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DECA News

DECA Welcomes College Board as Strategic Partner 

Oct 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Case Study of the Week

Case Study of the Week: Designing Album Cover Art

Oct 20, 2025

Step into the role of a marketing communications consultant. You have been hired by the manager of the folk-rock band Kingsley, to create branding for their upcoming debut album.

Conferences

Elevating DECA in the Classroom: Highlights & Insights from AMPED 2025

Oct 19, 2025

This three-day conference featured an industry immersion series and two days of educational sessions on implementing DECA into the classroom.

Career Insights

NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion

Oct 17, 2025

According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.

Chapter Strategy

Go The Extra Scare: Fall-Inspired Themes For Your Chapter Meetings 

Oct 15, 2025

October is such a versatile month, and holding meetings that engage members during this season is a great way to boost chapter participation and growth.

Career Insights

Maximizing Your Sales Interview Success

Oct 15, 2025

Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.

DECA News

The 2025-2026 DECA SBE Individual Certification Exam Is Now Available

Oct 15, 2025

Members can achieve SBE individual certification through the successful completion of an online exam. This is a great opportunity for DECA members to add an additional level of recognition for their mastery of small business management instructional areas.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Larisa Spillman

Oct 14, 2025

Find out how Chatham Charter DECA advisor Larisa Spillman and her members transformed a student idea into one of the most anticipated community events of the year.

Spotlights

Celebrating National Teach Business Day: Advisor Spotlight

Oct 14, 2025

Business teachers across the country are shaping the next generation of leaders. National Teach Business Day is a reminder to celebrate the advisors who dedicate their time, passion and energy to teaching the skills we’ll carry into the future.

Compete

Adobe and DECA Partner to Elevate Integrated Marketing Campaign Instruction

Oct 13, 2025

This professional-grade roadmap was built with input from Adobe employees specializing in campaign strategy and design, agency management and marketing technology to ensure a real-world, professional approach.

Chapter Strategy

Tricks (and Treats) for Planning Your Chapter’s DECAween Social

Oct 13, 2025

Spooky season is here and it’s the perfect time to host a DECAween social event your chapter will never forget! From themed games to creative snacks, here are some tricks (and treats) to make your event a scream.

Case Study of the Week

Case Study of the Week: Is Just Dance Enough?

Oct 13, 2025

Step into the role of the founder of Just Dance, a chain of children’s dance studios. You and your business partner started Just Dance to give children the unique environment of learning dance recreationally rather than competitively.

Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

Spotlights

Preparing for DECA Glass: High Plains Technology Center’s Competition Prep Session

Dec 18, 2025

High Plains Technology Center DECA hosted a competition preparation session to help members sharpen their skills, gain confidence, and get ready for the competition stage.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

DECA News

Add Collegiate DECA to Your Winter Break

Dec 16, 2025

Winter break is the perfect time to relax, recharge and reset for the second part of the school year, but you don't have to take a break from DECA! Here are some helpful tips to stay involved and beat any winter break boredom.

Case Study of the Week

Case Study of the Week: Fake Reviews vs Paid Influencers

Dec 15, 2025

Step into the role of an ethical consultant hired by the chief operations officer at Watcher, a premium television network that is available as an added channel on cable and satellite providers or as a streaming video on demand service.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Dec 12, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

DECA News

Announcing the Collegiate DECA 2025 Virtual Case Simulation Competition Winners

Dec 9, 2025

This year, over 100 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

DECA News

The 2026-27 Collegiate Executive Officer Candidate Guide is Now Available

Dec 9, 2025

Collegiate DECA's Executive Officer Candidate Guide is now available. Learn what it takes to become a candidate.

Conferences

Exclusive Travel Discounts for DECA Members

Dec 8, 2025

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Case Study of the Week

Case Study of the Week: Last Call For Mozzarella Sticks

Dec 8, 2025

Step into the role of the general manager of Paisley Town, a family restaurant located in a city of 150,000 people. The owner wants you to determine how to sell excessive inventory before expiration.

Leadership

Blooming into the Holiday Season: Nurturing Your Mind When the World Gets Busy

Dec 5, 2025

Feeling overwhelmed this holiday season? Discover how to bloom amid the chaos, lift your mood and nurture your mind with simple, powerful tips to stay calm, connected and energized when the world feels too busy.

Career Insights

Fashion Tech, AI and The Innovators Shaping Retail’s Next Chapter

Dec 4, 2025

Consumers want ideas, guidance and moments that feel built around them. A new wave of intelligent tools is starting to meet those expectations and change how people search, compare and decide what to buy.

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Leadership

How To Sell Yourself

Mar 1, 2024

The marketing process often revolves around how to sell a good or service most effectively. But have you ever attempted to apply these tactics to yourself? Keep reading to discover what it means to build your personal brand - and how to sell it to anyone.

College Success

Senioritis Smackdown

Mar 1, 2024

As our DECA seniors’ final months of high school approach, a severe case of senioritis is in the air. But fear not, seniors, here are some helpful strategies to beat senioritis and come out on top!

Career Insights

Unwrapping the Power of Packaging: How Packaging Makes or Breaks Branding

Mar 1, 2024

Ever wonder how packaging impacts the way products are marketed? Read this article to dive into the world of packaging and uncover Its impact on your shopping journey!

Leadership

Leadership Illuminated: Must-Read Books for DECA Members

Mar 1, 2024

DECA members can experience the difference in their leadership journey by immersing themselves in these insightful books. As the pages turn, the wisdom gained from these books can guide DECA members on their path to becoming exceptional leaders.

Chapter Strategy

One Diamond: February 2024

Feb 27, 2024

Check out what you missed on the February 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

DECA News

Announcing the 2024 NAA Auction Marketing Campaign Challenge Winners

Feb 26, 2024

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2024 Auction Marketing Campaign Challenge.

Case Study of the Week

Case Study of the Week: The Needs for Starting a New Business

Feb 26, 2024

Step into the role of an entrepreneur excited about a new venture idea. A small business advisor has listened to your initial ideas and has requested additional information about your venture idea, The Tool School.

DECA News

Announcing the 2024 NPCF Social Impact Leader of Tomorrow Challenge Winners

Feb 22, 2024

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2024 Social Impact Leader of Tomorrow Challenge.

DECA News

Announcing the 2023-2024 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 20, 2024

DECA congratulates finalist teams in the second round of the 2023-2024 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Case Study of the Week

Case Study of the Week: To Rent or To Buy

Feb 19, 2024

Step into the role of a real estate agent. A client is having a difficult time deciding whether to rent or buy a home and has asked for your input.

Spotlights

Testing Tips for Collegiate DECA Competitive Success

Feb 16, 2024

Collegiate DECA competitive event testing can be difficult. With so many questions in so little time, here are some tips and tricks to approach exam practice and CDECA ICDC testing.

Spotlights

The Nuances of Networking: A Conversation with Mr. Thom Coats

Feb 16, 2024

Maximize your networking potential with Professor Thom Coats' three-step approach: meet, converse and follow up. From polished LinkedIn profiles to shared meals, embrace continuous connection beyond conferences for lasting professional success.