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DECA Announces Expanded Partnership with IBM SkillsBuild to Empower Members & Advisors with Cutting-Edge Resources
All DECA members and advisors will gain free access to IBM SkillsBuild’s library of interactive courses, digital learning modules and recognized industry credentials.

Get Recognized with a DECA Inc. Scholarship
We are thrilled to announce that DECA's scholarship program for the 2025-2026 academic year is now open for submissions! This is your opportunity to receive financial support for your education while being recognized for your accomplishments.

It Starts with You: Leading by Example in Every Moment
Leadership is the way you treat others, the effort you bring and the moments you choose to do the right thing, even when it’s not easy. Here are a few tips to help you lead by example in every moment!

Calling All Entrepreneurs: Celebrate Global Entrepreneurship Week
This November, Global Entrepreneurship Network will celebrate 18 years of helping millions of people unleash their ideas to start and scale new businesses through Global Entrepreneurship Week.

Case Study of the Week: Using Current Staff to Help Recruit New Staff
Step into the role of the director of human resources at the National Organization of Zoos and Aquariums (NOZA), a nonprofit organization that educates, promotes and advocates for local zoos and aquariums.

Pitch Decks: Your Questions Answered
New for the 2025-26 school year, six competitive events will replace the previously required 10-page written paper with a 20-slide pitch deck. Check out this article for answers to questions about the change to Pitch Decks.

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors
As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

In the Judge's Mind: What Makes You Stand Out in Your DECA Role-play
Go beyond the official rubric to reveal the unwritten expectations of role-play judges to hear from several experienced judges about the details that separate the solid role-plays from the unforgettable ones.

Advisor Best Practice Spotlight of the Week: Katrina McDowell
Discover how High Plains Technology Center advisor Katrina McDowell is engaging members in marketing management through the Woodward community.

Congratulations to the 2025 Competition University Chapter Climb Challenge Winners
Competition University and DECA Inc. are thrilled to announce the top three teams of the 2025 Competition University Chapter Climb Challenge!

The DECA Drop Episode 2: Personal Branding & Networking
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Case Study of the Week: Marketing a Cruise of the World
Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Download ICDC Certificates and Competitor Transcripts
Learn how to download certificates and competitive event transcripts from DECA's International Career Development Conference.

DECA Earns Two Gold Circle Awards for Excellence in Association Communications from ASAE
DECA Inc. earned recognition by ASAE with a 2022 Gold Circle Award in two categories: E-Magazine and Video. The Gold Circle Awards competition is the premier association marketing, membership, and communications award.

Case Study of the Week: Stopping Subscriber Cancellations
You are to assume the role of the director of sales at NowTV, a direct broadcast satellite television service provider. The senior vice president wants you to develop a special pricing promotion to offer current customers that request to cancel a popular premium cable network.

From Service Clerk to District Manager, the Walgreens Way
It was supposed to be a typical day in the life of then-teenager Mario Figueroa, a Walgreens district manager in the Chicago suburb of Buffalo Grove, IL.

Real World 101: Critical Life Skills You Need to Know Now
How can you separate yourself from the two million other students who will graduate college with you? Every college graduate will have a degree, but not every graduate will be prepared for the world as it’s going to be. Learn how you can begin to differentiate yourself from the crowd now.

DECA Announces the 2022-2023 Membership Theme: Get the Edge
In 2022-2023, DECA challenges you to get the edge. Whether in competition, college applications or your career search, DECA gives you an unmistakable competitive advantage to stand out and be a cut above the rest.

DECA Recognizes National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA Inc. Honors 2020-2022 Outstanding Service Award Recipients
DECA Inc. congratulates three recipients of the Outstanding Service Award, one of DECA’s most prestigious recognitions.

DECA Honors Advisors for 40-55 Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

DECA ICDC Grand Awards Session 2022
Watch the 2022 DECA International Career Development Conference (ICDC) Grand Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

DECA ICDC Achievement Awards Session 2022
Watch the 2022 DECA International Career Development Conference (ICDC) Achievement Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

Case Study of the Week: Family Entertainment To Go?
You are the marketing director for Friendly's Club House, a chain of family entertainment centers and restaurants. Friendly's Club House offers a limited menu of food and beverages, arcade games, amusement rides, dance floors and special areas for birthday parties.
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One Diamond: August 2023
Check out what you missed on the August 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

The #DECAATTProject Provides Impactful Mentorship Opportunities
Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Join the New DECA Advisor Monthly Chats
Need help getting started as a DECA chapter advisor? Join our monthly New Advisor Chats! Each month will focus on a new topic designed to help advisors with one to three years of membership.

Case Study of the Week: Determining Payback Period
Step into the role of the financial analyst for Red Shield Insurance Company. The vice president of finance has hired you to perform an analysis and determine the payback period for a potential investment.

Increase Sales and Cultivate Customers with a Successful Marketing Campaign
In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.

Watch the #DECAICDC 2024 Promo Video
Experience the difference at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Anaheim, California, on April 27-30, 2024.

Watch the #CDECAICDC 2024 Promo Video
Get the edge at the biggest event of the year – The Collegiate DECA International Career Development Conference hosted in Austin, Texas on April 20-23, 2024.

Case Study of the Week: How to Bring Tourists to Cats?
Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Collegiate DECA Chapter Leadership Guidebook: Your Chapter’s Guide to Success
The new Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Experience the Difference in your chapter this year.

Watch Now: DECA's 2023-2024 Membership Video
Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week: Digital Deals to Gain New Customers
Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Break the Ice at Collegiate DECA Chapter Meetings
At the first chapter meeting of the year, you need to develop a strong first impression that will impress potential new members and excite existing members for the year. Here are 10 Icebreakers to start your year with a bang!
