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Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Chapter Strategy

Building and Leading a Strong Officer Team

Sep 3, 2025

Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Spotlights

Stepping Into DECA: Lessons From My First Year

Sep 3, 2025

Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.

Chapter Strategy

Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics

Sep 3, 2025

At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.

DECA News

Get Ready to Access Your Free Adobe Express for Education Account

Sep 2, 2025

As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!

Compete

Mastering Money: Why Finance Events Are Essential for DECA Members

Sep 2, 2025

Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Lisa Cline

Sep 2, 2025

Lisa Cline, DECA advisor at North Forsyth High School in Georgia, has built an SBE program that not only raises funds for her DECA chapter, but also prepares students with skills they will use for life.

Case Study of the Week

Case Study of the Week: Hobbies for Veterinarian Office Employees

Sep 1, 2025

Step into the role of the human resources manager at Riverside Pet Clinic, a veterinarian office with 55 employees. The owner wants you to determine how to encourage all employees to participate in a hobby.

Chapter Strategy

Taking your Chapter’s SBE to the Extra Level

Sep 1, 2025

Once your SBE is up and running, the real challenge begins: growing it. Expanding your customer base, increasing sales and elevating your chapter’s presence takes strategy, creativity and a team ready to level up.

Compete

How to Choose Your DECA Competitive Event

Sep 1, 2025

One of the most exciting things about joining DECA is choosing your competitive event. With so many categories, it can be overwhelming at first, but your event should challenge you and also cater to your strengths.

Leadership

Your Freshman Year Playbook: Four Tips for a Strong Start

Sep 1, 2025

Freshman year is among the most exciting and important times in your high school journey. Here are four tips to set a strong foundation for your high school experience!

College Success

More Than a Tour: 7 Tips to Make the Most of College Visits

Sep 1, 2025

For high school DECA members, college tours can transform uncertainty into certainty. Approach them with an open mindset, curiosity and, of course, good walking shoes. Here are seven tips to Go The Extra on your next college visit.

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Spotlights

UW Madison DECA's Mentorship Program

Feb 21, 2023

UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.

Spotlights

FVTC DECA Restocks Local Food Pantry

Feb 20, 2023

FVTC DECA collected over 400 food items during the statewide Trick-or-Can helping restock the FVTC food pantry. The FVTC food pantry is dedicated to providing students with access to free food.

Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

Spotlights

Helping Our Communities

Feb 17, 2023

Volunteers stepped up on a rainy Sunday afternoon to drop off bags requesting nonperishable food items for the Whitewater Community Space, a nonprofit community center that provides free clothing, furniture, books, food and many other items to anyone in need.

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week

Case Study of the Week: The Importance of Emotional Intelligence in Lending

Feb 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

Career Insights

The Magic of Next: 5-Word Motivation from Iconic Super Bowl Slogan

Feb 10, 2023

In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.

Spotlights

Mayville State DECA Gives Back with the Feed My Starving Child Initiative

Feb 8, 2023

Thirteen Mayville State University DECA members help feed 48 starving children across the world by volunteering with the Feed My Starving Child Initiative.

Spotlights

Ensign College Mock Competition 2023

Feb 7, 2023

Ensign Collegiate DECA had a blast preparing for Utah's state conference during our mock competition. Getting together as a chapter to learn, build on each other's energy and make much-needed memories together.

Spotlights

How to Prepare Yourself on Competition Day: A Guide to DECA Glass

Feb 7, 2023

During competition, students challenge their business knowledge and skills with real scenarios to win over judges. You have what it takes to reach your goals, and by preparing yourself for competition day, you will set yourself one step ahead of your competition.

Case Study of the Week

Case Study of the Week: Adding Less Expensive Options at the Food Truck

Feb 6, 2023

Step into the role of an entrepreneur that owns three food trucks in a busy city of 300,000 people. The food truck business, Wing Love, sells chicken wings, French fries and cold beverages. The food trucks are placed in three busy neighborhoods: a college campus, a large park in the center of downtown and a mid-town neighborhood full of both households and businesses. 

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DECA News

Meet the #BeTheOne Social Media Team

Oct 8, 2024

The DECA Inc. Communications team is excited to announce the 2024-2025 #BeTheOne Social Media Team! Team members will help grow the DECA brand by showcasing their one-of-a-kind DECA experience through TikTok Videos and Instagram Reels.

Conferences

Your Guide to Minneapolis During Collegiate DECA Engage

Oct 7, 2024

Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.

Conferences

Your Guide to Charlotte During The Ultimate DECA Power Trip

Oct 7, 2024

With Charlotte’s vast dining and entertainment scene, it can be hard to choose what to do. Whether you prefer to walk or take a quick ride, here are some top bites and sights from North Carolina Officer Team 81 that will make your experience unforgettable!

Case Study of the Week

Case Study of the Week: Using AI for Representation

Oct 7, 2024

Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

Staying Safe and Secure in the Cyber World

Oct 6, 2024

Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Conferences

How To Lead a Successful Fall Conference

Oct 1, 2024

As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.

Chapter Strategy

October is National Principals Month

Oct 1, 2024

Celebrated every October, National Principals Month is an opportunity for DECA members, advisors and communities to celebrate and honor our incredible principals for their visionary leadership and tireless pursuit of success for each student.

Chapter Strategy

How to Retain Non-Competitive Members

Oct 1, 2024

Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.

Chapter Strategy

Opportunities for Non-Competitive Members

Oct 1, 2024

When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.

Chapter Strategy

The Impact of Non-Competitive Members

Oct 1, 2024

The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

Chapter Strategy

How to Recruit Non-Competitive Members

Oct 1, 2024

When talking about DECA, students are often told about competitions and conferences. However, the Collegiate division's main focus is on career-building. Learn how to communicate the benefits non-competitive members can get by joining Collegiate DECA.

Chapter Strategy

DECA Month: The Collegiate Way

Oct 1, 2024

November is DECA month, a month members look forward to celebrating together. While many participating members are high school students, this article will help guide College students in joining in the fun: The Collegiate Way.