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The Ultimate DECA Video Series: Chapter Campaigns
From understanding what each campaign focuses on to learning how to plan, promote and execute them effectively, we walk through how these initiatives can elevate your chapter’s engagement and visibility.
Lessons from My First NY DECA State Career Conference
Every DECA competition is an unforgettable experience. In this article, discover the three biggest lessons that Samyuktha learned at their first time at the NY DECA State Career Conference.
Navigating College Decision Results: Next Steps For Seniors
From exciting senior events to college decisions, there’s a lot to keep track of in the last few months of a senior’s high school career. For those navigating the college decision period, there are a few key points to remember before graduation.
Feedback: The Ultimate Competitive Advantage
In DECA, feedback isn’t just commentary on a performance; it’s a foundation for improvement. The competitors who learn to analyze and apply feedback gain a long-term competitive advantage.
March Madness and Marketing: Why the Tournament is a Masterclass in Engagement
From viral social media moments to billion-dollar sponsorship deals, the March Madness tournament offers DECA students a masterclass in real-time marketing, emotional storytelling and capitalizing on cultural moments.
From DECA to National Brand: Abigail Goddard’s Journey
Meet Abigail, a DECA member who turned challenges into business opportunities. Through DECA, she learned how to take ideas sparked by real-life problems and shape them into ventures.
Congratulations to the 2025-26 Invest Real World Ready Challenge Winners
DECA Inc. and Invest are excited to announce the winners of the 2025-26 Real World Ready Challenge.
5 Takeaways from the IBM "Teaching AI With Confidence" Webinar
DECA and IBM team members recently sat down for a free webinar on practical ways to connect classroom learning to real careers and help students use AI thoughtfully, responsibly and creatively.
DECA's 2026 Advocacy Campaign Winners Announced
February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2026 DECA Advocacy Campaign.
Advisor Best Practice Spotlight of the Week: Jaclyn Tannazzo
Farmingdale DECA discovered that the key to sustainable fundraising was already within their community - through a strong partnership with their local Chamber of Commerce.
Case Study of the Week: Learning About Money Markets
Step into the role of the marketing manager at Local Bank, a bank located in a city of 40,000 people. The bank president wants you to create an informational flyer about money markets and the bank’s current promotion.
You’re an Association Officer! Now What?
Whether you’re stepping into your role as an association officer right away or preparing to begin soon, you are about to embark on a journey that will shape your leadership skills, how you see yourself and your potential.
Intuit’s 2026 Life-ing Report: How New Grads Are Navigating The Financial Transition To Adulthood
Graduation is a memorable ‘life-ing’ moment for many people. To spotlight what this transition actually looks like for today’s graduates, Intuit surveyed recent and soon-to-be college graduates across the classes of 2023 through 2026.
16 Personal Finance Terms Everyone Should Know
Learning the language of personal finance is one of the most practical steps you can take toward feeling more in control of your money. This guide walks you through 16 essential terms, from everyday basics to more advanced concepts.
Case Study of the Week: Tradeshow Planning
Step into the role of the owner of Splendid Foods, a business that produces varieties of protein bars, granola bars and other nutritious snacks. Your business partner has asked you to determine the marketing plan for a food industry trade show.
Apply Today for the Adobe x DECA Luminary 2026 Program
The DECA Luminary Program is an opportunity for exceptional chapter advisors who not only excel in their roles but also show strong potential to mentor fellow advisors within their chartered associations by leading professional learning experiences.
Case Study of the Week: Destination Skillcation
Step into the role of the marketing consultant hired by Bird Investigate, a company that offers bird-watching and bird-identifying tours. The owner of Bird Investigate wants you to rebrand the company.
Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports
If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.
Download ICDC 2026 Certificates and Competitor Performance Reports
Learn how to download certificates and competitive event performance reports from DECA's 2026 Collegiate and High School International Career Development Conferences.
Case Study of the Week: A Kid Character On Social Media
Step into the role of the director of corporate communications for Orangey, a popular animated series for preschoolers. The president wants you to decide how to proceed on social media and develop a communications plan that will deliver a strategic message.
DECA Announces the 2026-2027 Membership Campaign: Next Big Thing
Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.
Collegiate DECA ICDC 2026 Post Conference FAQs
We hope you enjoyed your time in Louisville for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.
Case Study of the Week: Designing A New Branded Hotel TV Channel
Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.
Watch the DECA ICDC 2026 Grand Opening Session
The 2026 DECA International Career Development Conference Grand Opening Session is happening on Saturday, April 25, at the Mercedes-Benz Stadium in Atlanta, GA.
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Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.
Collegiate DECA Celebrates the Top 10 Chapters at ICDC
Collegiate DECA is excited to announce the top 10 membership chapters for the 2024-2025 academic year that received recognition during Collegiate DECA's International Career Development Conference in San Francisco, CA.
Congratulations to DECA's 2025 Emerging Leader Honor Award Recipients
We are excited to announce the 2024-2025 recipients of DECA's Emerging Leader Honor Award! This award recognizes outstanding senior members for their involvement with DECA.
Congratulations to the 2025 Marriott Foundation ICDC Travel Scholarship Recipients
Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2025 International Career Development Conference (ICDC) in Orlando, FL.
DECA Doesn’t End After High School: Meet the Students Continuing Their Journeys
As the school year comes to a close, high school seniors may feel like their time with DECA is coming to an end. But what if that’s just the beginning? Meet a group of students who have seamlessly transitioned into Collegiate DECA, continuing their journeys and forging their paths to success.
Does DECA End After High School? How Collegiate DECA Prepares You for the Future
With endless opportunities, Collegiate DECA welcomes individuals from all backgrounds and majors, providing a platform to continue evolving as emerging leaders. Whether you're looking to enhance your career or explore new possibilities, DECA is where you can thrive.
A Guide to the Exhibit Hall at ICDC
Outside of competition, academies and pin trading, another way to spend time in the OCCC is by visiting the ICDC Exhibit Hall. You can interact with many colleges, employers and vendors to see where the future may take you.
Reflecting on a Year of Leadership: Growth, Lessons & Gratitude
Take a moment to pause and reflect on your leadership journey this year. Read takeaways and tools to reflect on your year in DECA and recognize your achievements!
BE THE ONE at DECA ICDC in Orlando
Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.
Passing the Baton: Transitioning to a New Officer Team in DECA
Passing the baton to a new officer team in DECA is a crucial process to ensure a smooth leadership transition. By fostering collaboration and celebrating achievements, DECA chapters can maintain momentum and continue thriving under new leadership.
Social Media to the Sky Beyond DECA
You occasionally practice your online marketing skills by participating in the various DECA social media campaigns. Learn how you can translate them into your career.
Your DECA Era Is Not Over
As this year in DECA wraps up, it is easy to let the connections you made fade. Read on to learn why your connections matter, how to keep them and why starting now sets you up for future success.
