations to the 2023 DECA International Career Development Conference competitive event champions!
DECA Recognizes National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.
2022-2023 IMPACT Program Winners Announced
The 2022-2023 IMPACT Program awards were presented during the Chartered Association Officer Luncheon at the International Career Development Conference in Orlando.
DECA Honors 2022-2023 Top Leaders, Advisors, Chapters and Associations
DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.
Case Study of the Week: How to Deliver Entertainment Along with Food?
Step into the role of marketing director for Friendly’s Club House, a chain of family entertainment centers and restaurants. Friendly’s Club House offers a limited menu of food and beverages, arcade games, amusement rides, dance floors, and special areas for birthday parties.
Your First Credit Card
If you feel like you’re ready for your first credit card, having a budget and doing the research before accepting the first offer is important. Getting a credit card is an important step on your financial journey and climbing onto the ladder of responsibility.
Congratulations to the 2022-2023 Top 10 MDA Fundraising DECA Chapters and Associations
DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.
DECA Celebrates the 2022-2023 Top 10 Chapters in the World
DECA is excited to congratulate the top 10 membership chapters in the world for the 2022-2023 academic year! Thank you to all chapters who worked to get the edge in membership recruitment.
DECA Recognizes Lisa Delampan with Honorary Life Membership
Lisa Delampan has dedicated the last 30 years to serving DECA members and advisors in New England as the Chartered Association Advisor for New Hampshire DECA and Maine DECA.
