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Case Study of the Week: Dealing With Internal and External Public Relations
Step into the role of the director of public relations for Gemini Products. The president of the company wants you to create a company statement in response to public backlash over a company event and determine how to communicate with staff about providing information to reporters.
5 Ways to Improve Your SAT Score
Check out the most important tips when it comes to getting the best score on the SAT you can to help you optimize your college options or earn additional scholarships.
How to Start a Business with No Money in 8 Steps
Today, it’s faster and easier than ever to get your business up and running without the need for funding. Let’s look at the eight steps it takes to start a business with no money.
From National Pancake Day to Sleep Awareness Week: Unlock the Power of Social Media Holidays
These holidays aren’t just for fun—they’re powerful tools for brands to connect with audiences in authentic, engaging ways. Tapping into these trends allows businesses to join broader conversations, boost visibility, and showcase personality.
From Umm to Aha! Tools That Help You Speak Clearly and Confidently
Let’s face it, speaking in public can be scary. Even professionals still feel nervous at times! The real question is, what tools are available to help turn those nerves into power? Learn more in this article.
The Business of Basketball: NBA Lessons for DECA Leaders
With a global reach and billions in revenue, the NBA is a business powerhouse. For people involved in DECA, there’s real value in understanding how the world of the NBA and basketball highly connects to the world of business.
Pumpkin Spice, Pumpkin Price: How Fall Flavors Fuel the Economy
Pumpkin spice is a cultural phenomenon generating millions. For DECA members, it’s a reminder that creativity, consumer psychology and timing can turn a small idea into a spice-tacular business case.
How to Prepare for District Competitions Like a Pro
Districts are your first chance to showcase your skills, gain feedback and set the tone for the rest of the competitive season. Check out these tips to help you get ready to shine.
How Can You #ThankAPrincipal This Month?
October is National Principals Month, and we want to express our heartfelt gratitude to the amazing principals who lead our schools. Check out ideas and resources you can use to #ThankAPrincipal this month.
Lights, Leadership and Lifelong Memories: What to Expect at The Ultimate DECA Power Trip
Whether you’re looking to sharpen your competitive edge, grow as a leader or connect with members nationwide, Power Trip has something for everyone. Let’s dive into what this conference has to offer!
Fall-ing into Fundraising: Ideas to Raise Money for Your DECA Chapter this Fall
By tapping into the energy of autumn, you can raise funds while building community spirit and strengthening your chapter! Here are five ideas to get you started.
Power Up Your Chapter: A Guide to DECA’s Chapter Campaigns
From connecting with the community to rallying school spirit, chapter campaigns are one of the most powerful ways DECA members can make an impact. DECA offers five campaigns, so let’s dive into which campaign may be the best fit.
Case Study of the Week: Can Partnering Benefit Both Corporate Brands?
Step into the role of the vice president of merchandising and the director of channel management for Bright Star Foods, the nation’s largest supermarket chain. You will be meeting with the merchandising director for Care Plus Drug Stores to discuss a new partnership endeavor and explain the benefits.
Hospitality Is for Everyone
Are you ready to launch your hospitality career? From entry-level positions to advancement opportunities, the American Hotel and Lodging Foundation’s workforce development programs, scholarship initiatives and educational resources elevate and empower the next generation of hospitality leaders.
Budgeting: Setting Yourself Up for Financial Success
For youth and young adults who are just starting to embark on a lifetime of important financial decisions, one of the most foundational financial concepts to learn about is budgeting. Find out how you can create your personal budget and build a financial plan for success.
Case Study of the Week: Creating a Bereavement Policy
Step into the role of director of human resources at Association of Vision Health, a nonprofit organization that educates and works for policies regarding eye sight and vision issues. The organization employs thirty full-time employees and five part-time employees at its headquarters office.
Success Books That Change You
Summer break is a great time for self-reflection and working to become a better leader as you continue your leadership journey! Here are a few book suggestions about changing your perspective.
DECA and Piper Sandler Complete 45th Semi-Annual Survey
DECA and Piper Sandler completed the 45th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 5,600 teens across the U.S. with an average age of 16.2 years.
Looking Back on Your Legacy
Many of us are reflecting on a successful year serving as a DECA leader, but how do you define that success? Looking back on and defining your legacy allows you to reminisce over the great memories and hard work you accomplished and find new ways to improve your leadership style.
Where to Start During Tax Season
Earned wages, tracking hours and spending summers lifeguarding at the pool come with the inevitable: taxes. Interview with Steve Brown, CPA and Founder of Brown and Maguire CPAs, PLLC., reveals the key things to know as you file.
Case Study of the Week: Encouraging Guests to Return and Spend More Money
Step into the role of sales manager at Covington Hotel – Blossom City, a full-service hotel located in a city of 100,000 people. The general manager of the property wants you to create a targeted email promotion that will attract past profitable customers.
Pursue Your Profession
If you’re graduating and searching for what’s next, consider a career in residential property management. The RPM industry is hiring talented, creative and passionate people to help provide homes and create communities for 44 million Americans.
Understanding Credit Cards
Getting a credit card can seem magical—you can buy the things you want without needing cash. But if you don’t manage them correctly, credit cards can make your money disappear.
Case Study of the Week: Funding Options for Small Businesses
Step into the role of the owner of Mobile Jewels, an online company that sells accessories for mobile phones. You were able to start the company with your savings and have used it for purchasing supplies, tools, packaging, and a lease on a small workspace.
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Pitch Decks: Your Questions Answered
New for the 2025-26 school year, six competitive events will replace the previously required 10-page written paper with a 20-slide pitch deck. Check out this article for answers to questions about the change to Pitch Decks.
Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors
As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.
In the Judge's Mind: What Makes You Stand Out in Your DECA Role-play
Go beyond the official rubric to reveal the unwritten expectations of role-play judges to hear from several experienced judges about the details that separate the solid role-plays from the unforgettable ones.
Advisor Best Practice Spotlight of the Week: Katrina McDowell
Discover how High Plains Technology Center advisor Katrina McDowell is engaging members in marketing management through the Woodward community.
Congratulations to the 2025 Competition University Chapter Climb Challenge Winners
Competition University and DECA Inc. are thrilled to announce the top three teams of the 2025 Competition University Chapter Climb Challenge!
The DECA Drop Episode 2: Personal Branding & Networking
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!
Case Study of the Week: Marketing a Cruise of the World
Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.
Understanding AI Resume Checkers: What You Should Know
AI resume checks are becoming increasingly prevalent in the career preparation process. These platforms help users review, edit and optimize their resumes for clarity, keyword alignment and professional formatting.
The Key To Problem Solving
Not everything always goes to plan, which is why it’s essential to know how to problem-solve in any situation. Understanding where things went awry after fixing them can help you avoid the same issue in the future.
How to Choose Your Collegiate DECA Competitive Event
In this article, we’ll break down your decision step by step, so you can find the Collegiate DECA competitive event that perfectly aligns with your strengths, interests and goals.
Go All In: Making the Most of DECA Month
DECA Month is about showcasing your leadership, community and creativity. Here’s how to get involved, make an impact and truly demonstrate what it means to be DECA.
Getting Into the Giving Season
From food drives, service events, or acts of kindness within their own schools, members have the opportunity to use this time of year to positively impact their community while living out DECA's mission of leadership and service.
