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DECA and NPCF Announce the 2023 Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2023 Social Impact Leader of Tomorrow Challenge.
Not Going to ICDC? No Problem!
Many DECA members across the world are unable to attend the International Career Development Conference each year, but there are various ways to stay engaged and involved on a chapter, association and executive level, even if you are unable to attend ICDC.
Sterling Hawkins to Keynote DECA ICDC 2023
DECA is pleased to announce that Sterling Hawkins, the founder of the #NOMATTERWHAT movement, will deliver the keynote during the 2023 DECA International Career Development Conference Grand Opening Session.
Utilizing Your Strengths and Your Weaknesses
You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!
Congratulations to the 2023 Knowledge Matters Digital Presentation Skills Challenge Winners
DECA and Knowledge Matters are excited to announce the winners of the 2023 Digital Presentation Skills Challenge.
Advice from DECA Competitive Event Judges
This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.
Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control
Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.
Case Study of the Week: Methods to Market an Inconvenient Location
Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location.
Taking Stock with Teens | Fall 2022 Insights
Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.
One DECA: February 2023
Check out what you missed on the February 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.
Case Study of the Week: Rich Content for Weekly Emails
Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses.
Congratulations to DECA's 2023 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2022-2023 Chapter Certification!
Social Media to the Sky Beyond DECA
You occasionally practice your online marketing skills by participating in the various DECA social media campaigns. Learn how you can translate them into your career.
Your DECA Era Is Not Over
As this year in DECA wraps up, it is easy to let the connections you made fade. Read on to learn why your connections matter, how to keep them and why starting now sets you up for future success.
Understanding Business Compliance
Business compliance is about creating a responsible, ethical and sustainable organization. As emerging leaders, DECA members should take the time to learn about compliance now to ensure they are prepared for the challenges of the professional world.
Case Study of the Week: Why Bother With a Warehouse Club Business Membership?
Step into the role of the chief strategist at Clubco, a chain of membership-only warehouse club retail stores. The CEO wants you to differentiate the business membership from the regular membership to increase new business memberships.
Download the 2025 Collegiate DECA ICDC App
Get ready to gather with 1,300 DECA members at the Collegiate DECA International Career Development Conference in San Francisco, CA. Download the conference app to start planning your custom experience.
Introducing the Collegiate DECA ICDC 2025 Keynote Speaker
DECA is pleased to announce that Rob Lawless, will deliver the keynote during the 2025 Collegiate DECA International Career Development Conference Grand Opening Session.
DECA Announces the 2025-2026 Membership Theme: Go The Extra
As emerging leaders, you know that success is more than just meeting expectations—it’s about exceeding them. This year, we dare you to Go The Extra—the extra mile, the extra step, the extra level on the path to achieving your college and career goals.
Congratulations to DECA's 2024-2025 Scholarship Recipients
DECA is pleased to announce the 2024-2025 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!
Case Study of the Week: Beyond the Regular Product Collection
Step into the role the owner of Beyond, a luggage and travel accessories brand. Your business partner wants you to propose two different special collections that Beyond can create.
Case Study of the Week: WHO CARES ABOUT MY CREDIT SCORE?!
Step into the role of a financial advisor. A client does not understand why a credit report and credit score are needed to secure an automobile loan and needs you to explain.
What to Know About the Consumer in 2025
Last year, consumers proved their resiliency yet again, demonstrating a willingness and ability to spend in the face of inflation, higher interest rates and more. And looking ahead, consumers continue to face an uncertain environment.
Congratulations to the 2024-2025 Leadership Passport Recipients
Congratulations to the 2024-2025 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.
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Case Study of the Week: Pausing Operations to Strengthen Customer Service
Step into the role of an operations assistant for Blue Ribbon Gifts. A customer service employee wants you to explain how a pause in order fulfillment can be communicated as positive customer relations to those complaining.
Congratulations to the Top Teams in the 2025 MDA Disability is Diversity Challenge
DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge.
Congratulations to the 2025 Knowledge Matters Digital Presentation Skills Challenge Winners
DECA and Knowledge Matters are excited to announce the winners of the 2025 Digital Presentation Skills Challenge.
DECA ICDC: Things to Do in Orlando
Deciding what to do and where to eat in a new city can be tricky—but don’t worry! DECA has handpicked a collection of local gems for you to discover in Orlando.
Announcing the 2025 NPCF Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025 Social Impact Leader of Tomorrow Challenge.
Collegiate DECA Stock Market Challenge Experience
This year, I participated in the Stock Market Challenge, an experience that both challenged and enhanced my understanding of finance. It allowed me to apply what I've learned in the classroom to real-world scenarios while playing a pivotal role in shaping my career aspirations.
Case Study of the Week: Elevating the Customer Experience During Air Travel
Step into the role of the director of customer experience for Royal Airways. The chief marketing officer wants you to create a customer amenity kit for both domestic and international flights that will elevate the customer experience.
Passing the Torch: How to Ensure a Smooth Leadership Transition for your Chapter
Now is the time to begin selecting our division’s next leaders. Whether you are a chapter president passing down the gavel or serving on a chapter election committee, the decisions made during this stage are crucial to future chapter success.
Gear Up to Be The One at Collegiate DECA ICDC
San Francisco’s calling! The Collegiate DECA International Career Development Conference lands at the Marriott Marquis, April 5-8, 2025, bringing together Emerging Leaders from around the world.
The Connection between Cybersecurity and Leaders of Tomorrow
While we focus on the soft skills to become emerging leaders, we forget that those skills relate to cybersecurity in various ways. Hear from a student leader who has shown the benefits of having leadership and cybersecurity experience together.
5 Ways DECA Helps You Build Resilience
Resilience is built through experiences, and DECA provides countless opportunities to strengthen this essential skill. By developing adaptability, confidence and perseverance, members gain a competitive edge that will serve them well in their future endeavors.
From the Desk: Member Tips on Ways to Be the One
Be the One isn’t just a theme; it’s a reminder of our goal as DECA members. In this article, hear tips from our members on how to embody this year’s theme during competition season!
