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Chapter Strategy

Not Going to ICDC? No Problem!

Mar 3, 2023

Many DECA members across the world are unable to attend the International Career Development Conference each year, but there are various ways to stay engaged and involved on a chapter, association and executive level, even if you are unable to attend ICDC.

Conferences

Sterling Hawkins to Keynote DECA ICDC 2023

Mar 2, 2023

DECA is pleased to announce that Sterling Hawkins, the founder of the #NOMATTERWHAT movement, will deliver the keynote during the 2023 DECA International Career Development Conference Grand Opening Session.

Career Insights

Utilizing Your Strengths and Your Weaknesses

Mar 2, 2023

You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

DECA News

Congratulations to the 2023 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 1, 2023

DECA and Knowledge Matters are excited to announce the winners of the 2023 Digital Presentation Skills Challenge.

Compete

Advice from DECA Competitive Event Judges

Mar 1, 2023

This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Career Insights

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control

Feb 27, 2023

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week

Case Study of the Week: Methods to Market an Inconvenient Location

Feb 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Chapter Strategy

One DECA: February 2023

Feb 21, 2023

Check out what you missed on the February 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

DECA News

Congratulations to DECA's 2023 Certified School-based Enterprises

Feb 13, 2023

Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2022-2023 Chapter Certification!

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

How your DECA Judge Thinks like a Shark Tank Investor

Jun 4, 2025

DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.

Chapter Strategy

Making the Most of Summer: Community Service Ideas for Collegiate DECA Members

Jun 1, 2025

Whether interning, working a summer job or enjoying a lighter class schedule, community service helps you stay connected to DECA’s mission of preparing emerging leaders and entrepreneurs.

Career Insights

The College Student’s Guide to LinkedIn

Jun 1, 2025

Let's be real, college is stressful enough without having the added stress of thinking about your future career. Here are five fun and practical ways to start using LinkedIn today to better your chances at landing your dream career.

Chapter Strategy

The Goal of Goals

Jun 1, 2025

Summer is a great time for college students to relax after the busy school year and difficult finals. It is also the perfect time to evaluate progress on your goals and start planning for the future.

College Success

Navigating the Summer Before College

Jun 1, 2025

The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.

Case Study of the Week

Case Study of the Week: Redesigning All-Star Weekend

May 26, 2025

Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.

Conferences

Download ICDC 2025 Certificates and Competitor Performance Reports

May 20, 2025

Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports

May 20, 2025

If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Case Study of the Week

Case Study of the Week: Creating a Ring of Champions

May 19, 2025

Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.

DECA News

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE

May 12, 2025

DECA Inc. has earned recognition from ASAE with a 2025 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

Case Study of the Week

Case Study of the Week: Incentive to Return to Office

May 12, 2025

Step into the role of the director of human resources for Smart Venture. The president would like you to examine the current total rewards system and create an incentive for employees to return to working in the office.

Compete

Collegiate DECA Competitive Event Draft Topics Announced for 2025-2026

May 12, 2025

Get a head start on the 2025-2026 competition season with Collegiate DECA's competitive event draft topics for the Business Research, Digital Marketing Strategies and Financial Statement Analysis events.

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DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 28, 2020

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Career Insights

Watch Now: Executive Mentor Roundtable

Apr 28, 2020

Learn what it takes to become a successful business professional from a roundtable of accomplished executives in each of these career areas. Watch now.

Leadership

Watch Now: Leadership Lessons from Geekdom

Apr 28, 2020

Learn about the quirky subcultures and communities born out of the fixation of various interests, uncover the powerful success behaviors geeks exhibit, and find practical guidance as an emerging leader and how to tap into strengths in your teams. Watch now.

Spotlights

Creative Collaboration in Challenging Times

Apr 28, 2020

As schools across the country began closing as a result of the COVID-19 pandemic, students and teachers quickly began adjusting to distance learning and new instructional methods. Luckily, DECA and AT&T were there to help!

DECA News

Introducing the 2020-2021 Collegiate DECA Executive Officer Team

Apr 27, 2020

Congratulations to the newly-elected 2020-2021 Collegiate DECA Executive Officer Team! The team is eager to represent all Collegiate DECA members and will quickly begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA 2019-2020 Stock Market Game Session 2 Top Competitors

Apr 23, 2020

DECA congratulates the following top-ranking teams who participated in the second session of the Collegiate DECA Stock Market Game.

Compete

Calming Competition Day Nerves

Apr 16, 2020

Already thinking ahead to your next DECA competition? Despite all the preparation in the world, it’s hard not to feel nervous when you step into the exam room or begin solving the case study! Here are some tips to enter your next competition with confidence.

College Success

How to Combat “Senioritis”

Apr 15, 2020

We all know the feeling. It’s the second semester, you’ve already been accepted to your dream school or landed the perfect job and you’re starting to feel your motivation decline. Don’t worry, it happens to the best of us! Here are a few tips that you can use to combat “senioritis” this year so you can finish strong.

DECA News

2019-2020 IMPACT Program Winners Announced

Apr 14, 2020

The 2019-2020 IMPACT Program awards were announced on April's #OneDECA call!

Leadership

7 Ways to Perfect your Instagram

Apr 13, 2020

Social media is a huge part of forming a brand. Whether it be a product or personal branding, an effective social media account can draw much-needed attention to what you promote. Follow the tips below to create an amazing Instagram page!

Spotlights

Rocking Out for Competitive Success

Apr 11, 2020

UT Austin's Collegiate DECA chapter officers organized a case study competition prep meeting. The officers chose an Austin original for the case study content: Austin City Limits!

Leadership

Giving and Receiving Feedback

Apr 10, 2020

Perhaps one of the hardest professional skills to develop is giving and receiving feedback. However, once you begin to give and receive feedback in a positive matter, you will become a leader worth following.