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Leadership

Tackling Imposter Syndrome

Sep 1, 2024

Starting a new school year can bring a multitude of challenges. Overcoming self-doubt and embracing your potential is key. Here are some strategies to help you conquer imposter syndrome and confidently navigate your journey.

College Success

How to Stand Out During College Application Season

Sep 1, 2024

As the school year begins, senior DECA members prepare to start the college application. But what does it take to get into your dream school? Here are some of my tried-and-true tips to help you navigate applying to college.

Compete

From Options to Opportunity: How to Pick Your Competitive Event

Sep 1, 2024

With 60 competitive events, DECA has a place for everyone, but picking an event can be overwhelming and confusing. Use these strategies to help select your competitive event.

Chapter Strategy

4 Tips to Elevate Your Chapter Meetings

Sep 1, 2024

As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.

Chapter Strategy

SBE Tips & Tricks for Success

Sep 1, 2024

Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in the DECA Stock Market Game

Aug 20, 2024

DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA News

DECA Recognizes Donna McFadden with Honorary Life Membership

Apr 26, 2025

Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.

DECA News

Congratulations to the Top Competitors in Session 2 of the 2024-2025 Collegiate DECA Stock Market Game

Apr 22, 2025

DECA congratulates the top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

Case Study of the Week

Case Study of the Week: Automated Trading Platforms

Apr 21, 2025

Step into the role of a financial advisor. A friend is considering automated trading platforms and has asked you for more information.

Partners

DECA Announces New Engagement with Merrill

Apr 16, 2025

DECA is thrilled to announce a new engagement with Merrill Wealth Management, a leading provider of wealth management and investment services, and a Bank of America company.

Partners

DECA and Piper Sandler Complete 49th Semi-Annual Survey

Apr 16, 2025

DECA and Piper Sandler completed the 49th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 6K teens across the U.S., with an average age of 16.2.

Career Insights

Understanding Vehicle Financing

Apr 15, 2025

Financial Literacy Month is the perfect time to explore real-life money topics like vehicle financing and ownership. Learn about resources that you can use to teach these essential concepts to help students make informed, confident financial decisions.

Case Study of the Week

Case Study of the Week: Does Flavoring Help a Cough?

Apr 14, 2025

Step into the role of the director of marketing for Haven Products, a popular brand of over-the-counter medicines. The president has asked you to analyze the new Stop Cough with Honey.

Conferences

Your Post Collegiate DECA ICDC Questions Answered

Apr 9, 2025

We hope you enjoyed your time in San Francisco for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

DECA News

Introducing the 2025-2026 Collegiate DECA Executive Officer Team

Apr 8, 2025

Congratulations to the newly-elected 2025-2026 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Thank You Collegiate DECA: A Parting Letter from Your 2024-2025 Executive Officers

Apr 8, 2025

The 2024-2025 Executive Officer Team extends a heartfelt thank you to all Collegiate DECA members who demonstrated excellence in leadership, competition and beyond this year. Hear from your outgoing executive officers and discover what’s next in our journey towards a brighter future for our division.

Most Recent Articles

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Compete

Collegiate DECA Competition Tips from the Pros

Jan 18, 2017

Everybody is getting excited for their local competitions and the International Career Development Conference in April. It’s also the time that people start asking what they need to do to be successful in the upcoming competitions, so I’ve gathered some tips from the pros.

DECA News

2016 #OwnYourFuture Chapter Campaign Winners

Jan 16, 2017

Congratulations to the #OwnYourFuture chapters that participated in this year's DECA Chapter Campaigns!

Compete

First Time Competitors Survival Guide

Jan 5, 2017

Go and grab your DECA blazer and your nicest tie, because the competition season is upon us! Here’s a three-step guide to get you through your first competitive conference.

Compete

3 Tips to Consider for Your Written Event Project

Jan 3, 2017

Although written events are long and hard to prepare for, the hard work definitely pays off in the end! Here are some tips to ace your written event in anticipation of #DECAICDC.

Compete

4 Excellent Study Resources to Use for the DECA Exam

Nov 29, 2016

With district-level conferences approaching, it is important for members to start practicing for their exams. Here are some helpful resources that you can utilize as you work toward success!

Compete

6 Easy Ways to Engage Your Audience for a Better Presentation

Oct 21, 2016

If you’ve ever been nervous in front of an audience, you’ll know how much of a difference it makes when you can get the crowd engaged right from the start.

Compete

Why Is Your Competitive Event Exam So Important?

Oct 13, 2016

DECA competitions are coming up fast! How will you #OwnYourFuture and advance further in each competition? One factor that is often overlooked in DECA competitive event performance is the exam!

Chapter Strategy

10 Ways to Put the Unity in Your CommUNITY Service Campaign

Sep 30, 2016

Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!

Compete

Finding Your DECA Competition Soul Mate

Sep 15, 2016

It’s the beginning of the year and competition season is just around the corner. Deciding on which role-play or written project to choose may largely depend on who you wish to compete with, but before you go full throttle with your first pick, make sure to weigh out the strengths and weaknesses that your potential team may have.

Leadership

4 Skills for Effective Teamwork

Jul 8, 2016

If you are athletic and grew up playing a lot of organized sports, or if you were involved in your school’s student council or theater productions, you already may be very familiar with group dynamics and working on a team; however, if you didn’t, working on a team may be somewhat new to you.

DECA News

DECA Scholarship Recipients 2015-2016

Mar 18, 2016

Congratulations to these EPIC members!

DECA News

Collegiate DECA Scholarship Recipients 2015-2016

Mar 17, 2016

Congratulations to these EPIC Collegiate DECA members!