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Spotlights

First Place Wasn’t The Best Thing I Got From DECA

May 19, 2026

From making states to earning first place in PMFL and placing top 20 at ICDC, DECA gave me confidence, leadership skills, unforgettable friendships and lessons that will continue to shape my future long after I graduate.

Partners

16 Personal Finance Terms Everyone Should Know

May 18, 2026

Learning the language of personal finance is one of the most practical steps you can take toward feeling more in control of your money. This guide walks you through 16 essential terms, from everyday basics to more advanced concepts.

Case Study of the Week

Case Study of the Week: Tradeshow Planning

May 18, 2026

Step into the role of the owner of Splendid Foods, a business that produces varieties of protein bars, granola bars and other nutritious snacks. Your business partner has asked you to determine the marketing plan for a food industry trade show.

DECA News

Congratulations to the 2026-27 Marriott Foundation Curriculum Grant Recipients

May 13, 2026

Congratulations to the following chapters selected to receive the VBC–DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA News

Apply Today for the Adobe x DECA Luminary 2026 Program

May 11, 2026

The DECA Luminary Program is an opportunity for exceptional chapter advisors who not only excel in their roles but also show strong potential to mentor fellow advisors within their chartered associations by leading professional learning experiences.

Partners

Download Your American Marketing Association (AMA) Associate in Marketing Management Certificate Now

May 11, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Case Study of the Week

Case Study of the Week: Destination Skillcation

May 11, 2026

Step into the role of the marketing consultant hired by Bird Investigate, a company that offers bird-watching and bird-identifying tours. The owner of Bird Investigate wants you to rebrand the company.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports

May 8, 2026

If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Conferences

Download ICDC 2026 Certificates and Competitor Performance Reports

May 8, 2026

Learn how to download certificates and competitive event performance reports from DECA's 2026 Collegiate and High School International Career Development Conferences.

Chapter Strategy

Register Now for the APSI + DECA Toolkit Webinar Hosted by College Board

May 7, 2026

DECA advisors have been asking about the AP/DECA “toolkit” that advisors will be able to access, not just to prepare students for the AP Exam in the Spring of 2027, but also to better prepare them for DECA competitive events.

Conferences

The 5 Messages Every DECA Member Should Send After a Conference

May 7, 2026

Sending thoughtful messages after a conference can turn brief conversations into lasting friendships, collaborations or professional relationships. Taking the time to send these messages strengthens your network and makes the most of the connections.

Conferences

The 2026 DECA ICDC Pin Economy

May 7, 2026

ICDC 2026 was buzzing with people trading, bargaining and searching for the pins that were gaining popularity in real-time. Some pins came in with “high value,” while others unexpectedly gained traction as word spread among students.

Case Study of the Week

Case Study of the Week: An Ethical Partnership?

Dec 25, 2023

Step into the role of the director of partnerships at Body Positivity Society, a nonprofit organization that educates and promotes body positivity. The executive director wants you to analyze whether to accept a generous bid for partnership from a national apparel chain.

Case Study of the Week

Case Study of the Week: Learn a Foreign Language Month

Dec 18, 2023

Step into the role of the marketing communications specialist for Speak Now, a subscription-based language learning app. The senior vice president wants you to create messaging that will inform the public that December is “Learn a Foreign Language Month” and persuade them to use Speak Now.

Career Insights

10 Trends to Watch in 2024

Dec 15, 2023

DECA members always look for ways to learn more throughout their DECA experience. As we enter the 2024 calendar year, dive into the projected top trends that companies and consumers think will take the world by storm.

Chapter Strategy

One Diamond: December 2023

Dec 14, 2023

Check out what you missed on the December 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Compete

DECA Competitive Events: Use of AI

Dec 14, 2023

As artificial intelligence continues to evolve, it can be a tremendous tool to help companies and organizations enhance their productivity and work. However, the use of generative AI also comes with significant caution and ethical considerations.

Case Study of the Week

Case Study of the Week: Reducing Elder Fraud

Dec 11, 2023

Step into the role of a member of the fraud prevention team at Journey Bank. The vice president of the bank wants you to recommend controls the bank can put in place to reduce elder fraud and precautions the elderly can take to avoid scams and fraud.

DECA News

Congrats to the Collegiate DECA 2023-2024 Stock Market Game Session 1 Top Competitors

Dec 7, 2023

DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.

DECA News

Announcing the Collegiate DECA 2023 Virtual Case Simulation Competition Winners

Dec 6, 2023

This year, over 120 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Spotlights

JWU Takes on ENGAGE

Dec 4, 2023

It’s beneficial to get involved in National Student Organizations (NSOs) as it helps provide you with networking, job and professional development opportunities. Joining JWU DECA has allowed me to expand my résumé in ways that I didn’t think were possible.

Case Study of the Week

Case Study of the Week: Benefits and Risks of Opening a Business Line of Credit

Dec 4, 2023

Step into the role of a small business advisor. A small business owner has asked for information about the benefits and risks of opening a business line of credit and other forms of financial assistance.

Chapter Strategy

Unleashing Your Potential During Winter Break

Dec 1, 2023

Want to make the most out of your break but not sure how? Here are the top six things to put on your to-do list as you take time off to gain the skills and preparation you need throughout the year!

Compete

Competition Power Moves: Mastering Body Language

Dec 1, 2023

Effective body language can enhance your message, captivate your audience and leave a lasting impression. Let's explore the importance of proper body language when presenting and review pro tips to excel in DECA competition.

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College Success

College is No Longer One-Size-Fits-All: How Students are Redefining Success Before Day 1

Jan 27, 2026

For decades, college success followed a familiar formula. Today, students are beginning to question that model. This shift is changing how students define college success, and it often begins well before students ever step onto a campus.

DECA News

Congratulations to the 2025-26 NAA Auction Marketing Campaign Challenge Winners

Jan 27, 2026

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2025-26 Auction Marketing Campaign Challenge.

DECA News

Congratulations to the 2025-26 Lead4Change Community Service Challenge Winners

Jan 26, 2026

DECA and Lead4Change are pleased to announce the winners of this year’s Community Service Challenge.

Case Study of the Week

Case Study of the Week: Supply And Demand Pricing

Jan 26, 2026

Step into the role of the owner of City Plowing, a small business that provides snow removal services. A new employee wants you to explain why non-contract pricing increases after a blizzard or ice storm.

Compete

Go The Extra: Tips from Previous Winners on Winning DECA Glass 

Jan 23, 2026

DECA’s community has been essential in helping establish connections within competition and networking. Here are tips that are sure to help you chase your dream of winning DECA glass this year!

Chapter Strategy

The DECA Drop Episode 3: Campaigning and Competition Season

Jan 23, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

DECA News

Congratulations to the 2025-26 MDA Disability is Diversity Challenge Winners

Jan 23, 2026

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge.

DECA News

Congratulations to the 2025-26 Adobe Personal Branding Challenge Winners

Jan 23, 2026

Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 22, 2026

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Spotlights

Building Competitive Readiness: Sycamore's Mentoring Program

Jan 21, 2026

Structured mentoring programs, like the one implemented at Sycamore, can be applied by any chapter and have the potential to bolster member confidence, preparation and performance nationwide.

Chapter Strategy

Wisconsin Collegiate DECA's Secret Recipe to New Chapters

Jan 21, 2026

By prioritizing community, visibility and support, Wisconsin Collegiate DECA created a recipe for both member retention and new chapter expansion.

Chapter Strategy

Why CTE and DECA Advocacy Matters

Jan 20, 2026

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!