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UW-Green Bay Hosted a Regional Conference
The University of Wisconsin-Green Bay Collegiate DECA Chapter hosted its first-ever regional conference this November. It was a huge success with over 70 attendees, four guest speakers and five schools.

High School vs. College Intro Business Classes
Are you looking to further your education in business? Here are my takeaways as a current student at an AACSB-accredited university that took three years of business courses in high school.

Congratulations to DECA's 2022-2023 Chapter Campaign Winners
Congratulations to the chapters who got the edge this year by participating in DECA’s membership and chapter campaigns!

Case Study of the Week: Recruiting Teens for Summer Jobs
Step into the role of human resources manager for Boardwalk Eats, a restaurant chain with 15 locations, all on popular coastlines. The owner of the chain has asked you for advice on how to best market employment opportunities to teenagers.

10 Business, Marketing and Hospitality Trends to Watch in 2023
Are you looking to get the edge in your next DECA role-play? Brush up on the top business, marketing and hospitality trends that companies will be watching in 2023.

Workshops for the Leaders of Tomorrow
Want to learn how your DECA Chapter can prepare your members for their future careers by expanding upon their personal and professional skills? Read about Cypress Bay High School’s Career Development Project and how they prepare emerging leaders at the bay!

Five Ways to Survive Mid-Term Season
When mid-term exams are mixed with the mid-year slump, it tends to create problems regarding productivity and motivation, while also experiencing burnout. Here are five easy ways to help you survive the mid-term season!

Be Consistent with Core Values
The "Be Consistent with Core Values" episode features Steve Holmes, the Non-Executive Chairman of Wyndham Worldwide & Wyndham Destinations.

Case Study of the Week: Declaring Dividends
Step into the role of the controller of a publicly traded company called, Textron, Inc. The vice president of finance will be presenting information to the board of directors and needs your input.

SCCC DECA Attends the New York Experience Conference
Students from SCCC DECA attended DECA's New York Experience for a once-in-a-lifetime trip to New York City. The trip was full of exciting learning experiences about different aspects of marketing, business, entrepreneurship, hospitality, and finance.

POB DECA Is Stronger Together
One amazing aspect of DECA is supporting causes that positively impact the community and change the course of people's lives. Throughout the month of October POB DECA partnered with Stacy's Warriors, a local breast cancer charity, to raise over $9,000.

DECA’s Workforce Development Summit: Industry Trends
College and career partners discuss the current and future industry forecasts as well as trends that are changing the landscape.

Case Study of the Week: How to Bring Tourists to Cats?
Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Collegiate DECA Chapter Leadership Guidebook: Your Chapter’s Guide to Success
The new Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Experience the Difference in your chapter this year.

Watch Now: DECA's 2023-2024 Membership Video
Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week: Digital Deals to Gain New Customers
Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Break the Ice at Collegiate DECA Chapter Meetings
At the first chapter meeting of the year, you need to develop a strong first impression that will impress potential new members and excite existing members for the year. Here are 10 Icebreakers to start your year with a bang!

Endless Opportunities Await You This Year
Whether you aspire to become a successful entrepreneur, a respected marketing professional or a leader in the business world, Collegiate DECA is your gateway to achieving those goals. Join Collegiate DECA today and unlock endless opportunities that will shape your future for years to come.

DECA Talks: Success Is Impossible Without Failure
Success and fulfillment are not straight lines. Success is impossible without failure. Isaac will show you that regardless of where you are in this organization and no matter how you define success, DECA can start you on your life’s ultimate power trip.

DECAdventure Awaits
The ultimate DECAdventure awaits you! Grab your fellow members and brace yourselves for an action-packed year filled with thrilling competitions, hands-on learning experiences and impactful service initiatives.

Level Up Your Content Creation Experience with Content Calendars
Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!

Growing as a Leader in Collegiate DECA: Empowering Student Success Together
DECA has many opportunities to grow as a leader and extend a helping hand to your fellow students, empowering them to flourish as well. Together, let us learn how to foster a culture of leadership excellence within Collegiate DECA and create a brighter future for the leaders of tomorrow.

The 2023-2024 Collegiate DECA Guide is Now Available
The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

One Diamond: July 2023
Check out what you missed on the July 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
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Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Compete in the DECA Stock Market Game
DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Be The One with Back-to-School Resources for Your Chapter
Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Watch Now: DECA's 2024-2025 Membership Video
Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Discover More About Puerto Rico DECA
DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.

Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.