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Adobe and DECA Partner to Elevate Integrated Marketing Campaign Instruction
This professional-grade roadmap was built with input from Adobe employees specializing in campaign strategy and design, agency management and marketing technology to ensure a real-world, professional approach.

Tricks (and Treats) for Planning Your Chapter’s DECAween Social
Spooky season is here and it’s the perfect time to host a DECAween social event your chapter will never forget! From themed games to creative snacks, here are some tricks (and treats) to make your event a scream.

Case Study of the Week: Is Just Dance Enough?
Step into the role of the founder of Just Dance, a chain of children’s dance studios. You and your business partner started Just Dance to give children the unique environment of learning dance recreationally rather than competitively.

How to Win Role-plays: The Art of Being Performative
Winning a DECA role-play is not always about who knows the most; it’s about who acts like they do. Welcome to the art of being performative – not in the “acting fake” sense, but in how you bring your ideas to life.

Wisconsin DECA Trick or Can
Each October, DECA chapters across Wisconsin participate in Trick or Can, a statewide initiative that turns a night of trick-or-treating into a mission to fight hunger.

Navigating College Finances: Everything Students and Parents Need to Know
Navigating college finances can be a complex and sometimes stressful task for both students and parents. Explore the ins and outs of college expenses - from financial aid and scholarships to budget management and part-time job opportunities.

5 Key Features of a Winning Scholarship Essay
Let’s explore five key features that can help you craft a scholarship-winning essay and increase your chances of securing that much-needed scholarship.

Inclusivity in DECA: Building a Chapter That Welcomes Everyone
For DECA members to thrive, they need to feel seen, heard, and, most importantly, welcomed. Here are a few simple but powerful ways to build that kind of culture in your chapter

Trick or Treat: Seasonal Business Moves
From burrito deals to ketchup turned “blood,” companies get creative every October, though not every idea is a treat. Check out the best campaigns that nailed it and the trick campaigns that missed the mark!

Spirit Box and DECA Celebrate 10 Years of Partnership
Since 2015, Spirit Box has been a dedicated supporter of DECA members and advisors, contributing to student success through competitive events, leadership development, and innovative programming.

Case Study of the Week: Dealing With Internal and External Public Relations
Step into the role of the director of public relations for Gemini Products. The president of the company wants you to create a company statement in response to public backlash over a company event and determine how to communicate with staff about providing information to reporters.

5 Ways to Improve Your SAT Score
Check out the most important tips when it comes to getting the best score on the SAT you can to help you optimize your college options or earn additional scholarships.

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports
If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Download ICDC 2026 Certificates and Competitor Performance Reports
Learn how to download certificates and competitive event performance reports from DECA's 2026 Collegiate and High School International Career Development Conferences.

Case Study of the Week: A Kid Character On Social Media
Step into the role of the director of corporate communications for Orangey, a popular animated series for preschoolers. The president wants you to decide how to proceed on social media and develop a communications plan that will deliver a strategic message.

DECA Announces the 2026-2027 Membership Campaign: Next Big Thing
Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.

Collegiate DECA ICDC 2026 Post Conference FAQs
We hope you enjoyed your time in Louisville for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

Case Study of the Week: Designing A New Branded Hotel TV Channel
Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.

Watch the DECA ICDC 2026 Grand Opening Session
The 2026 DECA International Career Development Conference Grand Opening Session is happening on Saturday, April 25, at the Mercedes-Benz Stadium in Atlanta, GA.

Introducing the 2026-27 Collegiate DECA Executive Officer Team
Congratulations to the newly-elected 2026-27 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Champions
Congratulations to the 2026 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in Louisville, KY.

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from Collegiate DECA's 2026 International Career Development Conference in Louisville, KY.

Farewell from the 2025-26 Collegiate Division Executive Officers
As we bid farewell as the 2025-26 Collegiate Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #GoTheExtra!
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Case Study of the Week: Accounting Software Applications at Gator Guides, LLC
You are to assume the role of an accounting software consultant hired by Gator Guides, LLC, a swamp tour company. The owner wants you to prepare a chart of accounts as the initial software implementation project and also make recommendations related to accounting software applications.

A Student's Guide to Starting a School-based Enterprise
School-based Enterprises take many forms, but no matter what product or service you sell, they're a great way to build management, supervision and leadership skills and raise funds for your chapter.

A Beginner’s Guide to Freshman Year of High School
DECA's North Atlantic Region Vice President shares three quick tips to help you make the most of your high school experience.

Maximize Your First Week: Tips for Preparing for a New Semester
In colleges and universities around the globe, students are gearing up for the start of a new semester. Take these tips to the classroom to maximize your first week!

Case Study of the Week: Creating a New On-Boarding Process
You are to assume the role of human resources specialist at Corbin & Associates, a financial consulting firm. The director of human resources has asked you to explore a new concept during the employee onboarding process.

Building a Pipeline of Future Hospitality Workers
Over the past year, recipients of the Marriott Foundation curriculum grants created many unique opportunities for students during a year filled with virtual instruction.

Guide for Recruiting New Freshmen Members
As a new school year begins, the next class of leaders are waiting to find a place they belong. This guide is full of selling points and recruitment techniques that you can use to grow your chapter for years to come.

Why Join Collegiate DECA?
Have you ever wondered what's involved with Collegiate DECA? Learn about the similarities and differences from the high school division and how to join an existing chapter on your future campus (or start your own chapter!)

Watch Now: DECA's 2021-2022 Membership Video
The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.

How to Maximize Your Chapter’s Recruitment
With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.

15 Steps to Build Your Brand on LinkedIn
Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.

Marketing, Communications, PR and Advertising: What's the Difference?
The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?
