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Case Study of the Week

Case Study of the Week: Fair and Inclusive Employee Benefits

Mar 25, 2024

Step into the role of the senior vice president at Jamwell Pets, a company that produces varieties of foods for dogs and cats. The president of the company wants your team to determine how to respond to unethical allegations regarding employee benefits.

DECA News

DECA Announces the 2024-2025 Membership Theme: Be The One

Mar 25, 2024

When you join DECA, you're not just another member; you're part of a global network of emerging leaders and entrepreneurs who are shaping the future. It's time to step up, stand out and Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Creating a Marketing Plan for New Merchandise

Mar 18, 2024

Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

Career Insights

How the Metaverse is Driving the Next Generation of Retail Workforce Development

Mar 15, 2024

Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Conferences

Introducing the DECA ICDC 2024 Keynote Speaker

Mar 14, 2024

DECA is pleased to announce that Kido Okeleke, will deliver the keynote during the 2024 DECA International Career Development Conference Grand Opening Sessions.

DECA News

Stukent Social Media Simternship Challenge 2024 Winners Announced

Mar 12, 2024

Over 1,600 individuals participated in this year's Stukent Social Media Simternship Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

Conferences

DECA ICDC: Experience the Jabbawockeez at Grand Opening Session

Mar 12, 2024

Prepare to be amazed by America's true best dance crew, the Jabbawockeez, during the Grand Opening Sessions on Saturday night of DECA ICDC in Anaheim, CA.

DECA News

DECA's 2024 Advocacy Campaign Winners Announced

Mar 12, 2024

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2024 DECA Advocacy Campaign.

Spotlights

Cape Henlopen DECA Hits Jackpot with Game Show

Mar 11, 2024

The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week

Case Study of the Week: Ethical Awards in Travel and Tourism

Mar 11, 2024

Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

DECA News

Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge

Mar 7, 2024

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

DECA News

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 5, 2024

DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

Conferences

Enhance Your Collegiate DECA ICDC Experience with the Thunder Over Louisville

Aug 22, 2025

Since 1988, Thunder Over Louisville has served as the official opening session for the Kentucky Derby season, and we are so excited to incorporate it into this year’s #CDECAICDC experience.

Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Spotlights

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with the Collegiate DECA Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Go The Extra with the Collegiate DECA Leadership Passport Program

Aug 13, 2025

Go the Extra and stand out through the Leadership Passport Program! The Leadership Passport Program encourages members to plan activities and participate in events that enhance the member experience.

Case Study of the Week

Case Study of the Week: Investing in Smart Carts

Aug 11, 2025

Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.

Spotlights

Extra, Extra! Write All About Your DECA Experience

Aug 7, 2025

Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Not sure where to start? Discover why you should submit, what to submit and how to submit your DECA story in this article.

Spotlights

Behind the Booth: How to Run an Impactful DECA Recruitment Table

Aug 7, 2025

Your DECA recruitment booth is your chapter's initial impression. Learn how to develop a captivating booth, tell your story authentically and turn interest into enrollment. This guide contains the essentials of what exactly works to get prospects to pause, listen and sign up.

DECA News

Download the 2025-2026 Collegiate DECA Guide

Aug 5, 2025

The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Most Recent Articles

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Compete

Beginner’s Guide to the DECA Virtual Business Challenges

Oct 13, 2020

DECA’s VBC program offers eight tracks of competition—Accounting, Entrepreneurship, Fashion, Hotel Management, Personal Finance, Restaurant, Retailing and Sports. This lesser-known competitive event series allows members to qualify for ICDC, compete for coveted DECA glass and earn a share of $20,000 in scholarship money.

Partners

DECA and Piper Sandler Complete 40th Semi-Annual Survey of 9,800 U.S. Teens

Oct 9, 2020

DECA and Piper Sandler completed the 40th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from 9,800 teens across 48 U.S. states with an average age of 15.8 years.

Compete

2020-2021 District Event Instructional Areas Announced

Oct 5, 2020

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Leadership

Watch Now: Executive Mentor Roundtable on Next Level Leadership

Oct 1, 2020

Check out DECA’s Executive Mentor Roundtable on “Next Level Leadership." Four executives share how they have harnessed the power of leadership to impact others and offer advice on how you can take your leadership to the next level.

Leadership

3 Podcasts to Enrich Your Leadership and Life

Sep 29, 2020

Podcasts are a convenient way to learn more about becoming a better person and leader. Continue reading to discover three new podcasts to add to your collection that are guaranteed to provide insight on life, leadership and everything in between!

Chapter Strategy

Program of Leadership: Your Chapter's Master Plan

Sep 29, 2020

So your officer team has been elected and a new semester has begun. Now what?! While there are endless ways to organize your ideas and initiatives, this article will help you craft an attainable program of leadership.

College Success

10 Tips for Back to School

Sep 22, 2020

As the new school year begins, we must all learn to adapt to a new world. We'll encounter many online classes, virtual events and new guidelines for campus... To help you navigate it all, here is a list of ten tips for starting this school year strong.

Chapter Strategy

Quick Guide to Virtual Chapter Meetings

Sep 22, 2020

Virtual meeting platforms have become a prominent form of communication between family, friends and businesses and many of these tools are here to stay. Being prepared to host or participate in a virtual meeting will allow you to stand out and make a great impression.

Chapter Strategy

3 Fundraising Ideas for Fall

Sep 22, 2020

It seems that in every facet of DECA, fundraising is a necessity. During these unique times, it's important to innovate to ensure your chapter can participate in events and remain secure for the future. Here are three virtual fundraisers to try this fall.

Chapter Strategy

5 Ways Collegiate DECA Will Take You to the Next Level

Sep 22, 2020

It's official, the school year is underway. While things will look different, there are still many ways to take yourself and your Collegiate DECA chapter to the next level!

Chapter Strategy

10 Tips for Your Social Media and How to Apply It to Your SBE

Sep 16, 2020

Social media has become an essential tool in business. It is how businesses are building their brand and their online communities. The root goal behind why businesses build their online presence? The main goal is to make sales and build a customer base. So how do you get started to apply this to your own business or school-based enterprise? Here are 10 tips to get you started.

Leadership

Video Call Tips and Tricks

Sep 10, 2020

Practically overnight, video calls have become a new societal norm. This guide will provide you with a few tips and useful tricks to help improve your online learning or telecommuting experience.