Videos

Career Insights

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Intuit

These holidays aren’t just for fun—they’re powerful tools for brands to connect with audiences in authentic, engaging ways. Tapping into these trends allows businesses to join broader conversations, boost visibility, and showcase personality.

Leadership

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Let’s face it, speaking in public can be scary. Even professionals still feel nervous at times! The real question is, what tools are available to help turn those nerves into power? Learn more in this article.

Leadership

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With a global reach and billions in revenue, the NBA is a business powerhouse. For people involved in DECA, there’s real value in understanding how the world of the NBA and basketball highly connects to the world of business.

Career Insights

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Pumpkin spice is a cultural phenomenon generating millions. For DECA members, it’s a reminder that creativity, consumer psychology and timing can turn a small idea into a spice-tacular business case.

Chapter Strategy

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Your social media is more than a feed; it’s your chapter’s brand. And building that brand doesn’t have to be complicated. Here’s how to make your content stand out.

Career Insights

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When you view career exploration as an adventure, the process becomes exciting. DECA’s five career clusters offer a simple way to begin that journey and help you find a path that aligns with your interests and aspirations.

Chapter Strategy

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It’s the perfect time to start celebrating fall and fall into some chapter socials that will get your members involved and networking! You never know how the connections you build now will impact your future.

Conferences

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You’ve heard it before: “It’s not what you know, it’s who you know.” When it comes to getting a job, that phrase holds weight. But when it comes to keeping a job, that’s where your knowledge, skills and results will carry you.

Conferences

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CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Tampa business.

Case Study of the Week

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Step into the role of the general manager of Lilac Inn, an independent hotel property in a city of 30,000 people. The owner wants you to identify waste redirection opportunities that could lead to a better brand image.

Career Insights

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In honor of National Coffee Day, here’s a Rhode Island success story that shows how smart marketing can transform a business from a coffee cart to a viral sensation.

Spotlights

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On September 10th, Butler University DECA hosted a landmark event on campus: it welcomed 2025 Indy 500 champion and four-time IndyCar Series titleholder Alex Palou as he became a professional chapter member.