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Conferences

Congratulations to the 2025 DECA ICDC Competitive Event Champions

Apr 29, 2025

Congratulations to the 2025 DECA International Career Development Conference competitive event champions!

DECA News

DECA Honors Top Leaders, Advisors, Chapters and Associations in 2024-2025

Apr 28, 2025

DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Conferences

Congratulations to the 2025 DECA ICDC Competitive Event Finalists

Apr 28, 2025

Congratulations to the competitive event finalists from DECA's 2025 International Career Development Conference in Orlando, FL!

Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

Announcing the 2024-2025 Top MDA Fundraising DECA Chapters and Associations

Apr 26, 2025

DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.

DECA News

DECA Celebrates the Top 10 Chapters in the World for 2024-2025

Apr 26, 2025

DECA is excited to congratulate the top 10 membership chapters in the world for the 2024-2025 academic year! Thank you to all the chapters for being the one to make a difference in membership recruitment.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

Conferences

Watch the DECA ICDC 2025 Grand Opening Session

Apr 26, 2025

Watch the 2025 DECA International Career Development Conference Grand Opening Session on-demand.

DECA News

DECA Recognizes Donna McFadden with Honorary Life Membership

Apr 26, 2025

Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.

Conferences

Will You Accept the ICDC DECA Quest Challenge?

Apr 21, 2025

When not competing or participating in academies, make the most of your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes.

Case Study of the Week

Case Study of the Week: Automated Trading Platforms

Apr 21, 2025

Step into the role of a financial advisor. A friend is considering automated trading platforms and has asked you for more information.

Partners

DECA Announces New Engagement with Merrill

Apr 16, 2025

DECA is thrilled to announce a new engagement with Merrill Wealth Management, a leading provider of wealth management and investment services, and a Bank of America company.

Leadership

3 Books to Boost Your Leadership

Apr 2, 2020

Many correlations have been drawn between those who read and those who lead. Here are three of my favorite leadership-oriented books to help occupy your time.

Compete

Presentation Anxiety and How to Overcome It

Mar 26, 2020

You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.

DECA News

Jacklyn J. Schiller Receives DECA Honorary Life Membership

Mar 20, 2020

Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for Delta Epsilon Chi.

DECA News

Dr. Brenda Clark Awarded DECA Honorary Life Membership

Mar 20, 2020

A lifelong educator, Dr. Brenda Clark, EdD, began her service as a DECA advisor in 1982 and spent nearly 40 years serving as a marketing teacher, school-to-work coordinator, career and technical director, professional development director and an educational association executive.

DECA News

DECA Inc. Honors 2020 Outstanding Service Award Recipients

Mar 20, 2020

DECA Inc. congratulates two recipients of the DECA Inc. Outstanding Service Award, one of DECA’s most prestigious recognitions - Karen Brettingen from Minnesota and Linda Smith of Georgia.

Leadership

Creating Goals: Strategies to Get Where You Want to Go

Mar 19, 2020

Let’s talk goals! Often times, at the start of a project or the start of a new year, you may create goals for yourself. As time passes, you realize you have not completed hardly any of the goals you set out to accomplish. It’s safe to say we have all probably been here.

Career Insights

DECA Direct Magazine: Sports and Entertainment Marketing

Mar 17, 2020

The Sports and Entertainment Marketing Issue is your go-to guide for career previews, trends, best practices and behind-the-scenes looks at this popular and adrenaline-filled industry 

Career Insights

Career Preview: Top Roles in Sports & Entertainment Marketing

Mar 17, 2020

Sports & Entertainment Marketing (SEM) is where your favorite past-times and your professional interests collide. Not sure what the career paths in SEM really look like? Read on for a preview of some top careers in this exciting industry.

Career Insights

Go for the Marketing Gold

Mar 17, 2020

When thinking of sports marketing, the Olympic Games are a prime example of what to look toward. The international sporting event is a household name that brings in billions of viewers. In 2016, the Olympic Games captured half of the world’s population in viewing the event!

Career Insights

What Happens Backstage at the Opry?

Mar 17, 2020

Opry member Garth Brooks once said “the real show is backstage” at the Opry, where a team of passionate staff members help make the 94-year-old show come to life every night. So, what does it take to raise that red curtain every night?

Career Insights

Experiential Marketing: When Brands Become the Entertainment

Mar 17, 2020

Part branding, part entertainment, experiential marketing is finding its way into the marketing plans of more and more top brands. Read on to find out exactly what this type of marketing is, why brands love it and how to make it part of your future marketing career. 

Career Insights

A World Beyond Imagination

Mar 17, 2020

The success of Disney’s parks is no accident. With over 170,000 employees and 12 parks around the world, Disney Parks, Experiences and Products has consistently dominated the market while ensuring the ultimate customer experience. Here are the top five ways Disney Parks continue to rule the industry.

Most Recent Articles

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Chapter Strategy

Advisor Best Practice Spotlight of the Week: Katrina McDowell

Nov 4, 2025

Discover how High Plains Technology Center advisor Katrina McDowell is engaging members in marketing management through the Woodward community.

Chapter Strategy

The DECA Drop Episode 2: Personal Branding & Networking

Nov 3, 2025

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Career Insights

Understanding AI Resume Checkers: What You Should Know

Nov 1, 2025

AI resume checks are becoming increasingly prevalent in the career preparation process. These platforms help users review, edit and optimize their resumes for clarity, keyword alignment and professional formatting.

Leadership

The Key To Problem Solving

Nov 1, 2025

Not everything always goes to plan, which is why it’s essential to know how to problem-solve in any situation. Understanding where things went awry after fixing them can help you avoid the same issue in the future.

Compete

How to Choose Your Collegiate DECA Competitive Event

Nov 1, 2025

In this article, we’ll break down your decision step by step, so you can find the Collegiate DECA competitive event that perfectly aligns with your strengths, interests and goals.

Chapter Strategy

Go All In: Making the Most of DECA Month

Nov 1, 2025

DECA Month is about showcasing your leadership, community and creativity. Here’s how to get involved, make an impact and truly demonstrate what it means to be DECA.

Leadership

Getting Into the Giving Season

Nov 1, 2025

From food drives, service events, or acts of kindness within their own schools, members have the opportunity to use this time of year to positively impact their community while living out DECA's mission of leadership and service.

Career Insights

The Power of Ethical Consumerism: How Gen Z Is Redefining Brand Loyalty

Nov 1, 2025

For decades, businesses have relied on catchy slogans, sleek packaging and competitive prices to capture the hearts of consumers. But for Gen Z, such aesthetics aren’t enough to win long-lasting faithfulness.

Conferences

Making Connections Count: Networking Tips for Power Trip and Beyond

Nov 1, 2025

Networking can open doors to new friendships, leadership opportunities and future career prospects. Here are a few ways to make those conversations count this fall.

Conferences

Power Up Your Experience in Arlington, VA

Nov 1, 2025

Whether you're from Arlington, TX, Arlington Heights, IL, or anywhere in between, here are seven ways you can make your mark in Arlington, Virginia, at the Ultimate DECA Power Trip.

Chapter Strategy

Ready, Set, Go The Extra: #DECAMonth 2025 is Here

Nov 1, 2025

With so much happening, there is no shortage of ways to show your DECA pride during DECA Month. Here's how to get involved by participating in the #DECAMonth Social Media Challenge!