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Leadership

DECA Teaches You How to Win—And How to Lose

Jan 2, 2026

Winning earns trophies. Learning earns leadership. DECA’s real lessons happen offstage, through collaboration, resilience and initiative, and they shape the students who make the biggest impact.

Conferences

Announcing DECA's 2026 Conference Lineup

Jan 2, 2026

DECA has a full lineup of educational conferences for its members and advisors coming in the 2026 academic year and beyond. Check out where we're heading next!

Partners

The Global Business Academy: Consulting Opportunities for DECA Members

Jan 1, 2026

DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.

Leadership

New Year, New Momentum: Setting Goals That Actually Stick

Jan 1, 2026

When you set intentional goals, your time, energy and effort begin to align. Every early morning, late night and moment of preparation has meaning because it’s connected to something bigger than the task at hand.

Compete

Tips & Tricks for Prepared Events

Jan 1, 2026

Prepared events can be won or lost in the details. Although the quality of the message and presentation are necessary, it is often the details that make the difference between success and failure.

Conferences

Your Fast Pass to the 2026 Sports & Entertainment Marketing Conference

Jan 1, 2026

At SEM, you’ll get the opportunity to connect with fellow DECA members who share the same interests and ambition, while gaining insight from professionals who have turned creativity into careers.

Leadership

It’s Your Turn to Lead: Run for Executive Office

Jan 1, 2026

Executive Office is an opportunity to give back to our organization while expanding your journey as an emerging leader. Here’s why you should consider running for Executive Office.

Conferences

Making the Most of Your Association Conference

Jan 1, 2026

Your association’s conference is so much more than just an event on the calendar! It's where growth happens, connections are formed and the trajectory of your DECA year can truly change.

Career Insights

Career Paths and Professional Growth in the U.S. Air Force

Jan 1, 2026

With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.

Compete

Cookies, Cocoa & Cluster Exams: 4 Tips to Prepare for Exams this Winter Break

Dec 29, 2025

Winter Break is a great opportunity to prepare for upcoming DECA district and state competitions. Here are four tips to help you thrive in cluster exams!

Case Study of the Week

Case Study of the Week: Loyalty Brand vs Trendy Brand in Security

Dec 29, 2025

Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.

Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

Conferences

Download the Collegiate DECA Engage Program

Oct 17, 2025

Get ready to gather with 200 Collegiate DECA members at ENGAGE in Tampa! Download the conference program to view the complete agenda.

Career Insights

NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion

Oct 17, 2025

According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.

Career Insights

Maximizing Your Sales Interview Success

Oct 15, 2025

Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.

Spotlights

Celebrating National Teach Business Day: Advisor Spotlight

Oct 14, 2025

Business teachers across the country are shaping the next generation of leaders. National Teach Business Day is a reminder to celebrate the advisors who dedicate their time, passion and energy to teaching the skills we’ll carry into the future.

Conferences

Meet The ENGAGE Content Creation Team 

Oct 13, 2025

If you’re attending ENGAGE in Tampa this year, take a moment and get to know our ENGAGE Content Creation Team, who will be capturing the excitement. Check out this article to meet this year’s team! 

Chapter Strategy

Tricks (and Treats) for Planning Your Chapter’s DECAween Social

Oct 13, 2025

Spooky season is here and it’s the perfect time to host a DECAween social event your chapter will never forget! From themed games to creative snacks, here are some tricks (and treats) to make your event a scream.

Case Study of the Week

Case Study of the Week: Is Just Dance Enough?

Oct 13, 2025

Step into the role of the founder of Just Dance, a chain of children’s dance studios. You and your business partner started Just Dance to give children the unique environment of learning dance recreationally rather than competitively.

Compete

How to Win Roleplays: The Art of Being Performative

Oct 10, 2025

Winning a DECA role-play is not always about who knows the most; it’s about who acts like they do. Welcome to the art of being performative – not in the “acting fake” sense, but in how you bring your ideas to life.

