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Case Study of the Week: Using Research in Halloween Merchandising
Step into the role of the director of merchandising and operations for Fright Night Costumes. The senior vice president wants you to analyze new research information and decide how the stores should change current inventory.
Non-Traditional SBEs: Banks and Credit Unions
School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to banks and credit unions.
From Your Chapter to Your Community: All Those in Favor Say, “Let’s Vote!”
This November, general elections will take place. After registering to vote, research local poll locations, schedules and each candidate running. Be prepared to stand in line for your turn to vote on Election Day (Tuesday, November 8, 2022) or seek the availability of early voting.
Put DECA+ to Work in Your Classroom
Are your DECA members looking to earn DECA glass this year? Are you looking for ways to integrate DECA into your classroom instruction? Are you looking for ways to provide your students with self-guided instruction? Then read on!
Prepare for Role-plays at Association-level Competition
Need help showing your students why DECA is the best at preparing emerging leaders and entrepreneurs in marketing, finance, hospitality and management? Use this chronological guide to get started and develop role-play champions!
Spotlight on Customer Service
What is customer service and why does it matter to your future career? Experts from Chick-fil-A, Men's Wearhouse, Publix and Walgreens share their thoughts.
Case Study of the Week: Gambling with Financial Security
Step into the role of a financial advisor. A client has asked you for advice on investing for the future.
Blacksburg DECA's September Soiree Is a Success
In early September, Blacksburg DECA hosted its first annual "September Soiree" for potential members, including current marketing students and students enrolled in a marketing class next semester.
Case Study of the Week: Peacocks on Board?
Step into the role of customer relations at Star Crest Airlines. Star Crest Airlines offers over 900 domestic flights daily and prides itself on its number one ranked customer service.
Accepting Differences: Adding LGBTQ+ Inclusivity into Your Leadership Style
Tuesday, October 11, is National Coming Out Day. To many, this may be just an ordinary Tuesday, but for LGBTQ+ individuals, this is a day of celebration for being yourself—no matter how you identify. This article is the perfect stepping stone to help educate yourself and get the edge in an inclusive leadership style!
Get the Edge on Your Personal Essay
Around this time of the year, thousands of seniors panic and stress over their personal essays with the hopes of getting into amazing universities. Having been through the process myself, here are a few tips I have received that can help you enhance your story and put your best foot forward in the application process!
DECA Announces a New Partnership with Chick-fil-A
DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations
How Collegiate DECA Shapes Careers: Member Testimonials
Collegiate DECA equips students with essential skills that lead to successful careers. Members can quickly learn invaluable knowledge through competitive events and business education while cultivating lasting friendships.
How to Enjoy the Fun Aspect of Collegiate DECA
While Collegiate DECA is meant to prepare college students to become emerging leaders and entrepreneurs, it also brings exciting opportunities to have a good time together. Learn different ways members can enjoy their time as a student member.
2024: A Year of Unprecedented Achievement in Collegiate DECA
This moment of reflection is not just about celebrating the past—it’s about channeling the momentum you have built to make these final months your most impactful yet in your journey to Be The One.
Be The One to Run for Collegiate DECA Executive Office
Serving the Collegiate DECA community is an honorable and exciting opportunity! Learn how your year as an executive officer can lead to professional and personal development while helping to grow our division one connection at a time.
Celebrate Entrepreneurship Month with Intuit for Education
Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.
From Aspiring Member to Association President
Like many students, I joined Collegiate DECA to develop my skills and connect with others. What I didn’t expect was how this organization would shape my future and allow me to serve as Oklahoma's Association President.
Case Study of the Week: Choosing the Right Channel
Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.
Wayne State DECA Launches: A New Era for Student Leaders
Wayne State University proudly launches its DECA chapter, which is dedicated to empowering students with professional skills, networking and business experience.
Case Study of the Week: Spend, Spend, Spend!
Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.
Comfortable Being Uncomfortable: WCTC Collegiate DECA's Mini-Golf Social
WCTC Collegiate DECA strengthened team dynamics through the chapter's Mini-Golf Social. Members can apply this experience to the workplace and Be the One in Collegiate DECA.
The Importance of Professionalism
Professionalism can differentiate you from others in your industry and set you at a competitive advantage, which could lead to promotions and raises. How you show up matters!
Case Study of the Week: Contingency Factors in Hiring
Step into the role of the human resources manager at Kid’s Castle Daycare, a daycare center located in a medium sized town. You must explain to the human resources intern why assessment and contingency factors are important in hiring employees at the daycare center.
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10 Ideas for Collegiate DECA Freshman Recruitment
Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.
How to Raise Your Membership to the #NextLevel
As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!
Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.
Watch Now: The 2020-2021 #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with DECA.
Establishing Your Target Market
The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.
3 Reasons to Start a School-based Enterprise
Typically known as school stores, SBEs allow members to learn real-world marketing and business skills like selling, promotions and communication. Besides the personal benefits, here are three reasons to get started now!
5 Tips to Take Your LinkedIn to the Next Level
Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.
DECA Inc. Stands Against Racism in All Forms
We stand in solidarity with the Black communities – our members, alumni, partners and employees – in the fight against systemic racism and injustice.
Leadership Team Building Ideas
While social distancing, it can be difficult to connect with the members of your leadership team. However, it is vital to continue being productive and connected. We want all teams to have an extra strong start to the next school year in order to make up for lost activities and events. Below are my top five tips to keep the DECA spirit alive with your leadership team!
4 Tips for Summer Job and Internship Success
For many students, finding a summer job, career-defining internship or even a well-paid career can be challenging, and the current job market does not make it any easier. Additionally, some students are enduring the nightmare of having their internship or a job offer revoked, while others are shifting to working remotely.
Using Zoom to Unlock New Learning Opportunities
It’s safe to say that 2020 has thrown just about everyone for a loop. Like many educators, Sharon Cutler, a 15-year DECA chapter advisor and teacher at Marjory Stoneman Douglas High School in Parkland, FL, has been looking for unique ways to engage her students through distance learning.
Mastering Virtual Interviews
A hiring manager emails to tell you they'd like you to interview for your dream position -- virtually. Now what? Watch this video to help you master your next virtual interview.
