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Case Study of the Week

Case Study of the Week: Resort Day Passes

Feb 16, 2026

Step into the role of the director of sales and marketing for Dew Point Resort and Conference Center, a large resort located in a popular tourist town.

DECA News

Congratulations to DECA's 2026 Certified School-based Enterprises

Feb 12, 2026

Congratulations to the DECA School-based Enterprises that earned a 2025-26 Chapter Certification!

Conferences

Dress for Confidence, Not Just the Dress Code

Feb 11, 2026

“Dress for success" is advice we hear everywhere. But too often, it gets reduced to a simple checklist: blazer, slacks, closed-toe shoes. The way clothing makes us feel is often overlooked, which can affect how we perform.

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 11, 2026

DECA congratulates finalist teams in the second round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

DECA News

Apply Now for the 2026 DECA Hotel Challenge Curriculum Grants

Feb 10, 2026

Through the VBC—DECA Hotel Challenge, more than $6,000 in curriculum grants will be awarded at the start of the 2026-27 school year to DECA chapters. Read on to learn how to apply.

DECA News

Sending DECA Love this Valentine's Day

Feb 10, 2026

Let your DECA bestie, competition partner and fellow chapter members know how much they mean to you with this year's DECA Valentines!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Tammy Cox

Feb 10, 2026

DECA advisor Tammy Cox has implemented a student-led project management structure for chapter events and initiatives, which has positively impacted her members and the chapter culture.

Compete

Study Smarter, Not Harder: Your Guide to Role-play Success

Feb 9, 2026

The most successful competitors don’t study harder; they study smarter. Here’s how to prepare efficiently, build real-world knowledge, and stand out in your next role-play.

Partners

American Marketing Association (AMA) Associate in Marketing Management Certificate Now Available

Feb 9, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Case Study of the Week

Case Study of the Week: Spot The Weaknesses

Feb 9, 2026

Step into the role of an accounting auditor hired by Operation Care, a local nonprofit organization. The chair of the board of trustees wants to increase accounting controls and has asked you to review current controls, report weaknesses and make recommendations.

Career Insights

The "Dupe" Economy: Strategy or Sabotage?

Feb 6, 2026

The "dupe" economy is a tricky two-sided idea. While it makes trends accessible to everyone, it also challenges the brands that invest time and money in innovation. In this article, explore the pros and cons of the "dupe" economy.

Chapter Strategy

CTE & CTSOs 101: The Basics (But Better)

Feb 6, 2026

CTE gives you a massive head start and crucial exposure with real-world skills, industry-level gear and the kind of experiences that make a resume stand out. Let’s dive into why these acronyms are so crucial!

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

DECA News

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Chapter Strategy

Building and Leading a Strong Officer Team

Sep 3, 2025

Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Spotlights

Stepping Into DECA: Lessons From My First Year

Sep 3, 2025

Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.

Chapter Strategy

Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics

Sep 3, 2025

At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.

Compete

Mastering Money: Why Finance Events Are Essential for DECA Members

Sep 2, 2025

Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.

Conferences

Watch the #CDECAICDC 2026 Promo Video

Sep 2, 2025

Go The Extra at the biggest event of the year – The Collegiate DECA International Career Development Conference hosted in Louisville, KY on April 18-21, 2026.

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Spotlights

From Aspiring Member to Association President

Nov 25, 2024

Like many students, I joined Collegiate DECA to develop my skills and connect with others. What I didn’t expect was how this organization would shape my future and allow me to serve as Oklahoma's Association President.

Case Study of the Week

Case Study of the Week: Choosing the Right Channel

Nov 25, 2024

Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.

Spotlights

Wayne State DECA Launches: A New Era for Student Leaders

Nov 22, 2024

Wayne State University proudly launches its DECA chapter, which is dedicated to empowering students with professional skills, networking and business experience.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Nov 22, 2024

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Conferences

The Ultimate Recap of the 2024 Power Trip

Nov 19, 2024

Filled with workshops, the Competitive Excellence Experience and a VERY memorable DECA After Dark at the NASCAR Hall of Fame, members from across the globe had the opportunity to grow as leaders and network with others doing the same.

Conferences

Over 2,500 DECA Members Gathered at the Ultimate DECA Power Trip in Charlotte

Nov 18, 2024

From November 15-17, 2024, over 2,500 DECA student and advisor members attended the Ultimate DECA Power Trip in Charlotte, NC. Congratulations to the Competitive Excellence Experience top performers!

DECA News

Announcing the 2024-2025 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 18, 2024

DECA congratulates finalist teams in the first round of the 2024-2025 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Spend, Spend, Spend!

Nov 18, 2024

Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.

Spotlights

Comfortable Being Uncomfortable: WCTC Collegiate DECA's Mini-Golf Social

Nov 11, 2024

WCTC Collegiate DECA strengthened team dynamics through the chapter's Mini-Golf Social. Members can apply this experience to the workplace and Be the One in Collegiate DECA.

Spotlights

The Importance of Professionalism

Nov 11, 2024

Professionalism can differentiate you from others in your industry and set you at a competitive advantage, which could lead to promotions and raises. How you show up matters!

Case Study of the Week

Case Study of the Week: Contingency Factors in Hiring

Nov 11, 2024

Step into the role of the human resources manager at Kid’s Castle Daycare, a daycare center located in a medium sized town. You must explain to the human resources intern why assessment and contingency factors are important in hiring employees at the daycare center.

Career Insights

Be the Entrepreneur of Your Life

Nov 8, 2024

You don't need to start a business to be an entrepreneur. You can become the entrepreneur of your own life, navigating your personal and academic journey with the same creativity and determination that business leaders use to innovate and succeed.