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Chapter Strategy

The DECA Drop Episode 2: Personal Branding & Networking

Nov 3, 2025

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Leadership

Getting Into the Giving Season

Nov 1, 2025

From food drives, service events, or acts of kindness within their own schools, members have the opportunity to use this time of year to positively impact their community while living out DECA's mission of leadership and service.

Career Insights

The Power of Ethical Consumerism: How Gen Z Is Redefining Brand Loyalty

Nov 1, 2025

For decades, businesses have relied on catchy slogans, sleek packaging and competitive prices to capture the hearts of consumers. But for Gen Z, such aesthetics aren’t enough to win long-lasting faithfulness.

Conferences

Making Connections Count: Networking Tips for Power Trip and Beyond

Nov 1, 2025

Networking can open doors to new friendships, leadership opportunities and future career prospects. Here are a few ways to make those conversations count this fall.

Conferences

Power Up Your Experience in Arlington, VA

Nov 1, 2025

Whether you're from Arlington, TX, Arlington Heights, IL, or anywhere in between, here are seven ways you can make your mark in Arlington, Virginia, at the Ultimate DECA Power Trip.

Chapter Strategy

Ready, Set, Go The Extra: #DECAMonth 2025 is Here

Nov 1, 2025

With so much happening, there is no shortage of ways to show your DECA pride during DECA Month. Here's how to get involved by participating in the #DECAMonth Social Media Challenge!

Leadership

Caffeine, Confidence and Career Readiness: The Gilmore Girls Guide to Thriving in DECA

Oct 31, 2025

Somewhere between Rory Gilmore’s late-night study sessions at Luke’s Diner and your early morning DECA prep, there is a shared truth: ambition runs on caffeine and confidence.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

Spotlights

Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer

Oct 29, 2025

Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.

Leadership

Lead in the Moment: How Presence Sets Real Leaders Apart

Oct 29, 2025

Are you leading or just reacting? Discover how consistently showing up with deep intention sets you apart as a leader.

Conferences

Download the Ultimate DECA Power Trip Program and Mobile App

Oct 29, 2025

Get ready to gather with more than 3,000 DECA members at The Ultimate DECA Power Trip in Arlington, VA! Download the conference program and mobile app to start planning your custom experience.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Jan 29, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Spotlights

Feeling Ready…Until We Weren’t: Preparing for DECA Competition

Jan 27, 2026

To prepare for the team case studies at Utah Collegiate DECA's association conference, Ensign College held a mock competition for their chapter's members.

Case Study of the Week

Case Study of the Week: Supply And Demand Pricing

Jan 26, 2026

Step into the role of the owner of City Plowing, a small business that provides snow removal services. A new employee wants you to explain why non-contract pricing increases after a blizzard or ice storm.

Chapter Strategy

Wisconsin Collegiate DECA's Secret Recipe to New Chapters

Jan 21, 2026

By prioritizing community, visibility and support, Wisconsin Collegiate DECA created a recipe for both member retention and new chapter expansion.

Case Study of the Week

Case Study of the Week: Intergenerational Mentorships

Jan 19, 2026

Step into the role of the director of human resources for Square PR. The president of the company is concerned about the number of long-term employees retiring in the next several years and wants you to create an employee-development program.

Spotlights

CSU DECA Strengthens Chapter Bonds with Holiday Social

Jan 14, 2026

CSU DECA brought the chapter together with a holiday social event featuring a case study presentation, a delicious potluck, and a White Elephant exchange that encouraged interaction among all participants.

Case Study of the Week

Case Study of the Week: Hotel Package Pricing For Children?

Jan 12, 2026

Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.

Conferences

Exclusive Travel Discounts for DECA Members

Jan 8, 2026

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Compete

Get Ready for Session Two of the Collegiate DECA Stock Market Game

Jan 6, 2026

Collegiate DECA members are invited to participate in the second session of the DECA Stock Market Game, which kicks off on January 26, 2026.

Case Study of the Week

Case Study of the Week: The Customer Before The Coin

Jan 5, 2026

Step into the role of the district manager for Jefferson Bank, each with ten branch locations in your districts. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

Chapter Strategy

Creating Workshops that Inspire College Success

Jan 2, 2026

Create workshops that stick by combining clear goals, engaging visuals and hands‑on activities. With thoughtful planning and authentic facilitation, you can design experiences that empower college students and leave a lasting impact.

Chapter Strategy

How to Effectively Hold an Officer Meeting: The Indiana Collegiate DECA Way

Jan 2, 2026

As college students, it is essential to make the most of our time for leisure and relaxation. It is a necessity that we act efficiently to maximize our free time. This is how we do that at Indiana Collegiate DECA.

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Spotlights

Congratulations to the Collegiate DECA Members of the Month

Feb 12, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

DECA News

Congratulations to DECA's 2026 Certified School-based Enterprises

Feb 12, 2026

Congratulations to the DECA School-based Enterprises that earned a 2025-26 Chapter Certification!

Conferences

Dress for Confidence, Not Just the Dress Code

Feb 11, 2026

“Dress for success" is advice we hear everywhere. But too often, it gets reduced to a simple checklist: blazer, slacks, closed-toe shoes. The way clothing makes us feel is often overlooked, which can affect how we perform.

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 11, 2026

DECA congratulates finalist teams in the second round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

DECA News

Apply Now for the 2026 DECA Hotel Challenge Curriculum Grants

Feb 10, 2026

Through the VBC—DECA Hotel Challenge, more than $6,000 in curriculum grants will be awarded at the start of the 2026-27 school year to DECA chapters. Read on to learn how to apply.

DECA News

Sending DECA Love this Valentine's Day

Feb 10, 2026

Let your DECA bestie, competition partner and fellow chapter members know how much they mean to you with this year's DECA Valentines!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Tammy Cox

Feb 10, 2026

DECA advisor Tammy Cox has implemented a student-led project management structure for chapter events and initiatives, which has positively impacted her members and the chapter culture.

Compete

Study Smarter, Not Harder: Your Guide to Role-play Success

Feb 9, 2026

The most successful competitors don’t study harder; they study smarter. Here’s how to prepare efficiently, build real-world knowledge, and stand out in your next role-play.

Chapter Strategy

Effective Networking Activities for Your Collegiate DECA Chapter

Feb 9, 2026

As college students, learning to network can be daunting. A way your chapter can overcome this is by hosting networking events with additional business organizations to create a more comfortable environment.

Partners

American Marketing Association (AMA) Associate in Marketing Management Certificate Now Available

Feb 9, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Case Study of the Week

Case Study of the Week: Spot The Weaknesses

Feb 9, 2026

Step into the role of an accounting auditor hired by Operation Care, a local nonprofit organization. The chair of the board of trustees wants to increase accounting controls and has asked you to review current controls, report weaknesses and make recommendations.

Career Insights

The "Dupe" Economy: Strategy or Sabotage?

Feb 6, 2026

The "dupe" economy is a tricky two-sided idea. While it makes trends accessible to everyone, it also challenges the brands that invest time and money in innovation. In this article, explore the pros and cons of the "dupe" economy.