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Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior
While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.
Small Steps, Big Impact: Go the Extra During CTE Month
This month is your moment to step not only into the professional realm, but also the legislative realm. Here’s a look at how you can meet with your elected officials during CTE Month and beyond.
Super Bowl Advertising: Is It Worth It?
For DECA members, Super Bowl advertising demonstrates an important lesson: success is driven by preparation and strategy, not budget alone. Even on the biggest stage, impact depends on execution.
Mastering the Mindset for Competition
From your very first role-play to stepping into a final round at ICDC, that mix of excitement and anxiety is almost unavoidable. Being nervous can sharpen your focus, fuel your energy and push you to perform at your best.
How Every Student Can Advocate for CTE
Advocacy does not require a title, a podium or even a formal meeting. It starts with everyday actions and intentional choices that elevate the value of CTE in schools, communities, DECA and beyond.
From Career Clusters to Campuses: Navigating College Success with DECA
Ask almost any senior what they’re most nervous about when it comes to college, and you’ll probably hear the same answer: choosing a major. With so many options, it’s easy to make a decision. That’s where DECA makes a real difference.
Preparing for the Business World of 2026: A DECA Member's Guide
DECA members are preparing for careers in a world where yesterday's strategies cannot necessarily guarantee tomorrow's success. Here are three essential skills every member should implement to thrive in 2026 and beyond.
February is CTE Month: Tips for Getting Involved
Advocacy is something every DECA member can take part in. Check out these advocacy tips shared by DECA members who have seen firsthand how speaking up can create opportunities and protect funding.
Congratulations to the 2025-26 Nestlé Professional Solutions Beverage Marketing Challenge Winners
DECA and Nestlé are pleased to announce the winners of this year’s NPS Beverage Marketing Challenge.
5 Things I Learned as an Association Officer Outside the Classroom
Beyond the metrics and milestones, my greatest takeaways have been the lessons I learned along the way. Here are the five things that I definitely learned in DECA outside of the classroom.
Leadership in Action: Decision Making and Management in DECA
Learn from President and Executive Vice President of Winston Churchill DECA, Alina Choudhury and Mason Schiff, as they share insights into guiding their chapter and making decisions.
College is No Longer One-Size-Fits-All: How Students are Redefining Success Before Day 1
For decades, college success followed a familiar formula. Today, students are beginning to question that model. This shift is changing how students define college success, and it often begins well before students ever step onto a campus.
Summer and Competition Preperation is in Session
Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.
A Leader’s Checklist for Preparing for a New School Year
For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.
5 Ways to Lead Outside of DECA
While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.
Be a Founder: 6 Steps to Bring Collegiate DECA to Your University
During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.
Simple Ways to Balance Work, Life and DECA
Balance does not mean doing everything perfectly. It means finding a routine that helps you stay organized, communicate clearly and take care of yourself.
Get to Know the 2026-27 Collegiate DECA Executive Officer Team
As the 2026-27 Collegiate DECA Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.
How to Discover Your Next Big Thing
Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.
The Summer of DECA Quest
Welcome to Camp DECA, the ultimate summer destination for emerging leaders! Whether you're snapping photos or completing trivia questions, Summer of DECA is your chance to earn ultimate camper bragging rights.
The Step-by-Step Guide to Meet with Congressional Representatives
Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.
What Collegiate DECA Has Taught Me About Networking
Before DECA, I used to think networking meant adding random people on LinkedIn. But over the last few years, I’ve learned that networking is much more than that. Here are 5 things that DECA has taught me about networking.
Goal Setting for Your Collegiate DECA Chapter
Before diving headfirst into working towards accomplishing your chapter's goals, here are a few important steps each chapter should take when setting goals.
Building Your Brand for Future Success
No matter the setting, your personal brand can influence future opportunities. Discover the building blocks you can establish to ensure a successful brand, especially whenever it comes to being the NEXT BIG THING.
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Leadership That Lasts: How to Keep Growing Throughout the Semester
Whether you are helping a classmate or taking on a new challenge, each day is an opportunity to grow into a stronger leader. Here are four ways you can continue developing as a leader this semester.
DECA and Piper Sandler Complete 50th Semi-Annual Survey
DECA and Piper Sandler completed the 50th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 10K teens across the U.S., with an average age of 15.7.
Celebrate DECA Month this November
#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.
DECA Welcomes College Board as Strategic Partner
This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.
Case Study of the Week: Designing Album Cover Art
Step into the role of a marketing communications consultant. You have been hired by the manager of the folk-rock band Kingsley, to create branding for their upcoming debut album.
Elevating DECA in the Classroom: Highlights & Insights from AMPED 2025
This three-day conference featured an industry immersion series and two days of educational sessions on implementing DECA into the classroom.
How to Grow Through Mentors and Sponsors
No matter where you are in your career, mentors and sponsors can play a vital role in that journey. Whether you’re gearing up for your first job or trying to transition into a new role, finding the right mentor or sponsor can be pivotal.
Meet the ENGAGE 2025 Keynote Speaker
As a UCF alum and entrepreneur who turned her own adversity into impact, Jessica Villages is passionate about helping the next generation rise as confident leaders.
Download the Collegiate DECA Engage Program
Get ready to gather with 200 Collegiate DECA members at ENGAGE in Tampa! Download the conference program to view the complete agenda.
NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion
According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.
Go The Extra Scare: Fall-Inspired Themes For Your Chapter Meetings
October is such a versatile month, and holding meetings that engage members during this season is a great way to boost chapter participation and growth.
Maximizing Your Sales Interview Success
Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.
