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Case Study of the Week: Redesigning All-Star Weekend
Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.

Download ICDC 2025 Certificates and Competitor Performance Reports
Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports
If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Case Study of the Week: Creating a Ring of Champions
Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.

Farewell from Your 2024-2025 High School Division Executive Officers
As we bid farewell as your 2024-2025 High School Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #BeTheOne.

Congratulations to the 2025-2026 Marriott Foundation Curriculum Grant Recipients
Congratulations to the following chapters selected to receive the VBC–DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE
DECA Inc. has earned recognition from ASAE with a 2025 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

Case Study of the Week: Incentive to Return to Office
Step into the role of the director of human resources for Smart Venture. The president would like you to examine the current total rewards system and create an incentive for employees to return to working in the office.

Congratulations to the Top Teams in the 2025 Non-competitive Stock Market Game
DECA Inc. is pleased to announce the top teams in the 2025 Non-competitive Stock Market Game, administered by the SIFMA Foundation.

Previous ICDC Competitive Event Winners
Congratulations to the competitive event top performers from past DECA International Career Development Conferences.

DECA Announces Competitive Event Topics and Updates for 2025-2026
Get a head start on the 2025-2026 competition season with DECA's updates, topics and resources for next year's competitive events program.

Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?
Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!

How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Alumni: Tell Us Your DECA Story!
DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week: Luggage For Rent
Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Shop DECA FAQs & Answers
How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA and the NRF Foundation Celebrate 30 Years of Partnership
For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter
From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Building and Leading a Strong Officer Team
Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Stepping Into DECA: Lessons From My First Year
Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.

Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics
At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.

Mastering Money: Why Finance Events Are Essential for DECA Members
Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.
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A Note for the Overachievers: How to Thrive During the Mid-Year Grind
Overachievers often find themselves caught between wrapping up the semester and preparing for the year ahead as December rolls in. This is when the pressure peaks, and maintaining balance becomes crucial. Here’s how you can keep your drive without sacrificing your well-being.

Celebrate Entrepreneurship Month with Intuit for Education
Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.

From Aspiring Member to Association President
Like many students, I joined Collegiate DECA to develop my skills and connect with others. What I didn’t expect was how this organization would shape my future and allow me to serve as Oklahoma's Association President.

Case Study of the Week: Choosing the Right Channel
Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.

Wayne State DECA Launches: A New Era for Student Leaders
Wayne State University proudly launches its DECA chapter, which is dedicated to empowering students with professional skills, networking and business experience.

Congratulations to the Members that Achieved SBE Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

The Ultimate Recap of the 2024 Power Trip
Filled with workshops, the Competitive Excellence Experience and a VERY memorable DECA After Dark at the NASCAR Hall of Fame, members from across the globe had the opportunity to grow as leaders and network with others doing the same.

Over 2,500 DECA Members Gathered at the Ultimate DECA Power Trip in Charlotte
From November 15-17, 2024, over 2,500 DECA student and advisor members attended the Ultimate DECA Power Trip in Charlotte, NC. Congratulations to the Competitive Excellence Experience top performers!

Announcing the 2024-2025 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2024-2025 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week: Spend, Spend, Spend!
Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.

Comfortable Being Uncomfortable: WCTC Collegiate DECA's Mini-Golf Social
WCTC Collegiate DECA strengthened team dynamics through the chapter's Mini-Golf Social. Members can apply this experience to the workplace and Be the One in Collegiate DECA.

The Importance of Professionalism
Professionalism can differentiate you from others in your industry and set you at a competitive advantage, which could lead to promotions and raises. How you show up matters!