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Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2024

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

DECA News

Announcing the Winners of the 2024 Unreal Campaign Challenge

Feb 12, 2024

DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2024 Unreal Campaign Challenge winners.

Case Study of the Week

Case Study of the Week: Using Ticketing Kiosks to Gather Customer Information

Feb 12, 2024

Step into the role of a ticket sales representative at Wild Escape Amusement Park. Your supervisor has asked you how the park can gather customer information using ticketing kiosks.

Conferences

A Look Back at DECA's Sports and Entertainment Marketing Conference

Feb 6, 2024

DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.

DECA News

Congratulations to DECA's 2024 Certified School-based Enterprises

Feb 6, 2024

Congratulations to the DECA School-based Enterprises that earned a 2023-2024 Chapter Certification!

Career Insights

Super Bowl: Beyond the Stadium

Feb 5, 2024

Regardless of whether you have a ticket to the game or not, the Super Bowl is so much more than 60 minutes of football and a half-time show. It is a whole week, allowing fans to experience incredible events in new, fun travel destinations.

Case Study of the Week

Case Study of the Week: Live Podcast Tour Tickets!

Feb 5, 2024

Step into the role of the promotional director for Roundtree, a podcast network that ranks third in podcast publishing. The president of Roundtree wants your team to create a promotional plan to sell-out the remaining Interesting podcast live tour tickets.

Chapter Strategy

8 Tips to Maximize Social Media Outreach

Feb 1, 2024

The strategies of networking are constantly expanding! Social media and digital interactions are a key part of a growing presence in any organization. Maximize your social media outreach by implementing these 8 strategies.

Career Insights

How Streaming Platforms Score Big in Super Bowl Monetization

Feb 1, 2024

With the new age of unlimited streaming services, the Super Bowl from your couch is like never before. Keep reading to look at the innovative ways streaming platforms capitalize on the biggest game of the year.

Career Insights

Ace Your Interview

Feb 1, 2024

Are you thinking about getting a summer internship or job? Follow these tips to ace your interview and kickstart your career!

Chapter Strategy

Action Is Passion: Advocating for the Vital Role of CTSOs and CTE

Feb 1, 2024

CTE Month is the perfect opportunity for DECA’s members to show their passion and take real action. This article delves into the significance of championing these programs and explores actionable ideas to advocate, embracing the mantra that "action is passion."

Case Study of the Week

Case Study of the Week: Generational Inclusion in the Workplace

Jan 29, 2024

Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Career Insights

Interview with a CEO

Jan 16, 2023

In this interview, Lead4Change sat down with Tim Schurrer, CEO of David Novak Leadership Inc., to learn more about his career journey, "secret sauce" and future goals.

Case Study of the Week

Case Study of the Week: Mitigating Fraud

Jan 16, 2023

Step into the role of fraud manager for Edson National Bank (ENB). The director of the fraud department wants you to develop a training plan for new employees regarding credit card fraud.

Leadership

Crush Your Goals

Jan 13, 2023

People like to rattle off the phrase "follow your dreams", but don’t typically tell us how to do so. Here are three tips for setting goals and keeping up with them, to help you make your dreams come true!

DECA News

So, You’re Thinking of Running for Executive Office

Jan 11, 2023

Have you thought about running for Executive Office? In this role, you can network, collaborate and lead with members of DECA from around the world! Running for a position on the Executive Officer Team is not an easy task, but it is more than rewarding.

Case Study of the Week

Case Study of the Week: Turning an Exercise Brand into a Lifestyle Brand

Jan 9, 2023

Step into the role of director of brand management for Exertion, a company that produces luxury stationary bicycles and treadmills that allows users to stream classes for the company’s fitness studio via monthly subscription. The director of marketing wants the company to broaden into a lifestyle brand.

DECA News

New Year, New Website! Introducing the New DECA.org

Jan 2, 2023

An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features. 

College Success

Managing Your Time as a Busy Student

Jan 2, 2023

Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.

Case Study of the Week

Case Study of the Week: Which Additional Sales Channel is Best?

