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Leadership

New Year, New Me: Crafting Your 2026 Personal Brand

Jan 13, 2026

The start of the new year is a great opportunity to shape your personal brand. Here are a few tips on how to start the year off on a strong note. 

DECA News

Congratulations to the 2025-26 DECA at the Bell Challenge Winners

Jan 12, 2026

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2025-26!

Case Study of the Week

Case Study of the Week: Hotel Package Pricing For Children?

Jan 12, 2026

Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.

DECA News

Congratulations to the 2025-26 Stock Market Game ICDC Qualifiers

Jan 8, 2026

DECA Inc. is pleased to announce the 2026 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Conferences

Exclusive Travel Discounts for DECA Members

Jan 8, 2026

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Compete

Go The Extra this Competition Season: Articles to Help You Stand Out

Jan 7, 2026

Looking to Go The Extra this competition season? Dive into these top articles on DECA's competitive events, so you can walk into competition feeling confident that you have what it takes to make it to the ICDC stage.

Leadership

Where Commitment Meets Leadership: Inside Association Office

Jan 6, 2026

Association officers play a huge role in shaping the DECA experience for members by supporting initiatives and representing DECA with professionalism and heart. Let’s take a closer look at what being in association office is really like!

Career Insights

The Power of Collaboration: How Cross Promotional Partnerships Have Changed the Game

Jan 6, 2026

Many companies are collaborating and cross-promoting to reach wider audiences. Explore how some companies have turned this idea into significant successes for both their businesses and their audiences.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Jan 6, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Bouchra Elgaou

Jan 6, 2026

DECA advisor Bouchra Elgaou has helped transform sustainability from an idea into a school-wide composting initiative that empowers students, strengthens community partnerships and reduces waste.

Compete

Get Ready for Round 2 of the DECA Virtual Business Challenge

Jan 5, 2026

The DECA Virtual Business Challenge (VBC) is an official competitive event free to high school members and hosted by Knowledge Matters. The event is based on the Virtual Business series of simulations and offers over $20,000 in scholarship money.

Case Study of the Week

Case Study of the Week: The Customer Before The Coin

Jan 5, 2026

Step into the role of the district manager for Jefferson Bank, each with ten branch locations in your districts. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

DECA News

Get to Know the 2025-2026 Collegiate DECA Executive Officers

Jul 16, 2025

During this year's Collegiate DECA ICDC in San Francisco, members elected the leaders who will serve during the 2025-2026 school year. As they gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.

Chapter Strategy

How to Track Your Chapter’s Summer Goals Like a Pro

Jul 15, 2025

Summer is the perfect time to build momentum for your DECA chapter. Start small, stay organized, check in often and keep your purpose in focus to turn summer goals into real success when school starts.

Leadership

Ingredients of Successful Chapter Leadership

Jul 15, 2025

Successful management for DECA depends on teamwork, roles, motivation, communication, flexibility, planning and leadership. These are the recipes for a successful team that can do incredible things and learn together.

Chapter Strategy

Innovative Advisors Wanted for DECA's Advisor Best Practice Spotlight of the Week

Jul 9, 2025

Help DECA spotlight advisors from across the organization for their creative, original and effective best practices in their classroom and in their chapter.

Career Insights

Stand Out with Gratitude: Why DECA Members Should Embrace Thank-You Notes

Jul 1, 2025

Gen Z was a generation raised on texting, DMs and 24/7 connectivity. Sitting down to write a thank-you card might feel outdated or even awkward. But in the professional world, that’s exactly what makes it such a powerful move.

Chapter Strategy

From Idea to CDECA ICDC: A Step-by-Step Guide to Launching a Collegiate DECA Chapter

Jul 1, 2025

Starting a Collegiate DECA chapter might seem a lot at first, but with the right plan and the right team, it’ll become an exciting and rewarding journey. You’ll get to lead, compete, grow and build a legacy brand on your campus.

College Success

Balancing College and Collegiate DECA: Tips for Success

Jul 1, 2025

Being a Collegiate DECA member means pushing yourself to be a leader in and out of the classroom. Whether you’re juggling classes, jobs or leadership roles, staying on track takes strategy. Here are four key ways to balance both and thrive.

College Success

Excelling During Freshman Year

Jul 1, 2025

Your first year in college will be very different from anything you’ve experienced before, so make sure to enjoy your time and make the most of it. This article gives you some helpful tips for a successful first year of college.

DECA News

The Summer of DECA Quest

Jun 20, 2025

Summer of DECA is ready for takeoff! This digital scavenger hunt is packed with exciting missions and will be updated weekly throughout the summer. From catching sunsets to mapping out your 2025-2026 DECA goals, there's an adventure waiting for everyone.

Conferences

2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions

Jun 17, 2025

DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.

Spotlights

Leading with Pride: Empowering LGBTQ+ DECA Members

Jun 12, 2025

Pride Month is a chance to reflect on our progress and the work we still need to do. Whether someone is just joining DECA or stepping into a leadership role, they deserve to see that there’s a path forward for them, just as they are.

DECA News

DECA Hosts Luminary Program Powered by Adobe in San Francisco

Jun 11, 2025

This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.

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DECA News

Stukent Social Media Challenge 2023 Winners Announced

Mar 9, 2023

Over 1,800 individuals participated in this year's Stukent Social Media Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

DECA News

Congratulations to the Winners of the Unreal Campaign Challenge

Mar 9, 2023

DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2023 Unreal Campaign Challenge winners.

DECA News

Congratulations to the 2023 FIDM Entrepreneur of Tomorrow Challenge Winners

Mar 7, 2023

DECA Inc. and Fashion Institute of Design & Merchandising (FIDM) are excited to announce the 2023 FIDM Entrepreneur of Tomorrow Challenge winners.

Chapter Strategy

One DECA: March 2023

Mar 7, 2023

Check out what you missed on the March 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

DECA News

Congratulations to the 2022-2023 Leadership Passport Recipients

Mar 6, 2023

Congratulations to the 2022-2023 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week

Case Study of the Week: Customers Overstaying Their Welcome

Mar 6, 2023

Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response. 

DECA News

DECA and NPCF Announce the 2023 Social Impact Leader of Tomorrow Challenge Winners

Mar 3, 2023

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2023 Social Impact Leader of Tomorrow Challenge.

Chapter Strategy

Not Going to ICDC? No Problem!

Mar 3, 2023

Many DECA members across the world are unable to attend the International Career Development Conference each year, but there are various ways to stay engaged and involved on a chapter, association and executive level, even if you are unable to attend ICDC.

Conferences

Sterling Hawkins to Keynote DECA ICDC 2023

Mar 2, 2023

DECA is pleased to announce that Sterling Hawkins, the founder of the #NOMATTERWHAT movement, will deliver the keynote during the 2023 DECA International Career Development Conference Grand Opening Session.

Career Insights

Utilizing Your Strengths and Your Weaknesses

Mar 2, 2023

You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

DECA News

Congratulations to the 2023 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 1, 2023

DECA and Knowledge Matters are excited to announce the winners of the 2023 Digital Presentation Skills Challenge.

Compete

Advice from DECA Competitive Event Judges

Mar 1, 2023

This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.