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Chapter Strategy

Advocacy Day with Washington DECA

Feb 18, 2025

Recently, Washington DECA visited state representatives and senators alongside seven other CTSOs. We met with legislators to explain the personal impact of DECA and CTE on their lives and discuss issues about our specific geographical areas.

Case Study of the Week

Case Study of the Week: Forming Strategic Relationships

Feb 17, 2025

Step into the role of the owner of Pet Slumber Party, a kennel that boards dogs and cats. Your business partner feels the business would benefit from supporting a local non-profit and wants your ideas on how to establish a relationship with a neighbor.

Partners

Establishing Local Partnerships with Men’s Wearhouse

Feb 15, 2025

Establishing local partnerships provides DECA members with valuable learning experiences, access to resources and opportunities for community engagement. In this article, Judy Busocker from Men's Wearhouse discusses her partnership experience with DECA.

Career Insights

Misconceptions: Human Resource Management

Feb 14, 2025

When I tell people I compete in Human Resource Management, they often think of employee conflict. While this is partially true, its not the only part. Understanding HRM involves holistically running successful businesses, not just solving trivial workplace problems.

Chapter Strategy

Writing Does Wonders: How to Write an Effective CTE Advocacy Letter

Feb 13, 2025

Advocating for CTE benefits future students and helps ensure that programs like DECA can continue to shape tomorrow’s industry leaders. Check out this step-by-step guide and sample template to help you create a persuasive CTE advocacy letter.

DECA News

Spread the Love with DECA Valentines

Feb 13, 2025

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

DECA News

Announcing the 2024-2025 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 13, 2025

DECA congratulates finalist teams in the second round of the 2024-2025 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Spotlights

Building a Legacy: How Weston DECA is Making an Impact

Feb 12, 2025

Every DECA chapter starts somewhere, and in Weston, Connecticut, our journey began with a simple idea—that even a small group of students can make a big impact.

Conferences

Watch Now: The Ultimate DECA Power Trip 2025 Promo Video

Feb 10, 2025

Embark on a quest that will awaken your thirst for knowledge in this powerful city - November 21-23, 2025 in Arlington, Va for the Ultimate DECA Power Trip.

DECA News

Congratulations to DECA's 2025 Certified School-based Enterprises

Feb 10, 2025

Congratulations to the DECA School-based Enterprises that earned a 2024-2025 Chapter Certification!

Case Study of the Week

Case Study of the Week: Identifying Banking Risks

Feb 10, 2025

Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.

Conferences

2025 DECA Sports and Entertainment Marketing Conference Recap

Feb 5, 2025

Over 1,000 DECA members attended the 2025 DECA Sports and Entertainment Marketing Conference last month. Hosted at Universal Studios Orlando, the conference allowed members to learn from industry professionals daily and experience the parks at night.

Chapter Strategy

Chapter Socials for the Fall Season

Oct 1, 2025

It’s the perfect time to start celebrating fall and fall into some chapter socials that will get your members involved and networking! You never know how the connections you build now will impact your future.

Conferences

Networking with Purpose: How to Maximize Your Time at Engage

Oct 1, 2025

You’ve heard it before: “It’s not what you know, it’s who you know.” When it comes to getting a job, that phrase holds weight. But when it comes to keeping a job, that’s where your knowledge, skills and results will carry you.

Conferences

Unlock Career Paths with Engage EduTOURS

Sep 30, 2025

CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Tampa business.

Case Study of the Week

Case Study of the Week: Reduce, Reuse or Recycle - Hotel Renovations

Sep 29, 2025

Step into the role of the general manager of Lilac Inn, an independent hotel property in a city of 30,000 people. The owner wants you to identify waste redirection opportunities that could lead to a better brand image.

Career Insights

The Nitro Bar: A Coffee Cart turned Famous $4.5M Brand

Sep 29, 2025

In honor of National Coffee Day, here’s a Rhode Island success story that shows how smart marketing can transform a business from a coffee cart to a viral sensation.

Spotlights

Collegiate DECA's Newest Member: Indy 500 Winner Alex Palou

Sep 25, 2025

On September 10th, Butler University DECA hosted a landmark event on campus: it welcomed 2025 Indy 500 champion and four-time IndyCar Series titleholder Alex Palou as he became a professional chapter member.

