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Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

DECA News

Congratulations to DECA's 2023 Certified School-based Enterprises

Feb 13, 2023

Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2022-2023 Chapter Certification!

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week

Case Study of the Week: The Importance of Emotional Intelligence in Lending

Feb 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

DECA News

DECA Announces the 2022-2023 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 13, 2023

DECA congratulates finalist teams in the second round of the 2022-2023 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Career Insights

The Magic of Next: 5-Word Motivation from Iconic Super Bowl Slogan

Feb 10, 2023

In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.

Spotlights

DECA SEM Spotlight: Meet Jasmine Forrestal

Feb 8, 2023

This past week, 800 DECA members gathered in Orlando, Florida, for the 2023 Sports and Entertainment Marketing Conference. In this article, learn more about Jasmine, a standout attendee at this year's conference.

Conferences

A Look Back at DECA's Sports and Entertainment Marketing Conference

Feb 6, 2023

The Sports and Entertainment Marketing Conference in Orlando, Florida, has wrapped up and members have gained new knowledge to propel their careers while having fun and making new memories. Here’s a recap of what we learned and what entertainment to expect when you head to ICDC in April.

Case Study of the Week

Case Study of the Week: Adding Less Expensive Options at the Food Truck

Feb 6, 2023

Step into the role of an entrepreneur that owns three food trucks in a busy city of 300,000 people. The food truck business, Wing Love, sells chicken wings, French fries and cold beverages. The food trucks are placed in three busy neighborhoods: a college campus, a large park in the center of downtown and a mid-town neighborhood full of both households and businesses. 

Chapter Strategy

The Essential Guide for Virtual Advocacy

Feb 1, 2023

Advocacy is an important tool for creating change and making your voice heard. In recent years, virtual advocacy has become a powerful way for people to make an impact from school or home. Use these tips to help you get started.

College Success

10 Top Questions to Ask on Your College Tour

Feb 1, 2023

If you’re in college-search mode, it can be exciting to book a campus tour and see where you might spend four years of your life. So you won’t get stuck on what questions to ask, here are ten questions for you to keep in mind when you go on your college tours.

Chapter Strategy

Unique Ways to Complete the Advocacy Campaign

Feb 1, 2023

February is CTE Month, meaning DECA members are out in the community, making it known how important Career Technical Student Organizations, or CTSOs, truly are! Chapters can complete the Advocacy Campaign before March 1st and show off DECA’s impact! Here are a few ways to stand out when completing the campaign.

Spotlights

How to Track Your Chapter’s Summer Goals Like a Pro

Jul 15, 2025

Summer is the perfect time to build momentum for your DECA chapter. Start small, stay organized, check in often and keep your purpose in focus to turn summer goals into real success when school starts.

Spotlights

Ingredients of Successful Chapter Leadership

Jul 15, 2025

Successful management for DECA depends on teamwork, roles, motivation, communication, flexibility, planning and leadership. These are the recipes for a successful team that can do incredible things and learn together.

Chapter Strategy

Innovative Advisors Wanted for DECA Advisor of the Week

Jul 9, 2025

Help DECA spotlight advisors from across the organization for their creative, original and effective best practices in their classroom and in their chapter.

Compete

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors

Jul 8, 2025

As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

Career Insights

Stand Out with Gratitude: Why DECA Members Should Embrace Thank-You Notes

Jul 1, 2025

Gen Z was a generation raised on texting, DMs and 24/7 connectivity. Sitting down to write a thank-you card might feel outdated or even awkward. But in the professional world, that’s exactly what makes it such a powerful move.

Chapter Strategy

From Idea to CDECA ICDC: A Step-by-Step Guide to Launching a Collegiate DECA Chapter

Jul 1, 2025

Starting a Collegiate DECA chapter might seem a lot at first, but with the right plan and the right team, it’ll become an exciting and rewarding journey. You’ll get to lead, compete, grow and build a legacy brand on your campus.

College Success

Balancing College and Collegiate DECA: Tips for Success

Jul 1, 2025

Being a Collegiate DECA member means pushing yourself to be a leader in and out of the classroom. Whether you’re juggling classes, jobs or leadership roles, staying on track takes strategy. Here are four key ways to balance both and thrive.

College Success

Excelling During Freshman Year

Jul 1, 2025

Your first year in college will be very different from anything you’ve experienced before, so make sure to enjoy your time and make the most of it. This article gives you some helpful tips for a successful first year of college.

DECA News

The Summer of DECA Quest

Jun 20, 2025

Summer of DECA is ready for takeoff! This digital scavenger hunt is packed with exciting missions and will be updated weekly throughout the summer. From catching sunsets to mapping out your 2025-2026 DECA goals, there's an adventure waiting for everyone.

Conferences

2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions

Jun 17, 2025

DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.

Spotlights

Leading with Pride: Empowering LGBTQ+ DECA Members

Jun 12, 2025

Pride Month is a chance to reflect on our progress and the work we still need to do. Whether someone is just joining DECA or stepping into a leadership role, they deserve to see that there’s a path forward for them, just as they are.

DECA News

DECA Hosts Luminary Program Powered by Adobe in San Francisco

Jun 11, 2025

This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.

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Career Insights

How to Craft a Stand-Out Cover Letter

Nov 22, 2021

A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

Career Insights

4 Essentials for Planning Your Future Career

Nov 22, 2021

Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

Career Insights

How to Land a Dream Career in the Apartment Industry

Nov 22, 2021

Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Conferences

Nearly 1,400 DECA Members Power Up in Boston

Nov 21, 2021

From November 19-21, 2021, nearly 1,400 DECA student and advisor members from 31 states, Germany and Spain attend the Ultimate DECA Power Trip in Boston, Massachusetts.

Spotlights

Minnesota DECA Is Back 2 Business

Nov 20, 2021

Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Chapter Strategy

Collaborating with Other Chapters

Nov 17, 2021

Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

DECA News

2021-2022 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 16, 2021

DECA congratulates finalist teams in the first round of the 2021-2022 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Financial Planning for the Future

Nov 15, 2021

You are to assume the role of a financial counselor at Ready Financial Planning, a company that provides financial services for members of the community. A client has asked for your help in determining how to best act now to secure a financially sound future.

Leadership

So You're Thinking About Running for Association Office?

Nov 10, 2021

Ask any association officer and I’m sure they’ll tell you that running for a DECA Association Officer position is one of the best decisions they have ever made! If you’re thinking about running, ask yourself these three questions to help you decide.

Career Insights

Dress for Success: Interviewing 101

Nov 10, 2021

Do your members know how to make a great first impression at a job interview? Use this presentation and guided narration from Men's Wearhouse in your classroom

Compete

Top 5 Tips to Prepare for Case Studies

Nov 9, 2021

Are you looking for ways to maximize this year’s competition season? Follow these five tips to learn how you can make this year’s competition your best one yet!

Compete

Earning DECA Glass: Prepared Events

Nov 8, 2021

Previous ICDC competitive events winners share their thoughts and insights on DECA's prepared events. Discover tips and tricks to help you prepare for your quest for DECA glass in Business Operations Research, Project Management, Entrepreneurship, Integrated Marketing Campaign and Professing Selling & Consulting Events.