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Unwrapping the Power of Packaging: How Packaging Makes or Breaks Branding
Ever wonder how packaging impacts the way products are marketed? Read this article to dive into the world of packaging and uncover Its impact on your shopping journey!
Leadership Illuminated: Must-Read Books for DECA Members
DECA members can experience the difference in their leadership journey by immersing themselves in these insightful books. As the pages turn, the wisdom gained from these books can guide DECA members on their path to becoming exceptional leaders.
Announcing the 2024 NAA Auction Marketing Campaign Challenge Winners
DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2024 Auction Marketing Campaign Challenge.
Case Study of the Week: The Needs for Starting a New Business
Step into the role of an entrepreneur excited about a new venture idea. A small business advisor has listened to your initial ideas and has requested additional information about your venture idea, The Tool School.
Announcing the 2024 NPCF Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2024 Social Impact Leader of Tomorrow Challenge.
Announcing the 2023-2024 Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second round of the 2023-2024 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.
Case Study of the Week: To Rent or To Buy
Step into the role of a real estate agent. A client is having a difficult time deciding whether to rent or buy a home and has asked for your input.
Raising Voices for DECA: Legislative Advocacy
Washington DECA state officers kicked off CTE month with our annual Legislative Advocacy Day. We visited Washington’s state capitol in Olympia to advocate for DECA alongside state officers from seven other CTSOs.
Spread the Love with DECA Valentines
To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.
Announcing the Winners of the 2024 Unreal Campaign Challenge
DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2024 Unreal Campaign Challenge winners.
Case Study of the Week: Using Ticketing Kiosks to Gather Customer Information
Step into the role of a ticket sales representative at Wild Escape Amusement Park. Your supervisor has asked you how the park can gather customer information using ticketing kiosks.
A Look Back at DECA's Sports and Entertainment Marketing Conference
DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.
2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions
DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.
Leading with Pride: Empowering LGBTQ+ DECA Members
Pride Month is a chance to reflect on our progress and the work we still need to do. Whether someone is just joining DECA or stepping into a leadership role, they deserve to see that there’s a path forward for them, just as they are.
DECA Hosts Luminary Program Powered by Adobe in San Francisco
This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.
How your DECA Judge Thinks like a Shark Tank Investor
DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.
Making the Most of Summer: Community Service Ideas for Collegiate DECA Members
Whether interning, working a summer job or enjoying a lighter class schedule, community service helps you stay connected to DECA’s mission of preparing emerging leaders and entrepreneurs.
The College Student’s Guide to LinkedIn
Let's be real, college is stressful enough without having the added stress of thinking about your future career. Here are five fun and practical ways to start using LinkedIn today to better your chances at landing your dream career.
The Goal of Goals
Summer is a great time for college students to relax after the busy school year and difficult finals. It is also the perfect time to evaluate progress on your goals and start planning for the future.
Navigating the Summer Before College
The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.
Case Study of the Week: Redesigning All-Star Weekend
Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.
Download ICDC 2025 Certificates and Competitor Performance Reports
Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.
Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports
If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.
Case Study of the Week: Creating a Ring of Champions
Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.
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How to Effectively Pick a Study Abroad Program
Studying abroad can be the experience of a lifetime. Follow these five tips to effectively pick a study abroad program that's the best fit for you!
10 Business Trends to Watch for in 2022
The past year has gone by in the blink of an eye and 2022 will be here before we know it. That means it's time to brush up on the latest business trends to incorporate into your next DECA role-play or prepared event.
Spotlight on Western Region Leadership Conference Attendees
Western Region Vice President, Marisol Tanguma, caught up with four WRLC attendees who shared their thoughts on this year's event.
Case Study of the Week: An Auto Parts Store Wants to Engage with High School Students
You are to assume the role of marketing director for On Your Way Auto Parts, an automotive parts store with three locations. The owner of the business has asked you to determine how the stores can partner with local high schools to demonstrate social responsibility and receive a positive brand reputation.
Should You Run for Executive Office?
If you’re questioning whether you should apply to run for DECA executive office, ask yourself these five questions to help you decide.
Life as a Collegiate DECA Executive Officer
The qualities needed to succeed as a DECA executive officer may vary from person to person. However, President Zac Spohn believes these are three of the most important.
Lyman Hall DECA Gets in the Spirit
Lyman Hall DECA got involved in the town's fiftieth anniversary powderpuff game by making and marketing spirit buttons for students, staff and community members.
Naperville Central DECA Virtually Hosts Guest Speaker Jake Dunlap
Naperville Central DECA virtually hosted businessman and entrepreneur Jake Dunlap as he shared tips, tricks and experiences about the business world.
Maximizing Your Final Exams
It's the time of the year to test what you have learned throughout the semester... It's time to maximize your final exams! Here are a few tips and tricks that will help you prepare for and conquer the big day.
Collegiate DECA 2021-2022 Stock Market Game Session 1 Top Competitors
DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.
Case Study of the Week: Unsecured Data in a Child's Teddy Bear
You are to assume the roles of director of customer relations and director of public relations for BuddyCloud, a company that manufactures and markets stuffed toys for children that have unique cloud-based technology. The president of the company has asked your team to analyze a recent security breach, determine how to proceed and write an official statement from the company.
How to Maximize Your District Conference Experience
It is time to Maximize the Momentum of Your District Conference! Here are some ways that you can get the full experience of your district conference.
