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Case Study of the Week

Case Study of the Week: Dealing With Internal and External Public Relations

Oct 6, 2025

Step into the role of the director of public relations for Gemini Products. The president of the company wants you to create a company statement in response to public backlash over a company event and determine how to communicate with staff about providing information to reporters.

College Success

5 Ways to Improve Your SAT Score

Oct 3, 2025

Check out the most important tips when it comes to getting the best score on the SAT you can to help you optimize your college options or earn additional scholarships.

Career Insights

How to Start a Business with No Money in 8 Steps

Oct 3, 2025

Today, it’s faster and easier than ever to get your business up and running without the need for funding. Let’s look at the eight steps it takes to start a business with no money.

Career Insights

From National Pancake Day to Sleep Awareness Week: Unlock the Power of Social Media Holidays

Oct 3, 2025

These holidays aren’t just for fun—they’re powerful tools for brands to connect with audiences in authentic, engaging ways. Tapping into these trends allows businesses to join broader conversations, boost visibility, and showcase personality.

Leadership

From Umm to Aha! Tools That Help You Speak Clearly and Confidently

Oct 2, 2025

Let’s face it, speaking in public can be scary. Even professionals still feel nervous at times! The real question is, what tools are available to help turn those nerves into power? Learn more in this article.

Leadership

The Business of Basketball: NBA Lessons for DECA Leaders

Oct 1, 2025

With a global reach and billions in revenue, the NBA is a business powerhouse. For people involved in DECA, there’s real value in understanding how the world of the NBA and basketball highly connects to the world of business.

Career Insights

Pumpkin Spice, Pumpkin Price: How Fall Flavors Fuel the Economy

Oct 1, 2025

Pumpkin spice is a cultural phenomenon generating millions. For DECA members, it’s a reminder that creativity, consumer psychology and timing can turn a small idea into a spice-tacular business case.

Compete

How to Prepare for District Competitions Like a Pro

Oct 1, 2025

Districts are your first chance to showcase your skills, gain feedback and set the tone for the rest of the competitive season. Check out these tips to help you get ready to shine.

Chapter Strategy

How Can You #ThankAPrincipal This Month?

Oct 1, 2025

October is National Principals Month, and we want to express our heartfelt gratitude to the amazing principals who lead our schools. Check out ideas and resources you can use to #ThankAPrincipal this month.

Conferences

Lights, Leadership and Lifelong Memories: What to Expect at The Ultimate DECA Power Trip

Oct 1, 2025

Whether you’re looking to sharpen your competitive edge, grow as a leader or connect with members nationwide, Power Trip has something for everyone. Let’s dive into what this conference has to offer!

Chapter Strategy

Fall-ing into Fundraising: Ideas to Raise Money for Your DECA Chapter this Fall

Oct 1, 2025

By tapping into the energy of autumn, you can raise funds while building community spirit and strengthening your chapter! Here are five ideas to get you started.

Chapter Strategy

Power Up Your Chapter: A Guide to DECA’s Chapter Campaigns

Oct 1, 2025

From connecting with the community to rallying school spirit, chapter campaigns are one of the most powerful ways DECA members can make an impact. DECA offers five campaigns, so let’s dive into which campaign may be the best fit.

Compete

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors

Nov 7, 2025

As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Career Insights

Understanding AI Resume Checkers: What You Should Know

Nov 1, 2025

AI resume checks are becoming increasingly prevalent in the career preparation process. These platforms help users review, edit and optimize their resumes for clarity, keyword alignment and professional formatting.

Leadership

The Key To Problem Solving

Nov 1, 2025

Not everything always goes to plan, which is why it’s essential to know how to problem-solve in any situation. Understanding where things went awry after fixing them can help you avoid the same issue in the future.

Compete

How to Choose Your Collegiate DECA Competitive Event

Nov 1, 2025

In this article, we’ll break down your decision step by step, so you can find the Collegiate DECA competitive event that perfectly aligns with your strengths, interests and goals.

