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Leadership

DECA Seniors: The Home Stretch of High School

Apr 2, 2026

As college decisions hit inboxes, the temptation to take a step away from academics and extracurriculars is real. But for a DECA senior, these few weeks can serve as a launchpad for your future success.

Chapter Strategy

Activities To Do After Your Association Conference

Apr 2, 2026

There are so many ways to bond with your chapter outside of DECA conferences! The focus is on making sure you end the year strong while still having a lot of fun in DECA.

Partners

April is Financial Literacy Month: Join the Movement with DECA

Apr 1, 2026

Now is the time to boost financial confidence in your classroom with a plug-and-play, 60-minute activity that requires zero prep and no prior finance teaching expertise.

Career Insights

From Profile to Portfolio: Building a Professional Online Resume

Apr 1, 2026

For DECA members preparing for internships, leadership opportunities or future careers, creating a professional online resume is a powerful way to showcase your skills and experiences.

College Success

Financial Literacy Month: Saving for College

Apr 1, 2026

Financial Literacy Month is about learning how to invest in your future. Saving for college may seem intimidating, but preparation, confidence and smart decision‑making are what students carry forward.

Conferences

Maximizing the Experience of a Lifetime: DECA ICDC

Apr 1, 2026

Once you are at ICDC, you may be wondering: How can I make this experience truly exceptional? The answer isn’t just in what you do, it’s in how intentionally you choose to experience every moment.

Conferences

Own Your Moment in Atlanta

Apr 1, 2026

You’ve made it! It’s ICDC 2026 time in Atlanta, Georgia. The choices you have to GO THE EXTRA in Atlanta are limitless. Here are seven ways to make the most of your time in ICDC.

Chapter Strategy

Defining Your DECA Legacy

Apr 1, 2026

As the bright lights of ICDC begin to dim, and if this is your final year in DECA, you may be met with a new realization: what comes next? Learn how to ensure your impact lasts for years to come.

Conferences

Download the 2026 DECA ICDC Program + Mobile App

Mar 30, 2026

Get ready to gather with 26,000 attendees at DECA's International Career Development Conference in Atlanta, GA! Download the conference program now to start planning your custom experience.

Case Study of the Week

Case Study of the Week: Employee Engagement Survey

Mar 30, 2026

Step into the director of human resources at Revolution Marketing, a marketing agency with 100 employees. Revolution Marketing’s employees hold positions in marketing, sales, design, public relations and account management.

Career Insights

March Marketing: A Billion Dollar Event

Mar 27, 2026

Whether it's sponsorship deals or actual product sales, March Madness has become a major competitor in the sports industry. With this highly anticipated event, the NCAA can generate $1 billion in revenue solely from March Madness.

Partners

How to Purchase & Download Your AMA Associate in Marketing Management Certificate

Mar 27, 2026

Eligible DECA members can now purchase and download their AMA Associate in Marketing Management Certificate thanks to DECA's partnership with the American Marketing Association.

Chapter Strategy

From Success to Successor: DECA Chapter Leadership Transitions

Apr 1, 2024

With chapters constantly looking to grow and improve, a key step in doing so is ensuring that there is a smooth transition from each officer team to the next. Discover essential steps to create a seamless handover of leadership roles, from refining constitutions to mentoring incoming teams!

Leadership

Creating a Leadership Legacy: Investing in Yourself, Investing in Collegiate DECA

Apr 1, 2024

The greatest legacy we can leave is not measured in titles or accolades but in the lives we touch and the impact we make. So, let us continue to invest in ourselves and each other, and together, let us write the next chapter in the remarkable story of Collegiate DECA.

College Success

Final Exam Survival Guide

Apr 1, 2024

As we gear up for the grand finale of finals week, I thought I'd drop some wisdom to make this journey more exciting. As your trusty Collegiate DECA Executive Officer, I've curated a survival guide that's more thrilling than a blockbuster movie.

Career Insights

Financial Literacy 101: It’s Never Too Early to Start

Apr 1, 2024

In an increasingly complex and interconnected world, financial literacy is a prerequisite for success and stability. High school students who prioritize developing this skill set early on position themselves for a future marked by financial independence and security. Read how you can set yourself up for financial success early here.

