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From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter
From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.
Building and Leading a Strong Officer Team
Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!
Stepping Into DECA: Lessons From My First Year
Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.
Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics
At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.
Get Ready to Access Your Free Adobe Express for Education Account
As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!
Mastering Money: Why Finance Events Are Essential for DECA Members
Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.
Advisor Best Practice Spotlight of the Week: Lisa Cline
Lisa Cline, DECA advisor at North Forsyth High School in Georgia, has built an SBE program that not only raises funds for her DECA chapter, but also prepares students with skills they will use for life.
Case Study of the Week: Hobbies for Veterinarian Office Employees
Step into the role of the human resources manager at Riverside Pet Clinic, a veterinarian office with 55 employees. The owner wants you to determine how to encourage all employees to participate in a hobby.
Taking your Chapter’s SBE to the Extra Level
Once your SBE is up and running, the real challenge begins: growing it. Expanding your customer base, increasing sales and elevating your chapter’s presence takes strategy, creativity and a team ready to level up.
How to Choose Your DECA Competitive Event
One of the most exciting things about joining DECA is choosing your competitive event. With so many categories, it can be overwhelming at first, but your event should challenge you and also cater to your strengths.
Your Freshman Year Playbook: Four Tips for a Strong Start
Freshman year is among the most exciting and important times in your high school journey. Here are four tips to set a strong foundation for your high school experience!
More Than a Tour: 7 Tips to Make the Most of College Visits
For high school DECA members, college tours can transform uncertainty into certainty. Approach them with an open mindset, curiosity and, of course, good walking shoes. Here are seven tips to Go The Extra on your next college visit.
Congratulations to DECA's 2021-2022 Scholarship Recipients
DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!
Case Study of the Week: A Dilemma in the Produce Department
You are to assume the role of director of produce operations for City Foods, a regional grocery store chain with 50 locations. The vice president of merchandising has asked you to analyze a produce vendor and determine whether or not the chain should continue to sell its products.
Case Study of the Week: Value the Customer Before the Coin
You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.
Case Study of the Week: Mattress Company Adds to the Product Mix
You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.
Collegiate DECA 2021-2022 Leadership Passport Program Recipients
Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!
Residential Property Management: Success Starts Here
With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!
Case Study of the Week: Best Practices in Collecting Employee Feedback
You are to assume the role of the human resources specialist for Middle Town Hospital. The president of the hospital has asked you to determine an effective method to collect employee feedback.
Case Study of the Week: Maintaining Customer Service During Peak Times
You are the general manager of Waterfront Inn, a hotel property located in a popular beach town. The owner of the Waterfront Inn is concerned about the overwhelming nature of guest check-in.
Case Study of the Week: Adding an Iconic Brand to the Product Mix
You are to assume the role of the director of merchandising and branding for Memorial, a retail apparel chain with over 2,000 physical store locations. The senior vice president is considering partnering with a widely-known and iconic company, but wants you to first analyze the effect it would have on Memorial's product management.
Tips for Executive Officer Candidacy
Running for Collegiate DECA Executive Office can be an intimidating task. Here are a few tips to ensure your campaign is successful.
Meet 4 DECA Alumni Who Have Maximized their Momentum
Over its more than 75-year history, DECA has prepared more than ten million members for college and career success. Here's how DECA shaped the career paths of four alumni and advice they wish to share with current members.
Alumni Spotlight: Ramkishore Annachi
Ramki served as DECA’s Southern Region Vice President for the 2020-2021 academic year. He was an avid competitor from North Carolina who was fortunate to have the opportunity to serve at the chapter, association and executive levels of leadership.
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Things to Do in Minneapolis During Collegiate DECA Engage
With so much to do in Minneapolis, Engage 2024 attendees can make the most of their downtime by exploring the local favorites. Whether you’re into art and history or want to try some amazing food, Minneapolis has something for everyone.
The New Collegiate DECA Chapter Map
Are you curious if your current or future college campus has a Collegiate DECA chapter? Look no further than our Collegiate DECA Chapter Map, which gives you a glance at the over 200 institutions our division calls home.
Making the Most of DECA Month
DECA Month is right around the corner. With an activity every day, it’s the perfect time to show your passion and introduce many communities to the world of DECA. Learn how you can get involved this November to engage your entire community.
From Pumpkins to Candy Corn: A Look into Halloween Marketing
The “spooky season” has finally arrived with the start of October. Halloween is the perfect opportunity to learn about marketing trends and the consumerism surrounding a classic holiday.
Your Guide to Washington during WRLC
Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.
5 Tips for Conquering DECA’s Corporate Challenges
Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.
A Recipe for Success: The Marketing Behind the Pumpkin Spice Latte
The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!
Top Reasons to Attend Golisano Institute for Business & Entrepreneurship
Golisano Institute for Business & Entrepreneurship offers a unique, affordable and accelerated business education. The program prepares students for real-world success within an intimate, supportive community.
Case Study of the Week: Reducing Operating Costs
Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.
Register Now for Round One of the DECA Virtual Business Challenge
You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.
Unlock Career Paths with Engage EduTOURS
CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Minneapolis business.
Case Study of the Week: Sell out?
Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.
