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Spotlights

How your DECA Judge Thinks like a Shark Tank Investor

Jun 4, 2025

DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.

Spotlights

From FOMO to Finalist: How to Bounce Back After ICDC

Jun 3, 2025

Competing in DECA is an opportunity that shapes young business leaders in a multitude of ways. So whether you placed this year or not, your DECA journey is far from over. Set the precedent for a new year, one filled with growth, confidence and achievement.

Chapter Strategy

Recharge, Reassess and Restore: Your Chapter’s Guide to a Successful Summer

Jun 1, 2025

DECA doesn’t have to stop just because school is out. As a leader, take advantage of the summer months to prepare your chapter best to Go The Extra in the fall with three key tips: recharge, reassess and restore.

College Success

Navigating the Summer Before College

Jun 1, 2025

The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.

Chapter Strategy

The Best Leaders Go The Extra—Starting In The Summer

Jun 1, 2025

The summer months offer the perfect opportunity to get a head start on your goals before the school year kicks into high gear. Here are some tips to help you start your officer term off strong!

Leadership

Level Up This Summer: The Strength of Volunteering

Jun 1, 2025

Leadership doesn't end when the school year does, and neither should your impact. Volunteering is one of the most fulfilling ways to level up as a student, leader and citizen.

Chapter Strategy

Finish Strong, Start Stronger: Carrying This Year’s DECA Lessons into the Future

Jun 1, 2025

It’s time to reflect on all you’ve accomplished—and more importantly, what you’ve learned. As summer begins, you’re presented with an opportunity: to take those lessons and use them to fuel what’s next.

Case Study of the Week

Case Study of the Week: Redesigning All-Star Weekend

May 26, 2025

Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.

Conferences

Download ICDC 2025 Certificates and Competitor Performance Reports

May 20, 2025

Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports

May 20, 2025

If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Case Study of the Week

Case Study of the Week: Creating a Ring of Champions

May 19, 2025

Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.

DECA News

Farewell from Your 2024-2025 High School Division Executive Officers

May 13, 2025

As we bid farewell as your 2024-2025 High School Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #BeTheOne.

Spotlights

Non-Traditional SBE's: Printing and Engraving

Oct 28, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to printing and engraving shops.

Career Insights

From a Handshake to a Helping Hand: Connecting with Community Professionals

Oct 26, 2022

Stepping into a conversation with a professional can be intimidating, but with five key steps, you can create a connection that goes from an introductory handshake to a long-term career helping hand.

Spotlights

Sauk Rapids-Rice DECA's First Officer Induction Ceremony

Oct 24, 2022

Sauk Rapids-Rice DECA hosted its first successful officer pinning and induction! The event consisted of professional headshots, music, dinner, a formal presentation of the executive council and the induction of all other junior officers.

Case Study of the Week

Case Study of the Week: Using Research in Halloween Merchandising

Oct 24, 2022

Step into the role of the director of merchandising and operations for Fright Night Costumes. The senior vice president wants you to analyze new research information and decide how the stores should change current inventory.

Spotlights

Non-Traditional SBEs: Banks and Credit Unions

Oct 21, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to banks and credit unions.

Leadership

From Your Chapter to Your Community: All Those in Favor Say, “Let’s Vote!”

Oct 21, 2022

This November, general elections will take place. After registering to vote, research local poll locations, schedules and each candidate running. Be prepared to stand in line for your turn to vote on Election Day (Tuesday, November 8, 2022) or seek the availability of early voting.

Career Insights

Spotlight on Customer Service

Oct 17, 2022

What is customer service and why does it matter to your future career? Experts from Chick-fil-A, Men's Wearhouse, Publix and Walgreens share their thoughts.

Case Study of the Week

Case Study of the Week: Gambling with Financial Security

Oct 17, 2022

Step into the role of a financial advisor. A client has asked you for advice on investing for the future.

Spotlights

Blacksburg DECA's September Soiree Is a Success

Oct 14, 2022

In early September, Blacksburg DECA hosted its first annual "September Soiree" for potential members, including current marketing students and students enrolled in a marketing class next semester.

Case Study of the Week

Case Study of the Week: Peacocks on Board?

Oct 10, 2022

Step into the role of customer relations at Star Crest Airlines. Star Crest Airlines offers over 900 domestic flights daily and prides itself on its number one ranked customer service.

Leadership

Accepting Differences: Adding LGBTQ+ Inclusivity into Your Leadership Style

Oct 7, 2022

Tuesday, October 11, is National Coming Out Day. To many, this may be just an ordinary Tuesday, but for LGBTQ+ individuals, this is a day of celebration for being yourself—no matter how you identify. This article is the perfect stepping stone to help educate yourself and get the edge in an inclusive leadership style!

Partners

DECA Announces a New Partnership with Chick-fil-A

Oct 3, 2022

DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations

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Career Insights

Cupid or Corporate: The Marketing Behind Valentine’s Day

Feb 1, 2025

Hearts, chocolate and roses—oh my! It is officially the season of love; however, some companies see February 14th as a boost to their profits instead of a day of celebrating relationships. Take a look at the marketing behind Valentine’s Day.

Spotlights

You've Qualified for State CDC! But Now What?

Jan 30, 2025

Qualifying for DECA state is a big accomplishment that shows your hard work and dedication. While the excitement of qualifying is great, staying focused is key to success at the next level. Here are some beginner-friendly tips for #BeTheOne at State CDC this year!

Spotlights

How To Prepare Your Chapter For Collegiate DECA ICDC Success

Jan 30, 2025

Preparing for Collegiate DECA ICDC is a rewarding journey that brings your chapter closer together while building valuable skills. With early planning, dedicated practice and a focus on both personal and team growth, your members can make the most of this incredible opportunity.

Spotlights

Pitching for Entrepreneurship: Green Oaks DECA Takes the Stage

Jan 30, 2025

Green Oaks DECA recently participated in a unique "Giant Pitch for Entrepreneurship" class, where they learned the art of crafting compelling business pitches and presenting their innovative ideas to a panel of esteemed judges.

Spotlights

Leading the Future: The Power of Women in Business

Jan 29, 2025

The future of business is bright—and women are leading it. With representation, mentorship and education, female leaders are transforming industries and inspiring the next generation to redefine what’s possible.

Spotlights

Boosting Chapter Confidence With Competitive Event Preparation

Jan 29, 2025

Inspire, engage and spark your members' competitive skills and business mindsets in 3 attainable steps to make the most out of competitions.

Spotlights

Mindset Matters: Strategies to Stay Resilient During Life's Challenges

Jan 29, 2025

Whether it’s challenges in school, competition setbacks, or personal struggles, adversity is part of the journey. How we respond to those moments defines us. Here are strategies to help you stay positive and thrive during even the most challenging times.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 28, 2025

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Spotlights

Stephens College Introduces Innovative Course: The Immersive Collegiate DECA Experience

Jan 22, 2025

Stephens College has taken its CDECA program to the next level by introducing a groundbreaking course, BUS380: The Immersive Collegiate DECA Experience. This class offers students the unique opportunity to earn college credit while honing their business and leadership skills.

Chapter Strategy

Why Advocating for CTE and DECA Matters

Jan 21, 2025

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!