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Spotlights

Syosset DECA Gets the Edge with Massive Membership Growth

Sep 29, 2022

Syosset experiences a 75% increase in membership, making them one of the largest chapters in New York. They are preparing for competition and can’t wait to Get the Edge!

Leadership

Top 5 Leadership Podcasts to Listen to this International Podcast Day

Sep 27, 2022

As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.

Case Study of the Week

Case Study of the Week: What is Accrual-based Accounting?

Sep 26, 2022

Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.

DECA News

Anderson Advisors and DECA Inc. Announce Partnership

Sep 23, 2022

Anderson Business Advisors partners with DECA to create scholarship and internship programs for emerging leaders and entrepreneurs.

Partners

Introducing "DECA at the Bell" by BusinessU

Sep 20, 2022

DECA has partnered with BusinessU to create a new role-play prep series! “DECA At The Bell” is an interactive, video-based series. Each video features two hosts who take something going on in the world of business and relate it back to DECA performance indicators.

Case Study of the Week

Case Study of the Week: To Open or Not to Open... on Sundays

Sep 19, 2022

Step into the role of general manager at Johnson Family Elite, a local automobile dealership that sells both new and previously-owned Elite vehicles. The owner of the local dealership is considering a change to the days the business is open.

Compete

2022-2023 District-Level Competitive Event Instructional Areas Announced

Sep 15, 2022

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Chapter Strategy

One DECA: September 2022

Sep 13, 2022

Check out what you missed on the September 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Case Study of the Week

Case Study of the Week: Strategies to Better Market Services to the Male Customer Base

Sep 12, 2022

Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.

Conferences

Leadership Conferences: Are They Worth The Hype?

Sep 7, 2022

Picture this: You’re traveling with your friends to a big city to learn from the best of the best while exploring your surroundings and yourself. Sounds too good to be true, but DECA makes it happen!

Chapter Strategy

Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter

Sep 5, 2022

As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.

Case Study of the Week

Case Study of the Week: Best Brand for Mixed-use Space

Sep 5, 2022

Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.

Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Spotlights

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with DECA's Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Go The Extra with the Collegiate DECA Leadership Passport Program

Aug 13, 2025

Go the Extra and stand out through the Leadership Passport Program! The Leadership Passport Program encourages members to plan activities and participate in events that enhance the member experience.

Case Study of the Week

Case Study of the Week: Investing in Smart Carts

Aug 11, 2025

Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.

Spotlights

Extra, Extra! Write All About Your DECA Experience

Aug 7, 2025

Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Not sure where to start? Discover why you should submit, what to submit and how to submit your DECA story in this article.

Spotlights

Behind the Booth: How to Run an Impactful DECA Recruitment Table

Aug 7, 2025

Your DECA recruitment booth is your chapter's initial impression. Learn how to develop a captivating booth, tell your story authentically and turn interest into enrollment. This guide contains the essentials of what exactly works to get prospects to pause, listen and sign up.

DECA News

Download the 2025-2026 Collegiate DECA Guide

Aug 5, 2025

The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Case Study of the Week

Case Study of the Week: Can Posh be Swag?

Aug 4, 2025

Step into the role of the owner of Posh, a luxury portable charger for mobile phones. The director of sales wants you to choose a new sales channel that will increase sales but not damage the brand image.

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Spotlights

GCU Collegiate DECA Walks to End Epilepsy

Jan 31, 2024

Collegiate DECA GCU has historically participated in many charitable fundraisers and activities. We specifically target community service activities that support causes that affect our members and causes in which our members have a philanthropic interest.

Spotlights

DECA from a Law School Prospect

Jan 30, 2024

Although my trajectory does not lead me toward the traditional business landscape, I am grateful for the skills that DECA has helped me unearth and cultivate in preparation for my legal future.

Spotlights

Setting Sail as Southwest Minnesota Collegiate DECA's VP

Jan 30, 2024

My role as Vice President is not just a title; it's a personal commitment to inspire, guide and empower. Let’s set sail on this leadership journey and chart a course toward a future of collective achievement and prosperity.

Spotlights

The Role of Emotional Intelligence in Leadership

Jan 29, 2024

Learning business is not just about mastering financial acumen or strategic planning; it's about understanding the balance of human emotions that underlies every decision and interaction.

Case Study of the Week

Case Study of the Week: Generational Inclusion in the Workplace

Jan 29, 2024

Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 26, 2024

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Chapter Strategy

One Diamond: January 2024

Jan 25, 2024

Check out what you missed on the January 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Career Insights

7 Retail Industry Predictions for 2024

Jan 24, 2024

Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

Case Study of the Week

Case Study of the Week: Adding Live-streaming as a Sales Channel

Jan 22, 2024

Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.

Chapter Strategy

One DECA: January 2024

Jan 18, 2024

Check out what you missed on the January 2024 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

That is SO Fetch with Georgia DECA

Jan 17, 2024

Throughout your life, there will always be Mean Girls. Use this interactive and engaging workshop by the Georgia DECA team to teach members how to deal with the Reginas, the Karens, and the ins and outs of conflict resolution, all while maintaining a positive personal brand.

Spotlights

Using Your DECA Chapter to Spread Awareness

Jan 17, 2024

Learn about new and interesting ways to involve your DECA chapter in creative and inspiring community awareness efforts through Cypress Bay's Community Awareness Project, Project HOPE!