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Inside the Marketing of the Summer's Biggest Films
Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.
The Ripple Effect of Recruitment: The Impact of Interaction
Engaging in community-building activities and encouraging members to reach out to peers creates a welcoming atmosphere, enhancing the ripple effect and driving recruitment efforts.
Enhance College & Career Readiness: Complete Encourage® Forms by December 12
DECA has partnered with Encourage to help students map their post-secondary plans and provide our national office with feedback that strengthens DECA programs.
What to Expect on SAT Test Day
If you’re taking the SAT at a test center on a weekend, you may wonder what to expect. Here are a few things to know.
Changing the Way Personal Finances Are Taught
Intuit for Education is a free financial literacy platform designed to help Gen Z and Gen Alpha high school students become the most financially literate generations ever.
10 Free Things To Do in D.C. & Arlington
Discover 10 fun & free things your chapter can do this November while visiting D.C. and Arlington for the Ultimate DECA Power Trip.
2025-2026 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.
Finding Your Fit: How to Choose Your DECA Competitive Event
DECA’s competitive events program is one of the most exciting parts of being a member. However, with so many options, how do you find your fit? Check out these tips on how to choose your competitive event:
Case Study of the Week: Marketing to a Younger Demographic
Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.
Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.
When Should You Take the SAT?
Taking the SAT is a vital step in the college application process. The key is to stay informed, plan ahead, and select the dates that align best with your academic and personal schedule.
Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.
DECA Recognizes 2020-2022 Honorary Life Award Recipients
Honorary Life Membership is the highest award DECA can bestow on an individual. DECA is pleased to present four recipients of this distinctive and deserving fellowship.
DECA ICDC Grand Opening Session 2022
Watch the 2022 DECA International Career Development Conference (ICDC) Grand Opening Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.
Collegiate DECA 2021-2022 Stock Market Game Session 2 Top Competitors
DECA congratulates the following top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.
Case Study of the Week: Helping an Entrepreneur with Financial Planning
You are to assume the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family-owned business that is a retailer and manufacturer. The owner is trying to decide if the company should purchase insurance and begin the process of placing funds in investments.
DECA and Piper Sandler Complete 43rd Semi-Annual Survey of 7,000 U.S. Teens
DECA and Piper Sandler completed the 43rd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across the U.S. with an average age of 16.2 years.
Case Study of the Week: Rules on Employee Dating
You are to assume the role of human resources director for Couch Games, an independent developer of multi-platform and mobile video games. The president of the company has asked you to recommend a workplace procedure regarding staff dating.
Collegiate DECA Celebrates the Top 10 Chapters at ICDC
Collegiate DECA is excited to announce the top 10 membership chapters for the 2021-2022 academic year that received recognition during Collegiate DECA's International Career Development Conference in Baltimore, MD.
Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.
Case Study of the Week: Great Success leads to Big Decisions
You are to assume the role of an entrepreneur that has created a line of all-natural hair care products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products and decide which is the best sales channel for the company to reach the target market.
Marriott's Apoorva Gandhi to Keynote Collegiate DECA ICDC 2022
DECA is pleased to announce Apoorva Gandhi, Vice President, Senior Vice President, Multicultural Affairs, Social Impact and Business Councils at Marriott International, Inc., will deliver the keynote during the 2022 Collegiate DECA International Career Development Conference Grand Opening Session.
4 Steps to Better Budgeting
“Where did all my money go!?” If you find yourself asking that question at the end of every month or in the days before your next paycheck, it’s time to get your budget in shape. Don’t have a budget? No problem! It’s easy to get started.
Case Study of the Week: Promoting Unique Service to Traveling Families
You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.
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Meet the 2019-2020 Executive Officer Team
Elected at the 2019 DECA International Career Development Conference in Orlando, Florida, the 2019-2020 Executive Officer Team is eager to represent DECA members around the globe this year. Here we go, DECA!
Meet the 2019-2020 Collegiate DECA Executive Officer Team
Elected at the 2019 Collegiate DECA International Career Development Conference in Orlando, Florida, the 2019-2020 Executive Officer Team is eager to represent Collegiate DECA members this year. Y
Collegiate DECA 2018-2019 Leadership Passport Program Recipients
Congratulations to the following chapters and individuals for completing the requirements for the 2018-2019 Collegiate DECA Leadership Passport Program. This program encourages students to be engaged on campus and in their communities, and chapters to engage more fully with DECA’s programming year round.
Collegiate DECA's 2018-2019 Recognition Award Winners
Congratulations to the 2018-2019 Collegiate DECA Recognition Award winners!
DECA Scholarship Recipients 2018-2019
DECA is pleased to announce the 2018-2019 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarships to DECA members. Recipients who will be present at the 2019 International Career Development Conference will be recognized on stage.
DECA's 2019 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month, leading many DECA chapters to raise their voices in their schools, communities and associations to advocate on behalf of DECA and CTE through completing DECA’s Advocacy Campaign.
FIDM Entrepreneur of Tomorrow Challenge 2019 Winners
DECA Inc. and the Fashion Institute of Design & Merchandising (FIDM) are excited to announce the winners of the 2019 FIDM Entrepreneur of Tomorrow Challenge.
DECA's 2019 Emerging Leader Honor Award Recipients
The Emerging Leader Honor Award recognizes DECA high school seniors studying marketing, finance, hospitality, and management while also being an academically prepared, community oriented, professionally responsible, experienced leader through their participation in DECA.
Beat the Test Stress: 4 Tips to Ace Your Cluster Exam
While it might be relaxing to push aside studying right now, your future self will thank you for getting a head start. Instead of scrolling through social media between classes, use Quizlet to test your business knowledge!
2018-2019 DECA Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second qualifying round of the 2018-2019 Virtual Business Challenge. These students finished in the top two places in their region in one of the Virtual Business Challenge tracks. With approval from their chartered association, each team has earned an opportunity to compete at the DECA International Career Development Conference.
DECA's 2019 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2019 Chapter Certification!