Jan 2, 2023

Step into the role of the owner of Victor May, a business that creates made-to-order handbags, tote bags, clutches and purses. Your business partner wants the business to add an additional sales channel and has provided you with two possibilities.

Case Study of the Week

Case Study of the Week: Creating Incentives for Use of Reusable Cups

Dec 26, 2022

Step into the role of the promotional director for Morning Brew, the largest coffee shop chain in the nation. The director of corporate responsibility wants you to design a promotion that will increase the use of reusable cups from 2% to 5% in the next year.

Spotlights

UW-Green Bay Hosted a Regional Conference

Dec 21, 2022

The University of Wisconsin-Green Bay Collegiate DECA Chapter hosted its first-ever regional conference this November. It was a huge success with over 70 attendees, four guest speakers and five schools.

College Success

High School vs. College Intro Business Classes

Dec 20, 2022

Are you looking to further your education in business? Here are my takeaways as a current student at an AACSB-accredited university that took three years of business courses in high school.

Case Study of the Week

Case Study of the Week: Recruiting Teens for Summer Jobs

Dec 19, 2022

Step into the role of human resources manager for Boardwalk Eats, a restaurant chain with 15 locations, all on popular coastlines. The owner of the chain has asked you for advice on how to best market employment opportunities to teenagers.

Most Recent Articles

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Compete

Sports and Entertainment Competition Tips from the Pros

Mar 17, 2020

DECA offers several sports and entertainment marketing competitive events for members to flex their skills. To help you prepare for your next competition, I gathered some insider knowledge from two previous SEM event competitors.

DECA News

DECA Scholarship Recipients 2019-2020

Mar 17, 2020

DECA is pleased to announce the 2019-2020 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Career Insights

Courtyard by Marriott Culminates Once-in-a-lifetime Celebration at Super Bowl LIV

Mar 17, 2020

Global Travel Program Marriott Bonvoy Offers Members Hundreds of Exclusive Moments Around Super Bowl LIV and the 2020 Pro Bowl.

DECA News

DECA's 2020 Advocacy Campaign Recipients

Mar 16, 2020

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2020 DECA Advocacy Campaign.

DECA News

Collegiate DECA's 2019-2020 Recognition Award Winners

Mar 16, 2020

Congratulations to the 2019-2020 Collegiate DECA Recognition Award winners!

DECA News

Collegiate DECA 2019-2020 Leadership Passport Program Recipients

Mar 10, 2020

Congratulations to the 2019-2020 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages local chapters and individual members to plan activities and participate in events that enhance the experiences of members.

DECA News

FIDM Entrepreneur of Tomorrow Challenge 2020 Winners

Mar 6, 2020

DECA Inc. and the Fashion Institute of Design & Merchandising (FIDM) are excited to announce the winners of this year’s FIDM Challenge.

DECA News

DECA's 2020 Emerging Leader Honor Award Recipients

Mar 3, 2020

Congratulations to the 2019-2020 recipients of DECA's Emerging Leader Honor Award recognizing members who have been involved at the local, chartered association and DECA Inc. levels.

Leadership

5 Task Management Tips to Skyrocket Your Productivity

Feb 10, 2020

Task management is important because it helps you be more productive. Sure enough, when you’re more organized and spend a little time planning, you’re able to accomplish much more. Here are some of my favorite tips!

DECA News

2020-2021 DECA Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 10, 2020

DECA congratulates finalist teams in the second round of the 2020-2021 Virtual Business Challenge (VBC).

DECA News

2019-2020 DECA Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 10, 2020

DECA congratulates finalist teams in the second round of the 2019-2020 Virtual Business Challenge (VBC). They have earned the opportunity to compete at the DECA International Career Development Conference (ICDC) this spring in Nashville, Tennessee.

Chapter Strategy

Partner with Purpose: Developing Partnerships for a Stronger DECA

Feb 8, 2020

For your DECA chapter or association to thrive, it is valuable to find individuals or organizations that can help you achieve your mission and goals. Forming partnerships allows multiple groups to receive benefits while also contributing to the greater good of their respective markets.