Chapter Strategy
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Employee Appreciation Day Ideas for Your SBE
With Employee Appreciation Day approaching on March 5, 2021, there is no better time to commend the members who make your chapter’s School-based Enterprise possible! Keep reading for some creative ways to let them know their hard work is valued!
I <3 DECA (and Fundraising Too!)
As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!
5 Ideas for Your Collegiate DECA Spring Recruitment
A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!
How to Use TikTok for Your Chapter
Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!
3 Tips to Take Your Virtual Tabling Event to the Next Level
Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!
Put Your Marketing Skills to the Test with CTE Month®
Read on for ideas to help you celebrate CTE Month® this year by promoting DECA and the importance of career and technical education (CTE).
Maximize Your Chapter's Marketing with New Audiences
Check out these three under-tapped audiences that you should be targeting with your chapter’s marketing and some key ways to reach them.
Association Office: Is It Right for You?
Are you passionate about DECA and its members? Do you have what it takes to lead others? Then maybe you should consider running for an association office. Keep reading to find out whether or not this position is the right fit for you and what you can expect from it!
The Insider's Guide to Marketing Your SBE
If you want to attract new customers while maintaining a loyal base, you need to utilize cutting-edge techniques for your school-based enterprise. Here are some of our favorites shared by DECA advisors across the globe.
Spread the Love This Holiday Season
Are you looking to get involved with your community and make an impact this holiday season? Here are five ways to spread some holiday cheer!
Next Level Ideas for Your Virtual SBE
Our "new normal" involves six feet of separation, endless hand sanitizer and face masks. This is an opportunity for SBEs to "think outside the box" and realize long-term opportunities to add value to your existing business model. See how some SBEs have found ways to transform and keep their operations thriving.
Level Up Your In-Person or Hybrid SBE
Businesses both large and small have had to pivot to survive during the COVID-19 pandemic. Many of DECA's school-based enterprises have had to make adjustments to their business practices, channels and models. These SBEs have used creativity to adapt to the current environment to better function or remain partially open.
Three Passports, One Goal: Making the Most of Collegiate DECA
One of the biggest questions we hear throughout the year is, “How do we keep members engaged throughout the fall semester?”
Helping Your Collegiate DECA Chapter Thrive at a Two Year College
Starting and/or maintaining a Collegiate DECA chapter at a two-year college can come with its own set of challenges.
The Next Big Thing On Your Calendar: DECA Month 2026
#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.
Learn How to Create Meaningful Community Impact with American Red Cross
Join the American Red Cross for an engaging and informative webinar on Tuesday, October 27, at 5:00 PM.
Your Next Step: Apply for a DECA Scholarship
As we all know, college comes with many expenses, but being a member of Collegiate DECA could help make some of those costs a little easier to manage.
Celebrate Collegiate DECA Month
Collegiate DECA Month is an opportunity for you to celebrate your members, showcase the value of Collegiate DECA on your very own campus, and strengthen your chapter's community.
8 Ways to Build a Better Relationship With Your Chapter Advisor
A strong advisor can be one of your chapter’s greatest resources, but the best advisor relationships happen when student leaders know how to work with them effectively.
Navigating the Collegiate DECA Chapter Leadership Guide
From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.
How to Use the Collegiate DECA Chapter Leadership Guide to Become the Next Big Thing
The Collegiate DECA Chapter Leadership Guide is filled with many ideas to help chapters recruit members, develop leaders, plan events, and create meaningful experiences.
Online Resources for Collegiate DECA Members
As a chapter and association leader, and now an executive officer, I’ve discovered so many resources on DECA.org that I never knew existed and wish I had utilized sooner.
Tips for Starting a New Collegiate DECA Year
Whether you're beginning your first semester of college or returning for another year, the habits you build now can set the tone for everything that follows.
The Collegiate DECA Chapter Formula: The Ingredients Behind a Successful Chapter
Whether you are starting from scratch or improving an established chapter, these five ingredients can help create an experience members want to be part of.
