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Apply to Join the 2026-2027 DECA Content Creators
The 2026-27 DECA Content Creators will help increase the DECA brand by showcasing their unique DECA experience. Content creators gain exclusive access to insider information while working to increase DECA's digital presence.
The Surprising Benefits of Volunteering
Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.
From Vision to Victory: How SMART Goals Transform a DECA Chapter
At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.
Sparking Sales: The Business of the Fourth of July
This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.
Download the 2026-2027 DECA Guide
The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!
Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive
From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.
Get to Know the 2026-27 Executive Officer Team
As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.
How to Discover Your Next Big Thing
Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.
The Summer of DECA Quest
Welcome to Camp DECA, the ultimate summer destination for emerging leaders! Whether you're snapping photos or completing trivia questions, Summer of DECA is your chance to earn ultimate camper bragging rights.
The Step-by-Step Guide to Meet with Congressional Representatives
Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.
Congratulations to the Members that Achieved SBE Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!
Preparing for Success: Summer Competition Preparation
Taking steps during the summer sets you up for success when competitions begin. Whether you’re competing in a prepared event or a role-play event, getting started early can make a huge difference.
DECA and Piper Sandler Complete 43rd Semi-Annual Survey of 7,000 U.S. Teens
DECA and Piper Sandler completed the 43rd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across the U.S. with an average age of 16.2 years.
Case Study of the Week: Rules on Employee Dating
You are to assume the role of human resources director for Couch Games, an independent developer of multi-platform and mobile video games. The president of the company has asked you to recommend a workplace procedure regarding staff dating.
Collegiate DECA Celebrates the Top 10 Chapters at ICDC
Collegiate DECA is excited to announce the top 10 membership chapters for the 2021-2022 academic year that received recognition during Collegiate DECA's International Career Development Conference in Baltimore, MD.
Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.
Case Study of the Week: Great Success leads to Big Decisions
You are to assume the role of an entrepreneur that has created a line of all-natural hair care products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products and decide which is the best sales channel for the company to reach the target market.
Marriott's Apoorva Gandhi to Keynote Collegiate DECA ICDC 2022
DECA is pleased to announce Apoorva Gandhi, Vice President, Senior Vice President, Multicultural Affairs, Social Impact and Business Councils at Marriott International, Inc., will deliver the keynote during the 2022 Collegiate DECA International Career Development Conference Grand Opening Session.
4 Steps to Better Budgeting
“Where did all my money go!?” If you find yourself asking that question at the end of every month or in the days before your next paycheck, it’s time to get your budget in shape. Don’t have a budget? No problem! It’s easy to get started.
Case Study of the Week: Promoting Unique Service to Traveling Families
You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.
Congratulations to DECA's 2021-2022 Scholarship Recipients
DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!
Case Study of the Week: A Dilemma in the Produce Department
You are to assume the role of director of produce operations for City Foods, a regional grocery store chain with 50 locations. The vice president of merchandising has asked you to analyze a produce vendor and determine whether or not the chain should continue to sell its products.
Case Study of the Week: Value the Customer Before the Coin
You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.
Case Study of the Week: Mattress Company Adds to the Product Mix
You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.
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Download Your American Marketing Association (AMA) Associate in Marketing Management Certificate Now
The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.
Case Study of the Week: Destination Skillcation
Step into the role of the marketing consultant hired by Bird Investigate, a company that offers bird-watching and bird-identifying tours. The owner of Bird Investigate wants you to rebrand the company.
Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports
If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.
Download ICDC 2026 Certificates and Competitor Performance Reports
Learn how to download certificates and competitive event performance reports from DECA's 2026 Collegiate and High School International Career Development Conferences.
Register Now for the APSI + DECA Toolkit Webinar Hosted by College Board
DECA advisors have been asking about the AP/DECA “toolkit” that advisors will be able to access, not just to prepare students for the AP Exam in the Spring of 2027, but also to better prepare them for DECA competitive events.
The 5 Messages Every DECA Member Should Send After a Conference
Sending thoughtful messages after a conference can turn brief conversations into lasting friendships, collaborations or professional relationships. Taking the time to send these messages strengthens your network and makes the most of the connections.
The 2026 DECA ICDC Pin Economy
ICDC 2026 was buzzing with people trading, bargaining and searching for the pins that were gaining popularity in real-time. Some pins came in with “high value,” while others unexpectedly gained traction as word spread among students.
DECA Announces Competitive Event Topics and Updates for 2026-2027
Get a head start on the 2026-2027 competition season with DECA's updates, topics and resources for next year's competitive events program.
DECA ICDC 2026 Post Conference FAQs
Find the answers to commonly asked post-ICDC questions about results, awards, photos, press releases, trophies and more, plus information on next year's conference.
Announcing DECA's 2026 Conference Lineup
DECA has a full lineup of educational conferences for its members and advisors coming in the 2026 academic year and beyond. Check out where we're heading next!
Case Study of the Week: A Kid Character On Social Media
Step into the role of the director of corporate communications for Orangey, a popular animated series for preschoolers. The president wants you to decide how to proceed on social media and develop a communications plan that will deliver a strategic message.
DECA Announces the 2026-2027 Membership Campaign: Next Big Thing
Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.