Spotlights

DECA Duck Takes Flight at Smithville High School

Sep 24, 2025

Smithville High School’s DECA chapter has a new mascot, DECA Duck. What started as just a blue rubber ducky idea has become a school spirit sensation at DECA events and recruiting activities.

Chapter Strategy

IBM SkillsBuild to Launch 8-Part Webinar Series on AI for Educators

Sep 24, 2025

Starting September 25th, IBM SkillsBuild is launching an incredible 8-part webinar series designed specifically for educators ready to be enabled and become force multipliers.

College Success

Major Keys: Unlocking College Success with a DECA Mindset

Sep 23, 2025

Success doesn’t come from luck; it comes from preparation, strategy, mindset and staying true to yourself. For many, college feels like the biggest stage of their life. But in reality, it’s actually not all that different from being a DECA member.

Compete

Would Taylor Swift’s Marketing Score Well on a DECA Rubric?

Sep 23, 2025

Taylor Swift has clearly conquered the music industry, but what if she stepped into the world of DECA competition? Let’s look at how she would perform in each section of the Principles of Marketing Event.

Case Study of the Week

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft

Sep 22, 2025

Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Career Insights

Filling The GAP: The Secret Behind Katseye's Viral Marketing

Sep 18, 2025

GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

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Conferences

Download the 2026 Collegiate DECA ICDC Mobile App

Apr 3, 2026

Get ready to gather with 1,200 DECA members at the Collegiate DECA International Career Development Conference in Louisville, KY. Download the conference app to start planning your custom experience.

Conferences

5 Things I Learned at My First Collegiate DECA ICDC

Apr 3, 2026

From professionalism to personal growth, my first experience at CDECA ICDC extended far beyond competition. These takeaways serve as encouragement for members to fully embrace the opportunities DECA provides.

Leadership

DECA Seniors: The Home Stretch of High School

Apr 2, 2026

As college decisions hit inboxes, the temptation to take a step away from academics and extracurriculars is real. But for a DECA senior, these few weeks can serve as a launchpad for your future success.

Chapter Strategy

Activities To Do After Your Association Conference

Apr 2, 2026

There are so many ways to bond with your chapter outside of DECA conferences! The focus is on making sure you end the year strong while still having a lot of fun in DECA.

Partners

April is Financial Literacy Month: Join the Movement with DECA

Apr 1, 2026

Now is the time to boost financial confidence in your classroom with a plug-and-play, 60-minute activity that requires zero prep and no prior finance teaching expertise.

Conferences

Beyond the Conference: Things to Do in Louisville

Apr 1, 2026

Known for its rich culture, incredible food and historic attractions, Louisville has something for every DECA member. Here are a few must-visit spots to explore while you’re at Collegiate DECA ICDC.

Career Insights

Exploring Careers: Finance

Apr 1, 2026

Finance is the core of any business, and to be able to understand and explain it sets you up for success in any business. In this article, explore what goes into a finance career.

Chapter Strategy

A How-to for Recruiting Incoming First Year Students

Apr 1, 2026

From recruiting first-year students at in-person events to online promotion, there's sure to be something that fits your chapters’ strategies and showcases the culture you’ve built.

Career Insights

From Profile to Portfolio: Building a Professional Online Resume

Apr 1, 2026

For DECA members preparing for internships, leadership opportunities or future careers, creating a professional online resume is a powerful way to showcase your skills and experiences.

College Success

Financial Literacy Month: Saving for College

Apr 1, 2026

Financial Literacy Month is about learning how to invest in your future. Saving for college may seem intimidating, but preparation, confidence and smart decision‑making are what students carry forward.

Conferences

Maximizing the Experience of a Lifetime: DECA ICDC

Apr 1, 2026

Once you are at ICDC, you may be wondering: How can I make this experience truly exceptional? The answer isn’t just in what you do, it’s in how intentionally you choose to experience every moment.

Conferences

Own Your Moment in Atlanta

Apr 1, 2026

You’ve made it! It’s ICDC 2026 time in Atlanta, Georgia. The choices you have to GO THE EXTRA in Atlanta are limitless. Here are seven ways to make the most of your time in ICDC.