DECA News

Congratulations to DECA's 2023-2024 Scholarship Recipients

Mar 26, 2024

DECA is pleased to announce the 2023-2024 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: Fair and Inclusive Employee Benefits

Mar 25, 2024

Step into the role of the senior vice president at Jamwell Pets, a company that produces varieties of foods for dogs and cats. The president of the company wants your team to determine how to respond to unethical allegations regarding employee benefits.

DECA News

DECA Announces the 2024-2025 Membership Theme: Be The One

Mar 25, 2024

When you join DECA, you're not just another member; you're part of a global network of emerging leaders and entrepreneurs who are shaping the future. It's time to step up, stand out and Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Creating a Marketing Plan for New Merchandise

Mar 18, 2024

Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

Career Insights

How the Metaverse is Driving the Next Generation of Retail Workforce Development

Mar 15, 2024

Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Case Study of the Week

Case Study of the Week: Ethical Awards in Travel and Tourism

Mar 11, 2024

Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

Conferences

Exploring Austin with Texas Collegiate DECA

Mar 6, 2024

One of the hardest parts of exploring a new city is deciding what to do and where to eat. We’ve got you covered! Our officers have put together a list of some local (and personal) favorites for you to try out.

DECA News

Congratulations to the 2023-2024 Leadership Passport Recipients

Mar 5, 2024

Congratulations to the 2023-2024 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

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Partners

MDA Holiday Retail Campaigns

Dec 2, 2025

This holiday season, your generosity can make a lasting impact. Every donation helps bring break throughs in treatment, expert care, and essential resources to children and adults living with muscular dystrophy and related diseases.

Compete

SBE Chapter Certification Submission Site Is Open

Dec 2, 2025

The SBE chapter certification submission site is now open for chapters to submit their projects. Check out this article for key reminders as you prepare to submit your project.

Case Study of the Week

Case Study of the Week: The Risks and Rewards of Investing

Dec 1, 2025

Step into the role of an investment advisor. A client has asked you about the risks and rewards of investing.

Chapter Strategy

Preparing for 2026 with Collegiate DECA

Dec 1, 2025

Winter Break is fast approaching, and you might be wondering, How can I stay involved with DECA? This article outlines the various opportunities available for you to stay engaged with our organization and prepare for the next semester.

Chapter Strategy

Reflect, Reset, Rise: Takeaways from 2025

Dec 1, 2025

As the year ends, it’s the perfect time to pause and reflect on everything this season of DECA has taught us. 2025 wasn’t just a year of activity; it was a year of impact. Here are five big takeaways DECA members can carry into 2026 and beyond.

Chapter Strategy

Going the Extra with Professional Membership

Dec 1, 2025

Looking for ways to grow your chapter and engage members in meaningful ways? Professional membership is the key to unlocking new opportunities.

Chapter Strategy

The Gift That Keeps on Giving: Making the Most Out of Scholarship Season

Dec 1, 2025

This holiday season, remember that some of the most meaningful gifts come from effort, passion, and perseverance. By dedicating time to scholarship applications, you’re not just applying for financial aid; you’re investing in your dreams.

Chapter Strategy

Evaluating Your Chapter's Mid-Year Success: A Guide for Chapter Officers

Dec 1, 2025

Taking the time to evaluate your chapter's mid-year success is about understanding your members, your goals, and the impact you're having on them.

Compete

Your Guide to Becoming a Finalist in DECA

Dec 1, 2025

If you’re aiming for a finalist-quality performance in DECA competition, it takes more than just “doing the test." Here are high-impact strategies that go beyond the basics, helping you compete with purpose, plan and confidence.

Chapter Strategy

Elevate Your Chapter Meetings to the Next Level

Dec 1, 2025

As student leaders, it’s our responsibility to continually innovate and attract as many members as possible to our meetings. Here are seven creative chapter meetings to be the start to your chapter’s best meetings yet.

Spotlights

Behind Every Chapter is a Leader to Thank: A DECA Advisor Spotlight for Thanksgiving

Nov 27, 2025

This Thanksgiving, Winston Churchill DECA is spotlighting our advisor, Ms Showen, whose dedication and leadership have helped our chapter thrive. Discover more about her journey as an advisor and her reflections on being part of the DECA community!

Case Study of the Week

Case Study of the Week: Choosing Merchandise For a New Demographic

Nov 24, 2025

Step into the role of the merchandising manager for Bright Ties, a women’s apparel retailer. The director of merchandising wants your help in planning merchandise assortment to appeal to a new demographic.