Chapter Strategy

Go All In: Making the Most of DECA Month

Nov 1, 2025

DECA Month is about showcasing your leadership, community and creativity. Here’s how to get involved, make an impact and truly demonstrate what it means to be DECA.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Oct 31, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Chapter Strategy

Celebrate Collegiate DECA Month this November

Oct 31, 2025

#CDECAMonth is the ultimate celebration of all things Collegiate DECA. Throughout November, members reflect on the many reasons they love being a Collegiate DECA member and showcase the opportunities members enjoy.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

Spotlights

Developing Leaders for the Future: A Guide to an Intern Program

Oct 29, 2025

Arizona State University Collegiate DECA has a distinctive structure for its leadership team. In addition to their seven chapter officers, they also onboard a team of interns.

Spotlights

Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer

Oct 29, 2025

Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.

Leadership

Lead in the Moment: How Presence Sets Real Leaders Apart

Oct 29, 2025

Are you leading or just reacting? Discover how consistently showing up with deep intention sets you apart as a leader.

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Chapter Strategy

Using Data in Your Fundraising Efforts

Nov 1, 2024

Integrating data into your DECA chapter’s fundraising efforts can lead to successful campaigns. By understanding your audience, setting goals and utilizing the organization's direct impacts on your members, you can maximize your fundraising potential.

Chapter Strategy

Boost Your Chapter’s Success with Local Business Sponsorships and Donations

Nov 1, 2024

By building connections and showing businesses how their support can directly impact Collegiate DECA members, you can create lasting sponsorships and encourage donations that fuel your chapter’s success.

Chapter Strategy

Fundraising: Advancement Office and Alumni Engagement

Nov 1, 2024

Explore how you chapter can collaborate with the Alumni Engagement and Advancement Offices on your campus for resources and ways to set up a financial account to raise crucial funds for your Collegiate DECA chapter.

Chapter Strategy

Turning Small Fundraisers into Success

Nov 1, 2024

While raising funds for an event or cause can be difficult, there's always an opportunity to make it a success. Here are some tips on how to turn a small opportunity into a successful one.

Career Insights

How to Leverage Your Experience with LinkedIn

Nov 1, 2024

A professional image is crucial for anyone looking to network or land a job. What is the key to utilizing a platform such as LinkedIn as a tool to expand your presence? Here, you can learn tips to leverage your profile to land the next opportunity.

Leadership

Giving Back with Servant Leadership

Nov 1, 2024

Embracing servant leadership and prioritizing community service has a positive impact on your DECA chapter in many ways. Integrating these principles into your leadership practices ensures that your chapter makes a meaningful difference in the community and beyond.

Career Insights

3 Things You Need to Do to Get a Job During Winter Break

Nov 1, 2024

If you're aiming to secure a job during winter break, now is the time to act. By tailoring your resume, leveraging Collegiate DECA networks, and engaging with industry professionals, you can set yourself apart from other applicants.

Chapter Strategy

Investing in Collegiate DECA Alumni and Professional Membership

Nov 1, 2024

Membership within Collegiate DECA isn’t just for students and advisors. We also welcome alumni and business community members to join in the fun of our division. Learn more about how to invest in alumni and professional members.

Career Insights

The Business Behind the Macy’s Thanksgiving Day Parade

Nov 1, 2024

The Macy's Thanksgiving Day parade is not only a beloved holiday tradition but also a business operation demanding extensive planning, resources and strategy. Let’s break down the business side of the Macy’s Thanksgiving Day Parade.

Chapter Strategy

We’re Better Together: Building a Community in Your Chapter

Nov 1, 2024

Local chapters are the foundation of DECA’s success. Without collaboration and camaraderie among members, we lose our strength. Here are ideas for creating a thriving community within your chapter.

Chapter Strategy

Thanking Your Advisors

Nov 1, 2024

This DECA Month, we recognize all advisors' hard work and commitment. With November being the season of gratitude, DECA encourages you to show your advisors how thankful you are for them.

Conferences

Networking Like a Pro at Events

Nov 1, 2024

With fall conferences underway, now is the perfect time to sharpen your networking skills. Whether you’re attending in-person events or virtual calls, here’s how to make the most of every opportunity and build lasting connections!