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Case Study of the Week: Putting an End to Skiplagging
Step into the role of the director of operations for Jetstream Airlines, an airline based in the United States with scheduled service to over 100 destinations in the United States and to 5 other countries.

Scholarship Success: 6 Essential Strategies
Scholarships are a powerful way to fund your college education, but standing out with so many applicants can be tough. Here are six strategies to increase your chances of scholarship success.

The Business Behind the Macy’s Thanksgiving Day Parade
The Macy's Thanksgiving Day parade is not only a beloved holiday tradition but also a business operation demanding extensive planning, resources and strategy. Let’s break down the business side of the Macy’s Thanksgiving Day Parade.

We’re Better Together: Building a Community in Your Chapter
Local chapters are the foundation of DECA’s success. Without collaboration and camaraderie among members, we lose our strength. Here are ideas for creating a thriving community within your chapter.

Thanking Your Advisors
This DECA Month, we recognize all advisors' hard work and commitment. With November being the season of gratitude, DECA encourages you to show your advisors how thankful you are for them.

Networking Like a Pro at Events
With fall conferences underway, now is the perfect time to sharpen your networking skills. Whether you’re attending in-person events or virtual calls, here’s how to make the most of every opportunity and build lasting connections!

Bouncing Back from Burnout
As midterms approach and stress levels rise, many students may experience burnout. This guide offers three key strategies—setting boundaries, reconnecting with personal joy and seeking support—to help you bounce back and reclaim your well-being.

Exploring Community Service with DECA's Partners
There are many benefits to getting involved in community service. In this article, three of our valued partners answer questions about the importance of community service and its impact on their lives, professionally and personally.

DECA Announces National Advisory Board Partnership with Stukent
DECA is excited to welcome Stukent as one of its newest National Advisory Board partners. Stukent shares DECA’s passion for empowering the next generation of leaders and is committed to providing members with innovative resources that enhance their educational experience.

Download the Ultimate DECA Power Trip Program + Mobile App
Get ready to gather with more than 2,500 DECA members at The Ultimate DECA Power Trip in Charlotte, NC! Download the conference program and mobile app to start planning your custom experience.

Case Study of the Week: Keeping a Business Relevant
Step into the role of the owner of Boards of Fun, a unique catering company that provides large charcuterie and grazing boards for events. Your business partner needs you to determine how Boards of Fun can remain relevant.

Enhancing Members' Skills at Mustang DECA
Mustang High School DECA hosted its first workshop of the school year with a special guest, Akash Patel. The workshop aimed to equip Mustang DECA members with essential skills for both professional settings and DECA competitive events.

Presentation Anxiety and How to Overcome It
You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.

Jacklyn J. Schiller Receives DECA Honorary Life Membership
Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for Delta Epsilon Chi.

Dr. Brenda Clark Awarded DECA Honorary Life Membership
A lifelong educator, Dr. Brenda Clark, EdD, began her service as a DECA advisor in 1982 and spent nearly 40 years serving as a marketing teacher, school-to-work coordinator, career and technical director, professional development director and an educational association executive.

DECA Inc. Honors 2020 Outstanding Service Award Recipients
DECA Inc. congratulates two recipients of the DECA Inc. Outstanding Service Award, one of DECA’s most prestigious recognitions - Karen Brettingen from Minnesota and Linda Smith of Georgia.

Creating Goals: Strategies to Get Where You Want to Go
Let’s talk goals! Often times, at the start of a project or the start of a new year, you may create goals for yourself. As time passes, you realize you have not completed hardly any of the goals you set out to accomplish. It’s safe to say we have all probably been here.

DECA Direct Magazine: Sports and Entertainment Marketing
The Sports and Entertainment Marketing Issue is your go-to guide for career previews, trends, best practices and behind-the-scenes looks at this popular and adrenaline-filled industry

Career Preview: Top Roles in Sports & Entertainment Marketing
Sports & Entertainment Marketing (SEM) is where your favorite past-times and your professional interests collide. Not sure what the career paths in SEM really look like? Read on for a preview of some top careers in this exciting industry.

Go for the Marketing Gold
When thinking of sports marketing, the Olympic Games are a prime example of what to look toward. The international sporting event is a household name that brings in billions of viewers. In 2016, the Olympic Games captured half of the world’s population in viewing the event!

What Happens Backstage at the Opry?
Opry member Garth Brooks once said “the real show is backstage” at the Opry, where a team of passionate staff members help make the 94-year-old show come to life every night. So, what does it take to raise that red curtain every night?

Experiential Marketing: When Brands Become the Entertainment
Part branding, part entertainment, experiential marketing is finding its way into the marketing plans of more and more top brands. Read on to find out exactly what this type of marketing is, why brands love it and how to make it part of your future marketing career.

A World Beyond Imagination
The success of Disney’s parks is no accident. With over 170,000 employees and 12 parks around the world, Disney Parks, Experiences and Products has consistently dominated the market while ensuring the ultimate customer experience. Here are the top five ways Disney Parks continue to rule the industry.

Sports and Entertainment Competition Tips from the Pros
DECA offers several sports and entertainment marketing competitive events for members to flex their skills. To help you prepare for your next competition, I gathered some insider knowledge from two previous SEM event competitors.
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Farewell from Your 2024-2025 High School Division Executive Officers
As we bid farewell as your 2024-2025 High School Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #BeTheOne.

Congratulations to the 2025-2026 Marriott Foundation Curriculum Grant Recipients
Congratulations to the following chapters selected to receive the VBC–DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE
DECA Inc. has earned recognition from ASAE with a 2025 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

Case Study of the Week: Incentive to Return to Office
Step into the role of the director of human resources for Smart Venture. The president would like you to examine the current total rewards system and create an incentive for employees to return to working in the office.

Collegiate DECA Competitive Event Draft Topics Announced for 2025-2026
Get a head start on the 2025-2026 competition season with Collegiate DECA's competitive event draft topics for the Business Research, Digital Marketing Strategies and Financial Statement Analysis events.

Congratulations to the Top Teams in the 2025 Non-competitive Stock Market Game
DECA Inc. is pleased to announce the top teams in the 2025 Non-competitive Stock Market Game, administered by the SIFMA Foundation.

Previous Collegiate DECA ICDC Competitive Event Winners
Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

Previous ICDC Competitive Event Winners
Congratulations to the competitive event top performers from past DECA International Career Development Conferences.

DECA Announces Competitive Event Topics and Updates for 2025-2026
Get a head start on the 2025-2026 competition season with DECA's updates, topics and resources for next year's competitive events program.

Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?
Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.

AICPA & CIMA On-demand Student Webinar is Now Available
Discover an accounting major's “day in the life” and be inspired by their surprising journey. Brought to you by AICPA & CIMA’s “Q&A with a CPA” webinar series, Hunter Richardson and Katherine Suh share insights on misconceptions, internships and becoming a CPA.

Your Post-ICDC Questions Answered
We hope you were able to be the one during DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.