Videos

Case Study of the Week

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Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

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Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Chapter Strategy

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Celebrated every October, National Principals Month is an opportunity for DECA members, advisors and communities to celebrate and honor our incredible principals for their visionary leadership and tireless pursuit of success for each student.

Chapter Strategy

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DECA Month is right around the corner. With an activity every day, it’s the perfect time to show your passion and introduce many communities to the world of DECA. Learn how you can get involved this November to engage your entire community.

Career Insights

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The “spooky season” has finally arrived with the start of October. Halloween is the perfect opportunity to learn about marketing trends and the consumerism surrounding a classic holiday.

Conferences

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Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.

Compete

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Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.

Career Insights

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The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!

College Success

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Golisano Institute for Business & Entrepreneurship offers a unique, affordable and accelerated business education. The program prepares students for real-world success within an intimate, supportive community.

Case Study of the Week

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Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Compete

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Knowledge Matters

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

Case Study of the Week

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Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.