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Leadership

Caffeine, Confidence and Career Readiness: The Gilmore Girls Guide to Thriving in DECA

Oct 31, 2025

Somewhere between Rory Gilmore’s late-night study sessions at Luke’s Diner and your early morning DECA prep, there is a shared truth: ambition runs on caffeine and confidence.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

Spotlights

Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer

Oct 29, 2025

Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.

Leadership

Lead in the Moment: How Presence Sets Real Leaders Apart

Oct 29, 2025

Are you leading or just reacting? Discover how consistently showing up with deep intention sets you apart as a leader.

Conferences

Download the Ultimate DECA Power Trip Program

Oct 29, 2025

Get ready to gather with more than 3,000 DECA members at The Ultimate DECA Power Trip in Arlington, VA! Download the conference program to start planning your custom experience.

Conferences

Don't Be Spooked! What to Expect at Your First DECA Conference

Oct 28, 2025

DECA can sound scary, but compared to classic monsters like zombies, vampires and ghosts, DECA is like a breath of fresh air with a side of blazers. Here is what to expect at your first DECA Conference.

Career Insights

8 Tips for How to Negotiate a Raise or Hourly Pay

Oct 27, 2025

Thinking of asking for a raise? Here are 8 actionable tips from Intuit on how to ask for more money and approach conversations around hourly pay.

College Success

Using DECA to Strengthen Your College Application

Oct 27, 2025

DECA is a toolkit, one that prepares you not just for business, but for life. The same skills you’ve built through DECA can make your college applications stronger, more genuine, and more reflective of who you really are.

Chapter Strategy

Falling for Fundraisers: How to Make Your Autumn Events a Success

Oct 27, 2025

Autumn presents numerous opportunities to unite your chapter and engage with your local community. With teamwork, preparation and a creative mindset, your next fall fundraiser can be your best one yet!

Chapter Strategy

The Psychology of Spirit Week: Why School Pride Works

Oct 27, 2025

Spirit Week is a real-life look at how connection, motivation and emotion drive people to take action! But what exactly makes it work? It all comes down to psychology, and it is the same kind of thinking that great marketers and leaders use every day.

Case Study of the Week

Case Study of the Week: The Perks of Student Banking

Oct 27, 2025

Step into the role of a banker at Capital Bank. A new customer wants to know more about the bank’s student banking account.

Leadership

Beyond the Glass: How DECA Competition Builds Real-World Leadership

Oct 24, 2025

From competition to chapter leadership, here’s how DECA gives members the tools to think on their feet, take initiative and make an impact in their schools, communities and future careers.

College Success

Navigating the Summer Before College

Jun 1, 2025

The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.

Case Study of the Week

Case Study of the Week: Redesigning All-Star Weekend

May 26, 2025

Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.

Conferences

Download ICDC 2025 Certificates and Competitor Performance Reports

May 20, 2025

Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports

May 20, 2025

If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Case Study of the Week

Case Study of the Week: Creating a Ring of Champions

May 19, 2025

Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.

DECA News

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE

May 12, 2025

DECA Inc. has earned recognition from ASAE with a 2025 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

Case Study of the Week

Case Study of the Week: Incentive to Return to Office

May 12, 2025

Step into the role of the director of human resources for Smart Venture. The president would like you to examine the current total rewards system and create an incentive for employees to return to working in the office.

Compete

Collegiate DECA Competitive Event Draft Topics Announced for 2025-2026

May 12, 2025

Get a head start on the 2025-2026 competition season with Collegiate DECA's competitive event draft topics for the Business Research, Digital Marketing Strategies and Financial Statement Analysis events.

Conferences

Previous Collegiate DECA ICDC Competitive Event Winners

May 7, 2025

Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

Case Study of the Week

Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?

May 5, 2025

Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.

Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

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DECA News

Collegiate DECA 2021-2022 Leadership Passport Program Recipients

Mar 1, 2022

Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!

College Success

Finding The Right College

Mar 1, 2022

Choosing the “right” college can feel stressful. In this session, you will discover how to narrow down your options to select the best college for you: One that fits your wants, needs and the Big Seven.

DECA News

DECA and NPCF Announce the Social Impact Leader of Tomorrow Challenge Winners

Mar 1, 2022

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2022 Social Impact Leader of Tomorrow Challenge.

Career Insights

Residential Property Management: Success Starts Here

Mar 1, 2022

With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!

Case Study of the Week

Case Study of the Week: Best Practices in Collecting Employee Feedback

Feb 28, 2022

You are to assume the role of the human resources specialist for Middle Town Hospital. The president of the hospital has asked you to determine an effective method to collect employee feedback.

Case Study of the Week

Case Study of the Week: Maintaining Customer Service During Peak Times

Feb 21, 2022

You are the general manager of Waterfront Inn, a hotel property located in a popular beach town. The owner of the Waterfront Inn is concerned about the overwhelming nature of guest check-in.

DECA News

2021-2022 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 18, 2022

DECA congratulates finalist teams in the second round of the 2021-2022 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Conferences

DECA Announces ICDC 2022 Concert Performers

Feb 17, 2022

DECA Inc. is pleased to announce that Judah & the Lion will headline the exclusive concert at the 2022 DECA International Career Development Conference in Atlanta, GA. The concert will also feature an opening act by JEVERSON.

Conferences

An Inside Look at DECA's Sports and Entertainment Marketing Conference

Feb 14, 2022

DECA's Sports & Entertainment Marketing Conference was filled with laughs, screams and memories that will last a lifetime. Take a peek at what went down at this year's SEM Conference in Orlando!

Case Study of the Week

Case Study of the Week: Adding an Iconic Brand to the Product Mix

Feb 14, 2022

You are to assume the role of the director of merchandising and branding for Memorial, a retail apparel chain with over 2,000 physical store locations. The senior vice president is considering partnering with a widely-known and iconic company, but wants you to first analyze the effect it would have on Memorial's product management.

DECA News

Tips for Executive Officer Candidacy

Feb 10, 2022

Running for Collegiate DECA Executive Office can be an intimidating task. Here are a few tips to ensure your campaign is successful.

Spotlights

Meet 4 DECA Alumni Who Have Maximized their Momentum

Feb 7, 2022

Over its more than 75-year history, DECA has prepared more than ten million members for college and career success. Here's how DECA shaped the career paths of four alumni and advice they wish to share with current members.