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Career Insights

Increase Sales and Cultivate Customers with a Successful Marketing Campaign

Aug 15, 2023

In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.

Conferences

Watch the #DECAICDC 2024 Promo Video

Aug 14, 2023

Experience the difference at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Anaheim, California, on April 27-30, 2024.

Case Study of the Week

Case Study of the Week: How to Bring Tourists to Cats?

Aug 14, 2023

Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Chapter Strategy

Watch Now: DECA's 2023-2024 Membership Video

Aug 8, 2023

Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week

Case Study of the Week: Digital Deals to Gain New Customers

Aug 7, 2023

Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Leadership

DECA Talks: Success Is Impossible Without Failure

Aug 1, 2023

Success and fulfillment are not straight lines. Success is impossible without failure. Isaac will show you that regardless of where you are in this organization and no matter how you define success, DECA can start you on your life’s ultimate power trip.

DECA News

A Glance Into Your 2023-2024 DECA Experience

Aug 1, 2023

As we get ready to head back to school, keep in mind these DECA dates so you can have benchmarks to look forward to and begin to plan your path toward DECA ICDC 2024!

Chapter Strategy

Starting The Year Off RIGHT: SBE Edition

Aug 1, 2023

The start of each new school year means new classes, new friends and even a new competitive event! However, it is back to business with your school-based enterprise, so here are five ways to ensure a successful year on the RIGHT track.

Chapter Strategy

Kickstarting Success: Planning Your First Chapter Meeting

Aug 1, 2023

Kickstart your DECA journey with an engaging and impactful chapter meeting as the new school year begins. Discover how a well-structured and engaging meeting sets the tone for a successful year of growth, learning and collaboration.

Chapter Strategy

2023-2024 SBE Chapter Certification Guidelines Available Now

Aug 1, 2023

The SBE chapter certification guidelines and competition guidelines for the 2023-2024 school year are now available.

Chapter Strategy

Level Up Your Content Creation Experience with Content Calendars

Jul 31, 2023

Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!

Spotlights

Preparing for a Successful School Year

Jul 24, 2023

To ensure a successful and fulfilling year, members need to start off on the right foot and make the most of their time. Prepare for the school year with clear goals, improved skills and an edge in DECA competitions.

Career Insights

Making the Most of Your Summer Internship

May 15, 2024

Summer internships are not just about earning a paycheck or padding your resume; they're an opportunity to learn, grow, and pave the way for your future career. But how do you make the most of these brief months?

Conferences

Download ICDC 2024 Certificates and Competitor Transcripts

May 14, 2024

Learn how to download certificates and competitive event transcripts from DECA's 2024 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Transcripts

May 14, 2024

If you're looking for more information on DECA's International Career Development Conference competitive events process and transcripts, look no further! Explore these frequently asked questions and answers.

Compete

Collegiate DECA Competitive Event Draft Topics Announced for 2024-2025

May 14, 2024

Get a head start on the 2024-2025 competition season with Collegiate DECA's competitive event draft topics for the Business Research, Digital Marketing Strategies and Financial Statement Analysis events.

Case Study of the Week

Case Study of the Week: A Tale of Two Offers

May 13, 2024

Step into the role of a career counselor. A client has received two job offers and needs help determining the best option.

Case Study of the Week

Case Study of the Week: Adding Snacks to the Menu

May 6, 2024

Step into the role of the product manager for Delish, a quick serve restaurant chain. The vice president wants you to weigh the pros and cons of adding a new menu category and make a final recommendation.

Partners

DECA and Piper Sandler Complete 47th Semi-Annual Survey

May 1, 2024

DECA and Piper Sandler completed the 47th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 6,020 teens across the U.S. with an average age of 16.1 years.

Case Study of the Week

Case Study of the Week: You Must be a Member to Shop Here!

Apr 29, 2024

Step into the role of an employee at Pat’s Club, a warehouse club that sells a wide variety of merchandise in large quantities. You must explain to a customer why they cannot shop at the store without purchasing a membership.

Partners

DECA Recognizes National Advisory Board Partners for Their Longtime Support

Apr 28, 2024

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA News

DECA Recognizes Helen Brown with Chairman's Award

Apr 27, 2024

As a member of DECA's National Advisory Board, Helen has engaged with thousands of members and advisors at DECA's educational conferences at the association, regional and international levels.

DECA News

DECA Recognizes Jerry DiGiovanni with Honorary Life Membership

Apr 27, 2024

During two decades of service as Executive Director, Jerry displayed unwavering kindness, support and enthusiasm for the student members and advisors of Pennsylvania DECA.

DECA News

Congrats to the Collegiate DECA 2023-2024 Stock Market Game Session 2 Top Competitors

Apr 26, 2024

DECA congratulates the top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

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Career Insights

The Value of Summer Employment

May 15, 2023

There are many valuable takeaways from summer employment. Summer jobs can reinforce your soft skills, build your comfort zone and lead to expanding your professional network.

Case Study of the Week

Case Study of the Week: Diversity in Holidays

May 15, 2023

Step into the role of director of human resources at Healthy Smiles, a regional chain of dentistry clinics with 40 locations. The president wants Healthy Smiles to be ethical and has asked you to determine how to best serve all employees.

Spotlights

Stacy Oakley: Ecosystem Builder in Action

May 10, 2023

Celebrate Teacher Appreciation Week by learning about DECA Advisor Stacy Oakley. She is more than just an educator; Oakley is a connector, an investor in the lives of her students, past and present, and an ecosystem builder in action.

DECA News

Get to Know Your Collegiate DECA Executive Officers

May 9, 2023

During this year's DECA ICDC in Orlando, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

DECA News

Get to Know Your DECA Executive Officers

May 9, 2023

During this year's DECA ICDC in Orlando, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

DECA News

Collegiate DECA Honors Advisors for Years of Service

May 8, 2023

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Case Study of the Week

Case Study of the Week: Designing Pricing Strategies

May 8, 2023

Step into the role of general manager at Office Cleaning Professionals, a company that provides contract cleaning service to businesses in the community. The owner of the company wants you to introduce new pricing incentives that will result in clients paying all fees upfront rather than monthly. 

Conferences

Download ICDC 2023 Certificates and Competitor Transcripts

May 5, 2023

Learn how to download certificates and competitive event transcripts from DECA's 2023 Collegiate and High School International Career Development Conferences.

DECA News

Congratulations to the 2023-2024 Marriott Foundation Curriculum Grant Recipients

May 5, 2023

Congratulations to the following chapters selected to receive the VBC – DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

Career Insights

Fidelity In 30: Picking A Stock

May 1, 2023

Stocks are a little like, well, socks. There are so many kinds to consider, you might be wondering how to pick one. You can start by looking for what you geek out on, a company that makes something you love, then unravel what they do.

Case Study of the Week

Case Study of the Week: The Need for Professional Development

May 1, 2023

Step into the role of an administrative services assistant at Midtown Technical College. A co-worker has asked you why it’s important to take advantage of the company’s professional development opportunities. 

DECA News

DECA Announces the 2023-2024 Membership Theme: Experience the Difference

Apr 26, 2023

Not all experiences are created equal, and DECA is one of a kind! When you become a member of DECA, you’re one step closer to making your college and career dreams a reality.