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Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

One DECA: August 2022

Aug 12, 2022

Check out what you missed on the August 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Chapter Strategy

You're Invited! Join Monthly #OneDECA Calls

Aug 8, 2022

Beginning in August, all high school members are welcome to join monthly #OneDECA Calls where members have the opportunity to learn, collaborate and unite as part of the DECA community.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!

Leadership

Your Leadership Position Is Ending... Now What?

Jun 27, 2022

Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

DECA News

DECA's 2021-2022 School-based Enterprise Individual Certifications

Jun 10, 2022

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Case Study of the Week

Case Study of the Week: A Solution for Unopened Emails

May 30, 2022

You are the director of customer relations and the marketing communications specialist for Unique Gifts, a catalog and online retailer. More than half of the products are handmade by independent artists and artisans.

Leadership

Summer Engagement Tips for Your Chapter

May 26, 2022

The summer months are great for relaxing and having fun, but what could be better than having fun while helping your chapter? These tips and tricks can help your chapter members connect more, prep your chapter for next year, and have fun all at the same time!

Conferences

Everything You Can Ask for Awaits at #DECAELS

May 23, 2022

Whether you are an experienced leader or brand new to your position and looking to discover your strengths, here are the top three reasons to attend DECA's 2022 Emerging Leader Summit in Salt Lake City.

Case Study of the Week

Case Study of the Week: The Role of Small Business on the Economy

May 23, 2022

You are to assume the role of a small business development officer with City Majestic Financial, a non-profit organization that helps business owners with growth and development. A client has asked you for information regarding economics and entrepreneurship.

Conferences

Previous Collegiate DECA ICDC Competitive Event Winners

May 7, 2025

Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

Case Study of the Week

Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?

May 5, 2025

Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.

Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA News

DECA Recognizes Donna McFadden with Honorary Life Membership

Apr 26, 2025

Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.

DECA News

Congratulations to the Top Competitors in Session 2 of the 2024-2025 Collegiate DECA Stock Market Game

Apr 22, 2025

DECA congratulates the top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

Case Study of the Week

Case Study of the Week: Automated Trading Platforms

Apr 21, 2025

Step into the role of a financial advisor. A friend is considering automated trading platforms and has asked you for more information.

Partners

DECA Announces New Engagement with Merrill

Apr 16, 2025

DECA is thrilled to announce a new engagement with Merrill Wealth Management, a leading provider of wealth management and investment services, and a Bank of America company.

Partners

DECA and Piper Sandler Complete 49th Semi-Annual Survey

Apr 16, 2025

DECA and Piper Sandler completed the 49th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 6K teens across the U.S., with an average age of 16.2.

Career Insights

Understanding Vehicle Financing

Apr 15, 2025

Financial Literacy Month is the perfect time to explore real-life money topics like vehicle financing and ownership. Learn about resources that you can use to teach these essential concepts to help students make informed, confident financial decisions.

Case Study of the Week

Case Study of the Week: Does Flavoring Help a Cough?

Apr 14, 2025

Step into the role of the director of marketing for Haven Products, a popular brand of over-the-counter medicines. The president has asked you to analyze the new Stop Cough with Honey.

Conferences

Your Post Collegiate DECA ICDC Questions Answered

Apr 9, 2025

We hope you enjoyed your time in San Francisco for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

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College Success

Get the Edge on Your Personal Essay

Oct 6, 2022

Around this time of the year, thousands of seniors panic and stress over their personal essays with the hopes of getting into amazing universities. Having been through the process myself, here are a few tips I have received that can help you enhance your story and put your best foot forward in the application process!

Partners

DECA Announces a New Partnership with Chick-fil-A

Oct 3, 2022

DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations

Case Study of the Week

Case Study of the Week: In-house Wellness Opportunities

Oct 3, 2022

Step into the role of director of human resources for Mitchem Designs, a small graphic design firm. The owner of the company has asked you to recommend low-cost options for an in-house employee wellness program.

College Success

8 Top Tips to Ace the Career Fair

Oct 1, 2022

The career fair is your unique shop window and a perfect opportunity to launch your career. But they can be daunting, especially if you haven’t prepared properly. Here are eight top tips to ace the career fair, courtesy of Stephanie Ruiz, Head of Career Services at the international hospitality school Les Roches.

Chapter Strategy

An Advisor's Perspective: The Benefits of Operating an SBE

Oct 1, 2022

Operating a School-based Enterprise (SBE) can be an enormously rewarding experience and offers a great opportunity for DECA members to learn practical business skills and prepares them for college and careers.

Spotlights

North Paulding DECA's Annual Tailgate Recruitment Social

Oct 1, 2022

What is a social? A social is where NPHS DECA as a chapter, gets together outside of school hours for an interactive activity/game planned by our officer team. This is a great way for our chapter to come together and create a lasting memory!

Chapter Strategy

5 Steps to Start a School-based Enterprise

Oct 1, 2022

School-based enterprises (SBEs) are effective educational tools to prepare students for college and career readiness. Are you ready to get started? Follow these five steps to bring an SBE to your school.

Spotlights

Syosset DECA Gets the Edge with Massive Membership Growth

Sep 29, 2022

Syosset experiences a 75% increase in membership, making them one of the largest chapters in New York. They are preparing for competition and can’t wait to Get the Edge!

Leadership

Top 5 Leadership Podcasts to Listen to this International Podcast Day

Sep 27, 2022

As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.

Case Study of the Week

Case Study of the Week: What is Accrual-based Accounting?

Sep 26, 2022

Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.

DECA News

Anderson Advisors and DECA Inc. Announce Partnership

Sep 23, 2022

Anderson Business Advisors partners with DECA to create scholarship and internship programs for emerging leaders and entrepreneurs.

Partners

Introducing "DECA at the Bell" by BusinessU

Sep 20, 2022

DECA has partnered with BusinessU to create a new role-play prep series! “DECA At The Bell” is an interactive, video-based series. Each video features two hosts who take something going on in the world of business and relate it back to DECA performance indicators.