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From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch
When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.

DECA Announces Expanded Partnership with IBM SkillsBuild to Empower Members & Advisors with Cutting-Edge Resources
All DECA members and advisors will gain free access to IBM SkillsBuild’s library of interactive courses, digital learning modules and recognized industry credentials.

Get Recognized with a DECA Inc. Scholarship
We are thrilled to announce that DECA's scholarship program for the 2025-2026 academic year is now open for submissions! This is your opportunity to receive financial support for your education while being recognized for your accomplishments.

It Starts with You: Leading by Example in Every Moment
Leadership is the way you treat others, the effort you bring and the moments you choose to do the right thing, even when it’s not easy. Here are a few tips to help you lead by example in every moment!

Calling All Entrepreneurs: Celebrate Global Entrepreneurship Week
This November, Global Entrepreneurship Network will celebrate 18 years of helping millions of people unleash their ideas to start and scale new businesses through Global Entrepreneurship Week.

Case Study of the Week: Using Current Staff to Help Recruit New Staff
Step into the role of the director of human resources at the National Organization of Zoos and Aquariums (NOZA), a nonprofit organization that educates, promotes and advocates for local zoos and aquariums.

Pitch Decks: Your Questions Answered
New for the 2025-26 school year, six competitive events will replace the previously required 10-page written paper with a 20-slide pitch deck. Check out this article for answers to questions about the change to Pitch Decks.

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors
As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

In the Judge's Mind: What Makes You Stand Out in Your DECA Role-play
Go beyond the official rubric to reveal the unwritten expectations of role-play judges to hear from several experienced judges about the details that separate the solid role-plays from the unforgettable ones.

Advisor Best Practice Spotlight of the Week: Katrina McDowell
Discover how High Plains Technology Center advisor Katrina McDowell is engaging members in marketing management through the Woodward community.

Congratulations to the 2025 Competition University Chapter Climb Challenge Winners
Competition University and DECA Inc. are thrilled to announce the top three teams of the 2025 Competition University Chapter Climb Challenge!

The DECA Drop Episode 2: Personal Branding & Networking
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Top 5 Leadership Podcasts to Listen to this International Podcast Day
As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.

Case Study of the Week: What is Accrual-based Accounting?
Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.

Anderson Advisors and DECA Inc. Announce Partnership
Anderson Business Advisors partners with DECA to create scholarship and internship programs for emerging leaders and entrepreneurs.

Introducing "DECA at the Bell" by BusinessU
DECA has partnered with BusinessU to create a new role-play prep series! “DECA At The Bell” is an interactive, video-based series. Each video features two hosts who take something going on in the world of business and relate it back to DECA performance indicators.

Case Study of the Week: To Open or Not to Open... on Sundays
Step into the role of general manager at Johnson Family Elite, a local automobile dealership that sells both new and previously-owned Elite vehicles. The owner of the local dealership is considering a change to the days the business is open.

Case Study of the Week: Strategies to Better Market Services to the Male Customer Base
Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.

Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter
As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.

Case Study of the Week: Best Brand for Mixed-use Space
Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.

An Innovative Way to Increase Member Engagement
Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!

Selling Collegiate DECA: Tabling Talking Points
Are you ready to recruit new Collegiate DECA members at your next tabling event? Follow this guide to craft responses to commonly-asked questions.

Collegiate DECA Tabling Tips for Your Campus Activities Fair
Tabling at events is a great way to recruit new members and share the amazing things that your Collegiate DECA chapter does with your campus community. Use these tips to boost your recruitment efforts to raise awareness of your chapter with prospective members.

Case Study of the Week: Is It Truly STEM Approved?
Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”
Most Recent Articles
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Ingredients of Successful Chapter Leadership
Successful management for DECA depends on teamwork, roles, motivation, communication, flexibility, planning and leadership. These are the recipes for a successful team that can do incredible things and learn together.

Innovative Advisors Wanted for DECA's Advisor Best Practice Spotlight of the Week
Help DECA spotlight advisors from across the organization for their creative, original and effective best practices in their classroom and in their chapter.

Go The Extra with Back-to-School Resources for Your Chapter
We are excited to deliver all the resources you need to showcase “This Is How We Do DECA” in one branded box! This is your all-in-one kit to start the school year.

Stand Out with Gratitude: Why DECA Members Should Embrace Thank-You Notes
Gen Z was a generation raised on texting, DMs and 24/7 connectivity. Sitting down to write a thank-you card might feel outdated or even awkward. But in the professional world, that’s exactly what makes it such a powerful move.

From Idea to CDECA ICDC: A Step-by-Step Guide to Launching a Collegiate DECA Chapter
Starting a Collegiate DECA chapter might seem a lot at first, but with the right plan and the right team, it’ll become an exciting and rewarding journey. You’ll get to lead, compete, grow and build a legacy brand on your campus.

Balancing College and Collegiate DECA: Tips for Success
Being a Collegiate DECA member means pushing yourself to be a leader in and out of the classroom. Whether you’re juggling classes, jobs or leadership roles, staying on track takes strategy. Here are four key ways to balance both and thrive.

Excelling During Freshman Year
Your first year in college will be very different from anything you’ve experienced before, so make sure to enjoy your time and make the most of it. This article gives you some helpful tips for a successful first year of college.

Summer Kickoff Events: Starting the Year on a High Note
A summer kickoff event with your DECA chapter is one of the best ways to build early excitement, make important contacts and begin recruiting members even before the school year starts.

5 Ways to Maximize Your ELS Leadership Experience
Whether it’s your first time at ELS or you’re back for another summer of DECA excellence, these five tips will help you make the most of your ELS experience and ensure you leave more inspired, empowered and ready to lead!

Exploring Phoenix During ELS
With its vibrant downtown, warm weather and inspiring atmosphere, Phoenix is the perfect backdrop for leadership growth and unforgettable memories at ELS. Looking to make the most out of your time? Check out these spots before your departure!

Take Off with Travel Marketing
Not only is summer a time of increasing temperatures, but it's also a time of increased travel. Here are three marketing techniques used within the travel and tourism industry for you to consider during summer travel.

Making the Most of Your Summer with DECA
We’re well into summer, but your DECA journey doesn’t have to hit pause just because school is out. Whether you’re looking to build your resume, strengthen your leadership skills or stay connected with the DECA community, there are countless ways to make this summer one to remember!