Spotlights

Wisconsin DECA Trick or Can

Oct 10, 2025

Each October, DECA chapters across Wisconsin participate in Trick or Can, a statewide initiative that turns a night of trick-or-treating into a mission to fight hunger.‍

Compete

Get Ready for Collegiate DECA Engage Competitive Events

Oct 9, 2025

Collegiate DECA Engage 2025 is quickly approaching! Get a leg up on the competition by practicing with last year's Individual Case Study scenario so you can take the stage in Tampa this month.

Career Insights

How to Create a Business Website: 11 Steps + Best Practices

Oct 9, 2025

A company website can help your business connect with existing customers and find new ones. The 11 steps in this article will help you build and maintain a strong business website that attracts new customers.

Chapter Strategy

Inclusivity in DECA: Building a Chapter That Welcomes Everyone

Oct 7, 2025

For DECA members to thrive, they need to feel seen, heard, and, most importantly, welcomed. Here are a few simple but powerful ways to build that kind of culture in your chapter

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Spotlights

Preparing, Strengthening the Future’s Professionals

Jun 14, 2024

Jackson Albee and Sadie Steinbach, two Wausau West DECA members, recently found themselves in the spotlight – taking home first place in the School-Based Enterprise category at DECA ICDC in Anaheim, California.

DECA News

Congrats to the Members that Achieved School-based Enterprise Individual Certification

Jun 3, 2024

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Spotlights

Pride Month with Jewel Shier

Jun 1, 2024

Pride Month presents us with an invaluable opportunity to showcase inclusivity further and demonstrate support for our LGBTQ+ members and allies in the community. Here is the story of one of our members.

Conferences

CDECA ICDC: First Time Experiences

Jun 1, 2024

Have you ever thought about whether Collegiate DECA is worth joining? Hear from Collegiate DECA members who attended the CDECA International Career Development Conference for the first time this year in Austin, TX.

Career Insights

Maximizing Your Summer Internship: 5 Strategies for Securing a Full-Time Position

Jun 1, 2024

By following these five tips, you can leverage your internship experience to position yourself for long-term career success and increase your chances of securing full-time employment opportunities!

Chapter Strategy

Engaging With Collegiate DECA: Summer Edition

Jun 1, 2024

The weather is hot, and homework is non-existent, so we can sometimes slip away from our commitment to the DECA Diamond. But fear not! I am here to provide ways your chapter and association teams can stay engaged with members over the summer months.

Career Insights

Taking Advantage of Summer Experiences

Jun 1, 2024

Taking on an internship, job or volunteer opportunity this summer? This endeavor can be challenging but very rewarding. Here are ways to leverage your skills as a DECA member to make the most out of your break.

Chapter Strategy

2024 DECA Summer Bucket List

Jun 1, 2024

Summer is the perfect time to gain new experiences, take exciting opportunities and prepare for the 2024-2025 DECA year. Challenge yourself by checking off YOUR 2024 DECA Summer Bucket List!

Conferences

3 Reasons to Attend DECA ELS

Jun 1, 2024

Explore the reasons to attend DECA ELS this summer and learn about what both programs have to offer! Whichever route you choose, ELS promises to be an enriching experience filled with learning, networking and personal growth.

Chapter Strategy

Building Your DECA Brand on Social Media

Jun 1, 2024

With social media serving as a powerful tool, creating and maintaining a dedicated DECA Instagram account can be a game-changer. Here's how to make the most of your summer by establishing your own DECA brand on Social Media.

Chapter Strategy

How to Hack Leadership Team Building

Jun 1, 2024

As the school year comes to a close, it’s time for your chapter or association to choose their new officer team. Use one (or more) of the following ideas to build your team up so that YOU can lead your members effectively.

DECA News

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE

May 30, 2024

DECA Inc. earned recognition by ASAE with a 2024 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.